Doodle Playdates

Let’s meet and share discussion of the James Baldwin short story collection, Going to Meet The Man.

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

**$45 chose your own design**

Early-bird coffee and conversation at [Crimson Cup Coffee Shop - Clintonville](https://www.crimsoncup.com/about/location/clintonville)!

Pickleball \| Singles \| 20s\, 30s\, 40s \| Ditch the Apps\. Hit the Courts\. DateColumbus Pickleball League **8 Weeks of Singles Pickleball - you joining us?!** Summer is calling, and we've got better plans for you than swiping right. DateColumbus's Pickleball League is back — 8 weeks of casual open play, rotating partners, new connections, and honestly? A really good time. Whether you've never held a paddle in your life or you've been playing for years, this league was built for you to show up, get moving, and meet people IRL. **Never played before? You're in the right place.** For the first three weeks, we'll have on-site instructors ready to walk you through the basics in the first 30 minutes — no experience needed, no pressure, just good vibes and a little coaching. Our volunteers are also on-site every Monday to get you settled on the courts, introduce you around, and make sure you leave with at least a few new faces in your contacts. **How it works:** We run open play — meaning you'll rotate courts AND partners throughout the night. Winners stay for one round before rotating, so there's always someone new to meet, rally with, and maybe grab a drink with after. Maximum mingling. Maximum fun. **[Ticket & Registration is linked here!](https://www.eventbrite.com/e/summer-pickleball-but-everyones-single-datecolumbus-tickets-1990356562056?aff=oddtdtcreator&keep_tld=true)** **What's included:** * Paddles available every week (or bring your own!) * Locker room on-site * Full restaurant + bar at Paddle Taps * Every Monday, 6:00–8:00 PM for 8 weeks * Eat, drink, and mingle during and after play * **Ready to meet your pickleball partner (and maybe more)?** Grab your spot now — courts fill up fast and so do summer schedules, see you soon :)

We are going to build together with all the CLIs! E will be doing it at Columbus Code and Coffee Agenda --- Hosted By James Power, Organizer Pete Gordon, Organizer Just a Software Guy in the age of the Internet. Complete your event RSVP here: https://gdg.community.dev/events/details/google-gdg-columbus-presents-ai-improv-lets-build-a-game-together-with-claude-code-codex-and-gemini-and-be-the-judge/.