M2M Machine-to-Machine

We will explore vocal timbre transfer with artificial intelligence through the lens of the exhibition Expanded Voices (featured at Sónar+D and Ars Electronica 2025). This project is a unique collaboration between artist Maria Arnal and researchers from the Creative Intelligence Lab at the Barcelona Supercomputing Center (BSC). What to Expect: Live Demo: A firsthand look at the exhibition's capabilities. Accessible Discussion: An introduction to the core concepts of vocal timbre transfer. Technical Deep Dive: An in-depth exploration of the most relevant engineering and AI aspects behind the project. Open Dialogue: A closing conversation on the artistic, ethical, and creative implications of these technologies, as well as their potential applications in both art and science. Speaker: Tomas Andrade Weber — AI Researcher & Theoretical Physicist at the Barcelona Supercomputing Center. Event Details: 🌐 Language: English 🔗 Creative Intelligence Lab: creativeintelligencelab.bsc.es 🔗 Expanded Voices Project: bsc.es/viz/expandedvoices Agenda --- Speaker Tomas Andrade Weber - Barcelona Supercomputing Center (AI Researcher, Theoretical Physicist) Tomas Andrade Weber — AI Researcher & Theoretical Physicist at the Barcelona Supercomputing Center. Hosted By Joan Fuentes, Mobile software engineer Ekaterina Nosova, Product Manager Full Stack Developer GDG Barcelona, Marcia Paola Rodriguez Briceño, Marketing & Tech Consultant Consultora de Marketing Digital y aplicación de herramientas digitales para impulsar marcas. Diseño tu plan de acción con las principales tácticas en marketing y las mejores herramientas digitales para que optimices tu presupuesto e impulses tu negocio. Digital Marketing Consultant and Application of Digital Tools to Boost Brands. I design your action plan with key marketing tactics and the best digital tools to optimize your budget and boost your business. Dani GN, Tech nerd Romina Elena Mendez Escobar, Cloud Soy Cloud & AI Architect con experiencia diseñando soluciones distribuidas en entornos multicloud, edge y on-premise, aplicando prácticas de MLOps, automatización y Generative AI. He liderado proyectos en sectores como salud, genómica, fintech, energía, turismo, automoción, retail, arte, construcción y sector público. Como docente universitaria, dicté materias como Inteligencia Artificial y Computación en la Nube, y actualmente me desempeño como tutora de tesis en temáticas como Big Data, NLP, infraestructura cloud y analítica avanzada, acompañando a estudiantes en el desarrollo de soluciones técnicas conectadas con desafíos reales de la industria. Formo parte de comunidades globales como AWS Community Builders y Google Women Techmakers, desde donde promuevo la divulgación tecnológica con enfoque en diversidad, educación técnica y liderazgo femenino. Además, soy speaker, mentora técnica y creadora de contenido, enfocada en compartir conocimiento aplicado a través de artículos, workshops y soluciones reproducibles sobre arquitectura de datos, herramientas open source, migración, automatización y aplicaciones de IA generativa. Me apasiona combinar innovación tecnológica con impacto social, colaborando en iniciativas que integran datos abiertos, ética en IA y educación accesible. Samar El souki, Product Designer With 6 years of experience in UX design, I craft user-centered solutions by combining research, wireframing, and prototyping to deliver intuitive and impactful digital experiences. Lizzeth Quinteros, Platform Engineering Lead Gabriela Soto, Data Management Specialist Software Engineer with 12+ years of experience in software development, including application life cycles and modern design. Skilled in analyzing workflows, business logic, and leading development teams while emphasizing best practices and communication. Active volunteer in tech communities addressing gender gap in STEAM and promoting social inclusion. Complete your event RSVP here: https://gdg.community.dev/events/details/google-gdg-barcelona-presents-expanded-voices-exploring-voice-identity-and-latent-spaces-with-ai/.

🔗点击这个链接可以进入我们的群和关注我们的社交媒体 [UniDós](https://unidos-links.carrd.co/) 🔗Siguenos en todas nuestras redes sociales [UniDós](https://unidos-links.carrd.co/) 🔗Follow us on all our social networks [UniDós](https://unidos-links.carrd.co/) 🇪🇸 Español 🇨🇳 中文 ⤵️ 🇪🇸 **Intercambio de idiomas: chino🇨🇳 y español🇪🇸** 🎉 📅 **Cada martes** \| 📍 **Viena, Passeig de Sant Joan, Barcelona** ¡Ven a pasar un rato divertido practicando Chino🇨🇳 y Español 🇪🇸 en un ambiente relajado! 🗣️✨ No importa tu nivel, lo importante es compartir, aprender y conocer gente nueva. 👫🌏 ¡Reserva tu martes y únete a la conversación! 🎊☕ 🇨🇳 **语言交流：中文🇨🇳和西班牙语🇪🇸** 🎉 📅 **每周二** \| 📍 **Viena, Passeig de Sant Joan, Barcelona** 🆓 **免费活动** 来一起开心聊天，练习语言，在轻松的氛围中认识新朋友！🗣️✨ 不管你的水平如何，重要的是分享、学习和交流。 👫🌏 快把周二留给我们，一起畅谈吧！ 🎊☕

En InnoIT Consulting, estamos encantados de invitaros a nuestro próximo meetup junto a SpainClouds, el **martes 9 de junio a las 18:30h.** 🎙️*Cloud e IA. En producción* **RESUMEN** Contaremos con: * **[Edu Borrego](https://www.linkedin.com/in/edu-borrego-subirada/)** (Security Delivery Senior Analyst, Accenture) * **[Renato Terreros](https://www.linkedin.com/in/renaito/)** (Innovation Lead, CaixaBank Tech) * **[Joaquín Gamiz](https://www.linkedin.com/in/joaquin-gamiz/?locale=en)** (Microsoft Security Expert, Softeng) **🎙️ Entitlements as Code: gobernanza de accesos para la era cloud-native** (Edu Borrego) ​Muchas empresas ya gestionan infraestructura como código, pero los accesos siguen dependiendo de procesos manuales y personas clave. ​Edu compartirá cómo aplicar principios cloud-native a la gestión de identidades, permisos y gobernanza para construir sistemas más trazables, auditables y escalables. **​🎙️ Contexto listo para IA: preparar el conocimiento corporativo para agentes inteligentes** (Renato Terreros) ​La IA no falla por falta de modelos, sino por falta de contexto. ​Renato hablará sobre cómo estructurar el conocimiento interno de una organización para que agentes, copilots y soluciones de IA realmente funcionen en entornos enterprise con control, trazabilidad y adopción real. **​🎙️** ​**Seguridad en producción: automatización y defensa real en cloud** (Joaquín Gámiz) La seguridad en cloud no trata solo de proteger, sino de responder rápido y mantener visibilidad constante. ​Joaquín compartirá una visión práctica sobre automatización, observabilidad y defensa real en entornos cloud modernos. Tras la presentación, daremos paso a nuestro *networking*. **Por supuesto, con comida 🍕 y bebida 🍻.** **👥¿Quieres venir acompañado/a?** Comparte esta invitación entre tus contactos, o pulsa directamente el botón “compartir” que aparece en la parte inferior. ¡Te esperamos! **FECHA:** martes 9 de junio a las 18:30h **LUGAR:** Oficinas InnoIT Consulting, [C/ Diputació, 280, Bajos 2ª, 08009, Barcelona](https://maps.app.goo.gl/zC6Sf2jUogxauX317) **IDIOMA:** español 📝 **¡Suscríbete a nuestro [newsletter](https://www.inno-it.es/newsletter/)!** No te pierdas ninguna de nuestras novedades: próximos eventos presenciales, webinars, ofertas de empleo y mucho más. *InnoIT Consulting,* *SpainClouds*

El pago se realiza de forma anticipada. 💳 **CONFIRMACIÓN POR WHATSAPP:** [+34 674 335 660](https://bit.ly/ATPconfirmation) Puedes hacerlo fácilmente haciendo clic aquí 👇 [https://bit.ly/ATPconfirmation](https://bit.ly/ATPconfirmation) // (ESP) **¡Entrenamiento de Voleibol para Principiantes! 🏐** ¿Nunca has jugado voleibol o apenas estás empezando? ¡Este es el lugar perfecto para ti! 🎉 Únete a nuestro entrenamiento de nivel básico donde aprenderás los fundamentos del voleibol en un ambiente divertido y relajado. 😊 🕕 **Hora:** 8:30 - 10:00 No importa si no tienes experiencia, aquí estamos para ayudarte a mejorar paso a paso. ¡Lo más importante es pasar un buen rato y aprender! 🌟 ¡Costo **10€** para el primer entrenamiento! **🎉** Después, disfruta de **promociones especiales** al adquirir paquetes de entrenamientos. ¡Nos vemos en la arena, listos para aprender y divertirnos! 🏖️ // (ENG) **Beginner Volleyball Training! 🏐** Never played volleyball or just starting out? This is the perfect place for you! 🎉 Join our beginner-level training, where you'll learn the basics of volleyball in a fun and relaxed environment. 😊 🕕 **Time:** 8:30 - 10:00 No experience needed – we’re here to help you improve step by step. The most important thing is to have fun and learn! 🌟 First training session costs **€10! 🎉** After that, enjoy special discounts when purchasing training packages. See you on the sand, ready to learn and have fun! 🏖️

isolutions nos vuelve a abrir sus puertas para una nueva tarde de datos con Power BI & Fabric Barcelona. Serán 3 sesiones de 45 minutos en un único track, seguidas de networking. Ya tenemos agenda! 17:30 Apertura de puertas 18:00 Bienvenida por parte de isolutions y Power BI & Fabric Barcelona 18:15 1ª Sesión \| Fabric\, filesystem and agents Aitor Murguzur 19:00 2ª Sesión \| Del informe al usuario: entregando valor con Power BI Carla Cañagueral Rosell 19:45 3ª Sesión \| Orquestando Fabric con Fabric Bernat Agulló 20:30 Networking con catering ofrecido por isolutions! 21:00 Cierre Tres sesiones que tocan temas muy relevantes del ecosistema de Power BI y Microsoft Fabric. Si quieres aprender, compartir y conocer gente del sector, ¡no te lo pierdas!

El pago se realiza de forma anticipada. 💳 **CONFIRMACIÓN POR WHATSAPP:** [+34 674 335 660](https://bit.ly/ATPconfirmation) Puedes hacerlo fácilmente haciendo clic aquí 👇 [https://bit.ly/ATPconfirmation](https://bit.ly/ATPconfirmation) // **(ESP) ¡Entrenamiento de Voleibol para Jugadores en Progreso! 🏐** ¿Ya has jugado voleibol durante algunos meses y quieres llevar tu juego al siguiente nivel? ¡Este entrenamiento es para ti! 🎉 Únete a nuestro grupo donde puliremos y mejoraremos los fundamentos del voleibol, incorporando técnicas más avanzadas y tácticas en un ambiente dinámico y divertido. 🕕 **Hora:** 18:45 - 20:15 No importa si aún estás perfeccionando tu técnica, aquí aprenderás a mejorar tus habilidades de manera progresiva y efectiva. 🌟 Lo más importante es seguir aprendiendo y disfrutar mientras avanzamos juntos. Costo **10€** para el primer entrenamiento. 🎉 Después, disfruta de promociones especiales al adquirir paquetes de entrenamientos. ¡Nos vemos en la arena, listos para mejorar, competir y divertirnos aún más! 🏖️ *** **(ENG) Volleyball Training for Players in Progress! 🏐** Have you been playing volleyball for a few months and want to take your game to the next level? This training is for you! 🎉 Join our group, where we’ll refine and enhance your volleyball fundamentals, incorporating more advanced techniques and tactics in a dynamic and fun environment. 🕕 **Time:** 18:45 - 20:15 No matter if you’re still perfecting your technique, here you’ll learn to progressively improve your skills in an effective way. 🌟 The most important thing is to keep learning and have fun as we advance together. First training session costs **€10!** 🎉 After that, enjoy special discounts when purchasing training packages. See you on the sand, ready to improve, compete, and have even more fun! 🏖️

🎉 **Continúa nuestra colaboración con Power BI & Fabric Barcelona** en un evento muy especial en isolutions. 💡 Una cita imperdible con la comunidad 📌 Sesiones en español. La buena onda de siempre. 🔔 **IMPORTANTE❗:** **Para apuntarte, sigue este enlace** 👉 [Tardeo de datos en isolutions, mar, 9 jun 2026, 17:30 | Meetup](https://www.meetup.com/es-es/power-bi-barcelona/events/314933915/?eventOrigin=group_events_list) 3 sesiones de 45 minutos en un único track, seguidas de networking. Ya tenemos agenda! **17:30 \|** Apertura de puertas **18:00** \| Bienvenida por parte de isolutions y Power BI & Fabric Barcelona **18:15** **1ª Sesión \|** Fabric, filesystem and agents Aitor Murguzur **19:00 2ª Sesión \|** Del informe al usuario: entregando valor con Power BI Carla Cañagueral Rosell **19:45 3ª Sesión \|** Orquestando Fabric con Fabric Bernat Agulló **20:30 \|** Networking con catering ofrecido por isolutions! **21:00** \| Cierre Tres sesiones que tocan temas muy relevantes del ecosistema de Power BI y Microsoft Fabric. Si quieres aprender, compartir y conocer gente del sector, ¡no te lo pierdas! 📲👩‍💻 🔔 **IMPORTANTE❗:** **Para apuntarte, sigue este enlace** 👉[Modelado al siguiente nivel (Powered by isolutions), Thu, Nov 20, 2025, 6:00 PM | Meetup](https://www.meetup.com/isolutions-tech-meetup/events/311887759/?eventOrigin=group_past_events)

Psychic Circle Gathering Join us for an evening of connection and exploration as we deepen our psychic abilities and open our channels to the beyond. We’ll begin with a guided meditation and a brief conversation to ground our energy and connect with our true self. The heart of the evening will be dedicated to practicing together in a supportive, open, and safe space. This circle is for those with some experience in channeling, energy work or other psychic practices who feel called to explore further in community. We'll meet once a month. Free event. Donations welcome.

No slides. No speaker. No agenda. Just developers talking shop over a cold one. This is an informal gathering for engineers, founders, and builders who are deep in the agentic coding trenches — using tools like Cursor, Windsurf, Claude Code, OpenCode, or rolling their own agent pipelines. Come swap what's actually working, what blew up in production, and what you're excited about right now. We'll be at Barcelona, and the format is simple: show up, grab a drink, and share what you know. Bring a laptop if you want to show something, but it's not required. WhatsApp Group: https://chat.whatsapp.com/GVS0bHMPIzID3Ch9lt6YsU?mode=gi_t **What we talk about (but not limited to):** \*Agentic coding workflows and tooling * Prompt engineering & context engineering in practice \*Multi-agent architectures and orchestration * AI-native product building \*What's broken in the ecosystem and how you're working around it **Who should come:** Developers, technical founders, and AI engineers who build with (or on top of) LLMs. All levels welcome — senior devs with war stories and curious beginners both make the conversation better. **Format:** Open conversation, round-table style. Everyone teaches, everyone learns.

\-\-\-\-\-\-\-PLEASE REGISTER ONLY THROUGH [THIS LINK](https://event.meetmaps.com/DS26/en/registration)\-\-\-\-\-\-\-\- **Join us for another Tech Talk at Glovo HQ 🚀** We’re opening the doors of Yellow Park for the **Data Science Tech Meetup on Thursday, June 11th**, to explore how to scale advanced AI for real-world product discovery and categorization. Glovo’s team and Anna Sánchez from Wallapop will join the conversation to share their experiences building AI solutions at scale for product discovery and categorization * **Deploying LLMs at Scale at Delivery Hero:** Our very own team **[Aleix López](https://www.linkedin.com/in/aleixlopezpascual/)** and **[Pablo Medin](https://www.linkedin.com/in/pablojmed/)**[a](https://www.linkedin.com/in/pablojmed/) will share what they've learned deploying LLMs in production at Delivery Hero for food categorization across millions of products and multiple markets. Rather than focusing on the model itself, we'll dive into the parts that don't usually make it into papers or blog posts: hard-won takeaways on evaluation, cost optimization, and stakeholder management. * **The Path to Semantic Search at Wallapop: [Anna Sánchez Espunyes](https://www.linkedin.com/in/anna-s%C3%A1nchez-espunyes/)**[ ](https://www.linkedin.com/in/anna-s%C3%A1nchez-espunyes/)from Wallapop will talk about how the company moved beyond rigid keyword matching. She’ll break down how they use embeddings to understand what users actually mean when typing vague or misspelled queries into a constantly changing inventory of 100M listings. **🎤 AGENDA:** * 18:30 – 19:00 \| Deploying LLMs at Scale at Delivery Hero \(Aleix López & Pablo Medina\) \+ 10 min Q&A * 19:00 – 19:30 \| Path to Semantic Search at Wallapop \(Anna Sánchez Espunyes\) \+ 10 min Q&A * 19:30 – 20:30 \| Drinks & Food **⏰ WHEN:** Thursday\, June 11th\, 2026 \| 18:30 to 20:30 **📍 WHERE:** Glovo HQ - Llull 108, 08005 Barcelona

El pago se realiza de forma anticipada. 💳 **CONFIRMACIÓN POR WHATSAPP:** [+34 674 335 660](https://bit.ly/ATPconfirmation) Puedes hacerlo fácilmente haciendo clic aquí 👇 [https://bit.ly/ATPconfirmation](https://bit.ly/ATPconfirmation) // (ESP) **¡Entrenamiento de Voleibol para Principiantes! 🏐** ¿Nunca has jugado voleibol o apenas estás empezando? ¡Este es el lugar perfecto para ti! 🎉 Únete a nuestro entrenamiento de nivel básico donde aprenderás los fundamentos del voleibol en un ambiente divertido y relajado. 😊 🕕 **Hora:** 18:45 - 20:15 No importa si no tienes experiencia, aquí estamos para ayudarte a mejorar paso a paso. ¡Lo más importante es pasar un buen rato y aprender! 🌟 ¡Costo **10€** para el primer entrenamiento! **🎉** Después, disfruta de **promociones especiales** al adquirir paquetes de entrenamientos. ¡Nos vemos en la arena, listos para aprender y divertirnos! 🏖️ // (ENG) **Beginner Volleyball Training! 🏐** Never played volleyball or just starting out? This is the perfect place for you! 🎉 Join our beginner-level training, where you'll learn the basics of volleyball in a fun and relaxed environment. 😊 🕕 **Time:** 18:45 - 20:15 No experience needed – we’re here to help you improve step by step. The most important thing is to have fun and learn! 🌟 First training session costs **€10! 🎉** After that, enjoy special discounts when purchasing training packages. See you on the sand, ready to learn and have fun! 🏖️

El pago se realiza de forma anticipada. 💳 **CONFIRMACIÓN POR WHATSAPP:** [+34 674 335 660](https://bit.ly/ATPconfirmation) Puedes hacerlo fácilmente haciendo clic aquí 👇 [https://bit.ly/ATPconfirmation](https://bit.ly/ATPconfirmation) // (ESP) **¡Entrenamiento de Voleibol para Principiantes! 🏐** ¿Nunca has jugado voleibol o apenas estás empezando? ¡Este es el lugar perfecto para ti! 🎉 Únete a nuestro entrenamiento de nivel básico donde aprenderás los fundamentos del voleibol en un ambiente divertido y relajado. 😊 🕕 **Hora:** 17:15 - 18:45 No importa si no tienes experiencia, aquí estamos para ayudarte a mejorar paso a paso. ¡Lo más importante es pasar un buen rato y aprender! 🌟 ¡Costo **10€** para el primer entrenamiento! **🎉** Después, disfruta de **promociones especiales** al adquirir paquetes de entrenamientos. ¡Nos vemos en la arena, listos para aprender y divertirnos! 🏖️ // (ENG) **Beginner Volleyball Training! 🏐** Never played volleyball or just starting out? This is the perfect place for you! 🎉 Join our beginner-level training, where you'll learn the basics of volleyball in a fun and relaxed environment. 😊 🕕 **Time:** 17:15 - 18:45 No experience needed – we’re here to help you improve step by step. The most important thing is to have fun and learn! 🌟 First training session costs **€10! 🎉** After that, enjoy special discounts when purchasing training packages. See you on the sand, ready to learn and have fun! 🏖️

[Únete a nuestro grupo de Whatsapp](https://chat.whatsapp.com/DUg0NDBb4IhG50CVm9gDiW?mode=gi_t) **🌌 ¿Extrañas esas charlas que te hacen sentir vivo y comprendido?** **Reír de verdad, compartir algo que importe o conocer gente que realmente te entienda se ha vuelto raro…** **“Momentos que Unen”** **llega para cambiar eso.** **En este encuentro, no eres un número ni un perfil: eres alguien con historias, risas y emociones que merecen ser compartidas. Durante** **2 horas de conexión auténtica**\*\*, descubrirás:\*\* * **Pequeñas historias que generan grandes conexiones** **– comparte momentos tuyos y escucha los de otros.** * **Dinámicas divertidas y ligeras** **que rompen el hielo y hacen que las risas lleguen antes de lo que imaginas.** * **Aquí el protagonista eres tu.** **🎯 Este evento es para ti si quieres:** * **Conocer personas reales que comparten tu etapa de vida.** * **Salir de la rutina y sentir que cada conversación cuenta.** * **Reír, sorprenderte y sentirte parte de un grupo donde importa quién eres.** **No es un bar más, no es networking frío…** **es un espacio donde las historias se encuentran, las sonrisas se contagian y las amistades empiezan**\*\*.\*\* **🔥** **Plazas limitadas** **– reserva tu entrada y no dejes que esta oportunidad pase de largo. Tu próxima historia empieza aquí.** ***5€efectivo***

Join the Columbus AI community for a special event. **Battle of the Personal Agents** is your chance to see what people are actually building with AI agents and personal automation systems. Whether you’re running OpenClaw, Hermes, or a completely custom solution, bring your agent and show the community how it works. We’re interested in real-world implementations: the problems your agent solves, how you use it day-to-day, how it’s hosted and managed, how you built it, and why you’ve chosen to keep using it. Live demonstrations are encouraged, so be prepared to show your code, architecture, workflows, and your agent performing real tasks. This is less about polished presentations and more about sharing practical experience, comparing approaches, and learning from one another. If you’d like to present, please contact Chris Slee (via meetup) before the event so we can allocate enough time for everyone’s demonstrations. Come ready to show what you’ve built, discover what others are doing, and maybe find a few ideas worth taking home. Whether you’re deep in the field or just getting curious, come connect with others building and exploring AI in Columbus. Sponsored by [Transform Labs](https://www.linkedin.com/company/transformlabs/) Sign up also accessible via [Transform Labs Luma](https://luma.com/transformlabshq)

Topic to be announced. **THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/ **DIRECTIONS** Franklin University Fisher Hall 300 E. Main St, Columbus, OH 43215 Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8 Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map. NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct. **Want to sponsor the pizza and/or bar tab?** Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com

## 🤝 Host Information A co-hosted event by ProductTank Columbus & Women in Product Columbus 💡 About the Workshop AI adoption is stalling across organizations — not because of a lack of motivation or tools, but because it's fundamentally a behavior design challenge. This hands-on workshop applies proven Behavior Design models and methods to help you move from a vague organizational wish to boost AI adoption to 3-5 concrete, testable interventions you can act on starting tomorrow. Whether you're a product manager, on a product team, or just someone trying to get AI to actually stick at work, you'll leave with a clear picture of what's worth focusing on, what to ignore, and how to drive real, sustained adoption — no guesswork required. 🛠️ What to Bring Laptop: Fully charged and ready to go. AI Assistant: Have your favorite AI assistant pulled up. (Dom will be using Claude, but feel free to use whichever assistant you prefer!) 🍕 Logistics & Perks Food & Drink: Pizza and drinks provided! Parking: Plenty of free spaces available on-site. ###

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)