EPiServer

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

**PLEASE READ THE FOLLOWING IMPORTANT NOTES:** 1. The dates listed for this series are about 95% reliable. We are finalizing our 2026 schedule, so minor adjustments are still underway. 2. Each class in this series has an attendance fee, on a first-come, first-served basis. 3. Each class, from BOTH a sign-up and fee perspective, is a separate entity. **Introduction:** **The breakdown of the six-class series is as follows:** **Class 1: TBD** **Class 2: TBD** **Class 3: TBD** **Class 4: TBD** **Class 5: TBD** **Class 6: TBD**

Our monthly PHP meetup. A virtual shindig courtesy of Zoom. Check back here for the details around 6:15 pm

You're invited to Indiana D365 User Group Meeting Wed Jun 10, 2026 2-4 PM Agenda (sessions may change time slots before the meeting.) 2 Welcome 2:10 Stratgies for successful testing - Carla Teasdale from Wilmuth Solutions 2:50 Building Power Apps in an AI world using Claude Code demo - Natalie Roberts from Leaf Software Solutions 3:30 Everything you need to know about Quality in BC - Derek Bohman, BC Consultant 4:00 Closing Notes 4:10-5 Networking Social at Upland Brewing at Clay Terrace (walk over) Link Information to join remotely below [https://teams.microsoft.com/l/meetup-join/19%3ameeting_YWRkNmQ1NWMtN2E0Mi00ZDU4LThmNzMtMDdlODMwMDNkMGMz%40thread.v2/0?context=%7b%22Tid%22%3a%22b4c9f32e-da17-4ded-9c95-ce9da38f25d9%22%2c%22Oid%22%3a%2267db4a27-1865-4ea7-bb20-a28137a8aa56%22%7](https://teams.microsoft.com/l/meetup-join/19%3ameeting_YWRkNmQ1NWMtN2E0Mi00ZDU4LThmNzMtMDdlODMwMDNkMGMz%40thread.v2/0?context=%7b%22Tid%22%3a%22b4c9f32e-da17-4ded-9c95-ce9da38f25d9%22%2c%22Oid%22%3a%2267db4a27-1865-4ea7-bb20-a28137a8aa56%22%7d) Tap on the link or paste it in a browser to join

Let’s meet and share discussion of the James Baldwin short story collection, Going to Meet The Man.

**How does a TennisColumbus Season / League run?** The league advertises the season dates and builds a queue of committed players for the season. **Kickoff Day - June 10th** The start day of the season, players are sent a kickoff email that contains important information about the league, the link where your league standings and players contact information. We guarantee 6 playing partners at your playing level, but have been averaging closer to 15+ partners in most cities. The number of different levels we run is solely based upon the number of players enrolled for the league kickoff. Typically we are running a Skilled-3.0, Competitive-3.5 and Advanced-4.0 in most cities. **Your Task - "Flexible Scheduling"** After this kickoff email is sent, it is the **player's task to communicate with other players**. Players should work with their partners to find an agreeable time and location to play the match. While TennisColumbus doesn't mandate your playing schedule, it is recommended that players schedule at least one match per week. By request of the players, we started to allow players to play 1 rematch per season. The regular season is all about playing as much as you can. As of Feb. 10, 2026 we've had an amazing 2,017 players play more than [20 matches in a season](https://www.tenniscolumbus.com/info/MatchesInSeason). **Where to Play?** Play at your local free tennis courts, tennis parks, condo courts or tennis clubs. The league strongly suggests that players jointly try to pick a tennis court location convenient to both. We provide an extensive list of [tennis courts](https://www.tenniscolumbus.com/TennisCourts), including # of courts, lighting, hitting walls, etc. We strive to keep this list up-to-date. TennisColumbus sets up a must play dates to push players out on the courts. The final deadline is the date marking the end of the season, at which point players with 3-5 wins (Actually total is specified on the division page) will qualify for a post-season playoff to determine the league champion. **How to Play?** Players can use three mostly standard playing formats: 2 out of 3 sets, 2 sets with 10 point super tie-breaker or the 10-game pro set (First to 10, used when court time is limited). On Feb. 2018, we added Fast Tennis 4 game pro set format as a valid format. **Playoffs** Each season concludes with a playoffs where players with anywhere from 3 to 5 season wins qualifies for a single elimination tourney. The champion is awarded based upon the league [Prize Pool](https://www.tenniscolumbus.com/info/prize_pool3). Each singles league champion also receives a playing entry into one of two national championships we run. **[JOIN TODAY](https://www.tenniscolumbus.com/join)** Full price is $39.95 to play in a season. The earlier you sign up we typically offer discounts during these tough economic times. Just go to the [Join Page](https://www.tenniscolumbus.com/join) and complete the short form. We'd be happy to find you dedicated tennis playing partners.

Couldn't make Knowledge? Or want to debrief the dancing robots or Autonomous Workforce? Join us for a Knowledge '26 recap, insights sharing, a couple rounds of golf, and fun at Topgolf. As always, drinks and food will be provided. More details to come — mark your calendar, RSVP, and save your spot today!

WQC has weekly Thursday night social nights at the Westerville Java Central. Come and grab a coffee and connect with the community: low stakes, chill environment, and tasty drinks. No registration is required; come as you are.

QA or the Highway is a one-day, affordable, regional, professional conference featuring real-world experience and thought leadership in the QA and testing industry. This is a ticketed event please register here: https://www.qaorthehwy.com/ Featured Keynote Speakers: **Matthew-Hope Eland** **(Wizard at Leading EDJE)** \- An AI Specialist and Wizard at Leading EDJE who is known to teach software engineering\, AI\, and data science concepts in the most ridiculous ways possible\. Matt has used machine learning to settle debates over whether Die Hard is a Christmas movie\, reinforcement learning to drive the behavior of digital squirrels\, data analytics to suggest improvements to his favorite TV show\, and AI agents to play board games and create an AI agent with the personality of a dog\. Matt is the author of "Data Science in \.NET with Polyglot Notebooks" and "Refactoring with C\#" as well as several LinkedIn Learning courses\. Matt helps organize the Central Ohio \.NET Developer Group\, runs several blogs and a YouTube channel\, has a Master’s of Science in Data Analytics\, and is a current Microsoft MVP in AI and \.NET\. **Tatyana Arbouzova** **(CEO at Innovate QA)** \- Tatyana Arbouzova is an engineering and business leader with a strong background in Quality Engineering across multiple industries\, including Big Tech\, Healthcare\, and Entertainment\. She has held leadership roles at world\-class companies such as Microsoft\, VMware\, Disney\, and The Pokémon Company International\, where she focused on building quality\-driven cultures and scaling teams to deliver high\-impact products\. With decades of experience\, Tatyana has helped organizations transform their quality practices so teams can deliver software efficiently\, confidently\, and with measurable business outcomes\. Today\, Tatyana advises software companies on adopting AI to optimize quality practices and improve how software is delivered at scale\. She is also a passionate community builder and the founder of Innovate QA\, a thriving Seattle\-based community and conference for quality professionals\.

Rev. Steven Clevenger is an ordained spiritualist minister with over 40 years experience as a Spiritual Healer, Clairvoyant and Spiritual Teacher, educated and trained at the White Lily Chapel. Rev. Siobhan Wolf Shaffer is an ordained spiritualist minister and certified medium and healer with over 20 years experience. She began her development in 1988 in Pennsylvania and continued when she moved to Ohio in 1998 where she studied at Rays of Lights Church with Rev. Steven Clevenger. Our full worship services consist of an inspirational lecture, healing meditation, and messages from the spirit world that serve to demonstrate evidence of eternal life. Please visit our Official Church Website (http://raysoflightchurch.com) for more information.

We will have our certified mediums available and you can receive 3 10-minute readings for $20. To keep you safe, we will be following all CDC and Health Dept. guidelines at our psychic fair today. Sitters and readers required to wear a mask. We will maintain a minimum of 6 foot physical distance during readings. Please, if you can, bring your own portable chair to use during your readings. Please note that we are at our wonderful new home at Unity of Columbus, 4211 Maize Road, Columbus, OH

Join the CONNECTED Westerville Mastermind Group for a dynamic afternoon of B2B networking! This event is perfect for professionals looking to expand their business connections, share insights, and foster collaboration within the community. Whether you are a seasoned entrepreneur or just starting out, this event offers a valuable opportunity to exchange ideas, build relationships, and grow your network in a supportive environment. Connect with like-minded individuals, explore potential partnerships, and discover new opportunities for professional growth. Don't miss out on this chance to enhance your business network and take your career to the next level with CONNECTED Westerville Mastermind Group! We meet the 4th Monday of every month from 11am-1pm. Welcome and general networking from 11am - 11:30am with core meeting 11;30 - 12:30 and a final round of networking from 12:30 - 1pm.

Join the Columbus AI community for a special event. **Battle of the Personal Agents** is your chance to see what people are actually building with AI agents and personal automation systems. Whether you’re running OpenClaw, Hermes, or a completely custom solution, bring your agent and show the community how it works. We’re interested in real-world implementations: the problems your agent solves, how you use it day-to-day, how it’s hosted and managed, how you built it, and why you’ve chosen to keep using it. Live demonstrations are encouraged, so be prepared to show your code, architecture, workflows, and your agent performing real tasks. This is less about polished presentations and more about sharing practical experience, comparing approaches, and learning from one another. If you’d like to present, please contact Chris Slee (via meetup) before the event so we can allocate enough time for everyone’s demonstrations. Come ready to show what you’ve built, discover what others are doing, and maybe find a few ideas worth taking home. Whether you’re deep in the field or just getting curious, come connect with others building and exploring AI in Columbus. Sponsored by [Transform Labs](https://www.linkedin.com/company/transformlabs/) Sign up also accessible via [Transform Labs Luma](https://luma.com/transformlabshq)

## 🤝 Host Information A co-hosted event by ProductTank Columbus & Women in Product Columbus 💡 About the Workshop AI adoption is stalling across organizations — not because of a lack of motivation or tools, but because it's fundamentally a behavior design challenge. This hands-on workshop applies proven Behavior Design models and methods to help you move from a vague organizational wish to boost AI adoption to 3-5 concrete, testable interventions you can act on starting tomorrow. Whether you're a product manager, on a product team, or just someone trying to get AI to actually stick at work, you'll leave with a clear picture of what's worth focusing on, what to ignore, and how to drive real, sustained adoption — no guesswork required. 🛠️ What to Bring Laptop: Fully charged and ready to go. AI Assistant: Have your favorite AI assistant pulled up. (Dom will be using Claude, but feel free to use whichever assistant you prefer!) 🍕 Logistics & Perks Food & Drink: Pizza and drinks provided! Parking: Plenty of free spaces available on-site. ###

Please reserve your spot by registering on the below link : **Reserve** https://www.eventbrite.com/e/join-biggest-community-investors-founders-columbus-online-tickets-1988563717610?aff=meetup **QUESTIONS ?** Pls Reach out to; Ridhi - +971504724873 ( WhatsApp Only)

A session on using Claude Code, Anthropic's AI coding agent, in real Unity development. We'll cover what coding agents are, where Claude Code fits, and how to apply it to an actual game project. The format is presentation-style, with live demos and time for questions throughout. After brief scene-setting on coding agents and what makes Claude Code distinct, we'll go problem-driven: demoing it live on a released Unity game and introducing each feature as a solution to a problem we hit. What to Expect: * An intro to coding agents and where Claude Code fits * A live demo on a real Unity project * Key features as solutions to real problems: 𝖢𝖫𝖠𝖴𝖣𝖤.𝗆𝖽, context management, hooks, skills, subagents, and MCP * Unity-specific pain points, including Domain Reload and MCP caveats * Putting it together All experience levels welcome. Food and drinks provided. *Note: meetup topics may change — check back for the latest details.*

Most people still use AI like a search box: type one question, get one answer, repeat. But the next step is AI agents: systems that can take a goal, break it into steps, use tools, remember context, and produce useful work for a human to review. In this beginner-friendly session, we’ll demystify what AI agents actually are — without hype or jargon. We’ll walk through practical examples of how agents can help with research, planning, writing, coding, operations, and personal productivity. We’ll cover: * What makes an AI “agent” instead of just a chatbot * How agents break tasks into steps * Where agents are genuinely useful today * Where they fail, hallucinate, or need human review * How to design simple AI workflows for your own work * A live demo of an AI agent-style workflow from start to finish No coding experience required. This is for anyone who wants to understand where AI tools are going and how to use them more effectively right now. LOGISTICS AND PARKING: The talk starts at 7:00 PM. The first half hour is reserved for everyone to get set up and mingle. Free pizza and drinks! The cheapest parking option is to find street parking, which will only cost you a few bucks. Otherwise, park in the nearby veteran's museum lot for $8. It's highly recommended you avoid the nearby $15 garage parking.

Topic to be announced. **THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/ **DIRECTIONS** Franklin University Fisher Hall 300 E. Main St, Columbus, OH 43215 Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8 Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map. NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct. **Want to sponsor the pizza and/or bar tab?** Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com