Digital Marketing

**Founders Running Club** (FRC) brings founders, investors, tech, creative people and startup enthusiasts together for weekly easy runs and networking. We like to be comfortable when we run and finish with coffee and conversations. Choose your pace or follow a pacer—pets, friends, family, are welcome. 🗓️ Launched in San Francisco, July 16, 2022 🌍 Now in 35+ cities 📅 Running + Networking events + Community **Join the community** [http://foundersrc.com/chats](http://foundersrc.com/chats) **Stay updated**: Instagram [http://instagram.com/foundersrc/](http://instagram.com/foundersrc/) Podcast [http://podcast.foundersrc.com/](http://podcast.foundersrc.com/) LinkedIn [http://linkedin.com/company/foundersrc/](http://linkedin.com/company/foundersrc/) Strava [http://strava.com/clubs/foundersRC](http://strava.com/clubs/foundersRC) Website [http://foundersrc.com/](http://foundersrc.com/)

✨Tour Highlights 🐎Scenic Riding: One day tour, a 4 to 5-hour horseback ride through forest paths and a century-old beech forest on Lisets Mountain. ⛰️Panoramic Views: Stunning, sweeping vistas of the beautiful Teteven Balkan. ⛪️Glozhen Monastery: A visit to one of Bulgaria’s most spectacular sights, dramatically perched on an inaccessible cliffside. 🏇🏻All Skill Levels: Perfectly suitable for both beginner and experienced riders. 🚗What's Included —Transport: Round-trip transfers between Sofia and the tour starting point. —Guiding: Services of both an English-speaking guide and a local expert guide. —Safety Gear: Riding helmets provided.

Monthly working lunch for Columbus business owners. One specific topic, one to three actions you can run this week. You can be the best at what you do and still be invisible. If local buyers cannot find you, the phone does not ring. Marketing Monday Lunch + Learn is a monthly working lunch for Columbus business owners focused on building relationships, local networking, and local marketing. Every kind of local business welcome. No pitch round, no pressure, no upsell. **This month** Most local businesses pick one or two places to be visible and call it good. The result is inconsistent calls and a feeling that marketing is not working. We will walk through the three places every local business needs to show up, plus the fourth place most owners ignore that quietly produces the warmest leads. **What to expect** Doors open at noon. Order lunch and drinks at the cafe counter or bring your own. You get real conversation with other local owners and a focused marketing lesson. You leave knowing people and with one to three actions to run that week. The room is reserved through 1:30 PM. **Who this is for** Any local business owner who wants clearer marketing direction and real local relationships. Service businesses, retail, home services, professional services, online owners building local presence, anyone serious about being part of the Columbus business community. **Not the right fit if** You are here to pitch the room or recruit for an MLM. **Details** * Second Monday of every month * 12:00 to 1:30 PM * Good Cafe Easton, 4400 Easton Commons, Ste 150, Columbus, OH 43219 * Order lunch and drinks at the counter when you arrive * Free to attend, RSVP required, space is limited **About the host** Rita Suzanne is a local marketing strategist and the founder of Local Marketing Method. She runs Visibility is Profitability, the membership where local business owners build the system that keeps their phone ringing. Learn more at learnlocalmarketing.com. Register here: [https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator](https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator)

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Let's grab some coffee/food and share a morning chat! The East Market has an ample parking lot and outdoor and indoor seating. Grab a cup of coffee from Winston's Coffee & Waffles or on your way to East Market and meet us on the second floor - table behind or east of the elevator. Per what this group is about: "Everyone is welcome! International transplants to Columbus who want to improve language skills, Columbus residents who enjoy talking to people from other countries, and those who would like to discuss international travel and culture, and who enjoy getting together for good conversations."

**🥰 Port St. Lucie Zoom Online Speed Dating** Join from home and meet real Port St. Lucie singles in guided one-on-one Zoom rounds. Matched by age and personality. **Pick your age group and register:** - **Ages 18-32** → [REGISTER HERE](https://tempodating.com/product?productId=531.0&productType=onlineSpeedDating&city=Port%20St.%20Lucie&groupurlname=find-authentic-connections-through-group-outings&ar=18-32&face_v=2.0) - **Ages 30-46** → [REGISTER HERE](https://tempodating.com/product?productId=531.0&productType=onlineSpeedDating&city=Port%20St.%20Lucie&groupurlname=find-authentic-connections-through-group-outings&ar=30-46&face_v=2.0) - **Ages 40-58** → [REGISTER HERE](https://tempodating.com/product?productId=531.0&productType=onlineSpeedDating&city=Port%20St.%20Lucie&groupurlname=find-authentic-connections-through-group-outings&ar=40-58&face_v=2.0) - **Ages 55+** → [REGISTER HERE](https://tempodating.com/product?productId=531.0&productType=onlineSpeedDating&city=Port%20St.%20Lucie&groupurlname=find-authentic-connections-through-group-outings&ar=55+&face_v=2.0) **⚠️ Important: RSVP ≠ registration.** To join, pick your age group below and complete the quiz. Capacity is limited. --- **How It Works** 1. **Register** – Pick your age group above and sign up. 2. **Take the quiz** – Short personality quiz so we can match you well. 3. **Join on Zoom** – Your host will guide you through every round. 4. **Get matches** – Mutual matches sent after the event. --- ✨ Real conversations, real matches — all from home. 💝 ✨

Couldn't make Knowledge? Or want to debrief the dancing robots or Autonomous Workforce? Join us for a Knowledge '26 recap, insights sharing, a couple rounds of golf, and fun at Topgolf. As always, drinks and food will be provided. More details to come — mark your calendar, RSVP, and save your spot today!