Interactive Marketing

For details and RSVP, please click below: [https://www.eventbrite.sg/e/1983601481428](https://www.eventbrite.sg/e/1983601481428) Overview: This session brings first-hand startup scaling experience from Chengdu and how to increase your personal and corporate branding in China. Join this **exclusive, small-group session** where our Singapore seasoned industry leaders share **real-world lessons from doing business in China**. Designed for business owners, investors and professionals, this session combines **market intelligence**, **on-the-ground China experience** and **high-quality networking** in one afternoon.

**90-MINUTE WORKSHOP FOR BUSINESS OWNERS** You're doing everything that the Internet is saying you should be doing for your marketing but taking it to the next level requires more than that. Might it be time to build a brand? Learn what it takes to decide where to start. **WHAT YOU GET** At the end of this workshop, you'll be able to: * Apply the **[Hierarchy of Brand Needs](http://maslowbrandconsulting.com/our-approach/?utm_source=meetup&utm_medium=referral&utm_campaign=workshop_essentials)** framework to a case-based business scenario. * Understand what foundational brand layers are required at different stages of competition. * Make a scenario-based brand decision using the framework. **WHO’S THIS FOR** Business owners and solopreneurs who want to get started on brand building. **WHAT IS THE HIERARCHY OF BRAND NEEDS?** This workshop uses Maslow Brand Consulting's proprietary Hierarchy of Brand Needs, a framework that identifies the building blocks of a brand. **ABOUT THE FACILITATOR** Sue Ann Ho is the founder of Maslow Brand Consulting, a Singapore-based brand strategy consultancy. With over 20 years of experience working with MNC brands at global media companies and major advertising agencies, she helps business owners build brands that support their commercial goals—on top of looking good.

### **Address** Sapphire Pavillion 30 Siloso Beach Walk ### **Schedule** Sundays 4PM - 6PM ### **Booking Information** * Please contact **98225900** to find out how to book this class. * The instructor will reach out to you once you've booked the class.

* Venue: Singapore Expo Carpark J, Singapore 486150 * Court B11 and B12 * SGD $16 (SBH increase price from 1 Jan 26） * **\**IMPORTANT - Please note the skill level\**** Our general definition/expectation of LI (Low Intermediate) skill level: * **Able to play strategically with lob, smash, clear, drop shot, netting, cover whole court, proper serving, and do double rotation.** * Doubles or mixed doubles game * RSL Supreme or equivalent shuttlecocks will be provided * Prepayment is required to secure the slot * Cancellation within 24 hrs before the event or no show is considered session attended. unless a replacement of the same level is found. Hence, please withdraw promptly * Payment via Paynow or PayLah is preferred * Your RSVP is confirmed even without me contacting you * For no show, you will be banned unless payment is made * Those who do not respond to message will be removed to release the slots for others

### **Pickleball Sunset Mixer! 🏓🎉** An evening of dinks, drinks (after maybe), and your shot at pickleball glory. *** **📍 Location:** 317 Outram Rd, Holiday Inn Singapore Atrium, Singapore 169075 🕖 **Time:** **5PM - 7PM** 💵 **Cost:** $20 per person ($5 paddle rental if you don’t have your own trusty weapon). **Early bird rate ($15 excl paddle if you confirm five days with payment before the event)** To lock in your spot and avoid the dreaded FOMO, hit up the payment link below: 📲 **Early Price: [https://hitpay.link/qdagyl]( https://hitpay.link/qdagyl)** 📲 **Normal Price: [https://hitpay.link/d0cgmi](https://hitpay.link/d0cgmi)** ✅ **Spots are only confirmed when payment is in.** If you usually pay cash, no worries, just continue with that. ⚠️ **Cancellation Policy:** Please give at least 24 hours’ notice for cancellations to receive a refund. No refunds for no‑shows or cancellations within 24 hours, unless the whole event is rained out. ### What’s the Plan? We’re going Round Robin style, which is just a nice way of saying you’ll keep playing and meeting new people until your arms fall off. #### 🎮 What’s the Game Plan? Here’s how the courts are split: 🎾 **1 Beginner Court** (*For newcomers or those preferring a relaxed pace*) * Learning court lines, scoring, and basic rules. * Can sustain short rallies and demonstrate basic strokes but still working on consistency. 🏅 **1 Intermediate Court** * Solid consistency, mid-pace rallies * Shot placement is improving, but still work-in-progress * Great for those ready to level up 🏆 **Official Tournament Balls:** All games will be played using **Franklin X-40 tournament balls** for consistency and a high-quality playing experience. **Paddle Queue System:** To keep things fair, players will place their paddles in line in box to indicate their turn in the respective court. **Rules of the Game**: * **Switch It Up**: After every match, you’ll get a new partner and new opponents. * **Scoring**: First to 15 points, rally style (no need to keep track of who’s serving—so much simpler lah). * **Timing**: Each match is capped at 15 minutes, so don’t peng san trying to win. * **Be Nice**: Keep it friendly—this isn’t the SEA Games, okay? *** ### **Why You’ll Love It:** * Play with a variety of kakis and test your skills. * End the day with new friends and maybe a snack after. *** **What to Bring:** * Your paddle (or rent one—we’re not judging). * Water bottle—don’t faint halfway * Your best “aiyah nvm” attitude when the ball goes sideways. 🔔 **Friendly Reminder:** Pickleball is a social and physical activity, please be mindful of your own safety and physical limits. Participation is at your own risk. Stay hydrated, warm up properly, and don’t paiseh to rest if you need to. 💪 🎟️ RSVP Now – Spaces Are Limited!

**The Data-Driven Brand: Using Analytics to Shape Perception** Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory. For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy. She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps). Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way. **About Our Speaker** Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Join us for lunch and meet our very successful group. We are each others sales team...always looking for referrals for our members. If you are looking for new clients, let us help you out! Bring your business cards and brochures to share with us. We have a speaker each week so that we can learn about their business. Because we have only one member per business, we have many of the spots filled. However, we are specifically looking for an estate attorney, a handyman/electrician, and an event planner. We have referrals for you! All visitors are welcome. Any questions contact [pmarchio@farmersagent.com](mailto:pmarchio@farmersagent.com)

Builders, creators, architects, admins, consultants - come one, come all. This one's for you. We're bringing a little friendly competition to the Columbus ServiceNow community while highlighting the cool things people have built on the platform. Five presenters will take the stage to showcase something they've built, solved, designed, or imagined on the ServiceNow platform - and a panel of judges (plus YOU, our amazing audience) will score them live. So basically, America's Got Talent but make it ServiceNow's Got Talent. Bring a notepad if you'd like 'cause you'll definitely be learning something new. Each presenter gets 10 minutes max to wow the crowd with: • A demo • A real-world business solution • A bold idea • A UX transformation • Or a creative use of the platform Judging Criteria: 🏆 Business Value 🚀 Innovation ✨ User Experience This event is about celebrating ideas, sharing knowledge, and showing how ServiceNow can drive both business impact and meaningful user value. Come learn. Come support. Come get inspired. Refreshments and bites will be provided. And maybe next time… you’ll be on stage.

**Important time note:** Please plan on arriving between 5:30 and 6:00 as the elevators lock after 6 and you'll need to message us and we'll need to come get you. The building address is 4450 Bridge Park The entrance is 6620 Mooney St, Suite 400 **Abstract** Web Forms gave .NET developers a powerful abstraction for building reusable UI controls long before design systems were a thing. Web Components finally bring that same idea to the browser natively. This session explores how the Web Forms mindset translates into Custom Elements, Shadow DOM, and HTML templates. We’ll examine how Web Components enable design systems that work across frameworks, how they differ from server‑driven controls, and why they’re becoming a foundational layer for modern UI. Whether you’re maintaining legacy apps or building greenfield projects, you’ll leave with a practical understanding of how to apply familiar patterns in a modern, standards‑based way. **YouTube Link** TBA

**Confidence & Connection: Using Your Authentic Truth to Find Your People** Confidence isn’t just about believing in yourself, it’s about knowing where you belong and who you can grow alongside. In this April Confidence Lab Happy Hour, we’ll explore how living in your authentic truth helps you find your people, build meaningful collaborations, and create spaces where vulnerability is met with respect rather than risk. Together, we’ll reflect on what it looks like to advocate for yourself with clarity and care, and how confidence deepens when it’s rooted in connection rather than comparison. Featured speaker **Lachandra Baker**, founder of **[LBB Edutainment](https://www.lbbedutainment.com/)** and author of *Your Own Biggest Cheerleader*, will share reflections on authenticity, psychological safety, and the power of community over individual achievement. Drawing from personal stories—including the significance of turning 53—Lachandra will invite us into a conversation about showing up fully, being seen, and choosing relationships that support who you truly are. Expect a warm, welcoming atmosphere with space for reflection, shared insight, and intentional connection—plus drinks, light bites, and the kind of conversations that remind you you’re not meant to do this alone. Come as you are. Leave feeling clearer about your voice, your people, and the confidence that grows when both are aligned. **What is Confidence Lab?** Confidence Lab is a monthly community experience for bold, thoughtful leaders building confidence from the inside out. Whether you’re launching a business, leading a team, navigating change, or simply striving to show up more fully—you belong here. Our work demands clarity, courage, and conviction—but the pace of daily life can erode our sense of self. Confidence Lab creates space to reflect, reconnect, and grow with others doing purpose-driven work. It’s designed for entrepreneurs, nonprofit leaders, creatives, corporate professionals, activists, and anyone ready to lead with authenticity and impact. ***Please note:*** *All are welcome! If cost is a concern, please use promo code PUBLIC to access a free ticket—we want you to join us.*

Our monthly PHP meetup. A virtual shindig courtesy of Zoom. Check back here for the details around 6:15 pm

Central Ohio Radio Enthusiasts—CORE—is an informal community for anyone enthusiastic or curious about radio—whether you're new to radio and want to learn or you've been tinkering for years and want to share. Ham radio operators, GMRS users, Meshtastic fans, software-defined radio nerds, makers, and technical and non-technical folks are all welcome. No experience required or expected. This month we have **WiFi HaLow: Introduction and Practical Use** with **Alex Barbur**. Details are are [core.radio](https://core.radio).