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Marketing Analytics Events Today
Join in-person Marketing Analytics events happening right now
Tardeo de datos en isolutions
isolutions nos vuelve a abrir sus puertas para una nueva tarde de datos con Power BI & Fabric Barcelona. Serán 3 sesiones de 45 minutos en un único track, seguidas de networking.
Ya tenemos agenda!
17:30 Apertura de puertas
18:00 Bienvenida por parte de isolutions y Power BI & Fabric Barcelona
18:15 1ª Sesión \| Fabric\, filesystem and agents
Aitor Murguzur
19:00 2ª Sesión \| Del informe al usuario: entregando valor con Power BI
Carla Cañagueral Rosell
19:45 3ª Sesión \| Orquestando Fabric con Fabric
Bernat Agulló
20:30 Networking con catering ofrecido por isolutions!
21:00 Cierre
Tres sesiones que tocan temas muy relevantes del ecosistema de Power BI y Microsoft Fabric. Si quieres aprender, compartir y conocer gente del sector, ¡no te lo pierdas!
Expanded Voices: Exploring Voice Identity and Latent Spaces with AI
We will explore vocal timbre transfer with artificial intelligence through the lens of the exhibition Expanded Voices (featured at Sónar+D and Ars Electronica 2025). This project is a unique collaboration between artist Maria Arnal and researchers from the Creative Intelligence Lab at the Barcelona Supercomputing Center (BSC).
What to Expect:
Live Demo: A firsthand look at the exhibition's capabilities.
Accessible Discussion: An introduction to the core concepts of vocal timbre transfer.
Technical Deep Dive: An in-depth exploration of the most relevant engineering and AI aspects behind the project.
Open Dialogue: A closing conversation on the artistic, ethical, and creative implications of these technologies, as well as their potential applications in both art and science.
Speaker:
Tomas Andrade Weber — AI Researcher & Theoretical Physicist at the Barcelona Supercomputing Center.
Event Details:
🌐 Language: English
🔗 Creative Intelligence Lab: creativeintelligencelab.bsc.es
🔗 Expanded Voices Project: bsc.es/viz/expandedvoices
Agenda
---
Speaker
Tomas Andrade Weber - Barcelona Supercomputing Center (AI Researcher, Theoretical Physicist)
Tomas Andrade Weber — AI Researcher & Theoretical Physicist at the Barcelona Supercomputing Center.
Hosted By
Joan Fuentes, Mobile software engineer
Ekaterina Nosova, Product Manager
Full Stack Developer
GDG Barcelona,
Marcia Paola Rodriguez Briceño, Marketing & Tech Consultant
Consultora de Marketing Digital y aplicación de herramientas digitales para impulsar marcas. Diseño tu plan de acción con las principales tácticas en marketing y las mejores herramientas digitales para que optimices tu presupuesto e impulses tu negocio.
Digital Marketing Consultant and Application of Digital Tools to Boost Brands. I design your action plan with key marketing tactics and the best digital tools to optimize your budget and boost your business.
Dani GN, Tech nerd
Romina Elena Mendez Escobar, Cloud
Soy Cloud & AI Architect con experiencia diseñando soluciones distribuidas en entornos multicloud, edge y on-premise, aplicando prácticas de MLOps, automatización y Generative AI. He liderado proyectos en sectores como salud, genómica, fintech, energía, turismo, automoción, retail, arte, construcción y sector público.
Como docente universitaria, dicté materias como Inteligencia Artificial y Computación en la Nube, y actualmente me desempeño como tutora de tesis en temáticas como Big Data, NLP, infraestructura cloud y analítica avanzada, acompañando a estudiantes en el desarrollo de soluciones técnicas conectadas con desafíos reales de la industria.
Formo parte de comunidades globales como AWS Community Builders y Google Women Techmakers, desde donde promuevo la divulgación tecnológica con enfoque en diversidad, educación técnica y liderazgo femenino.
Además, soy speaker, mentora técnica y creadora de contenido, enfocada en compartir conocimiento aplicado a través de artículos, workshops y soluciones reproducibles sobre arquitectura de datos, herramientas open source, migración, automatización y aplicaciones de IA generativa.
Me apasiona combinar innovación tecnológica con impacto social, colaborando en iniciativas que integran datos abiertos, ética en IA y educación accesible.
Samar El souki, Product Designer
With 6 years of experience in UX design, I craft user-centered solutions by combining research, wireframing, and prototyping to deliver intuitive and impactful digital experiences.
Lizzeth Quinteros, Platform Engineering Lead
Gabriela Soto, Data Management Specialist
Software Engineer with 12+ years of experience in software development, including application life cycles and modern design. Skilled in analyzing workflows, business logic, and leading development teams while emphasizing best practices and communication. Active volunteer in tech communities addressing gender gap in STEAM and promoting social inclusion.
Complete your event RSVP here: https://gdg.community.dev/events/details/google-gdg-barcelona-presents-expanded-voices-exploring-voice-identity-and-latent-spaces-with-ai/.
AnatomYoga® Sesiones Regulares
Yoga Anatómico: Una práctica revitalizante que entrena tu cuerpo y calma la mente, coordinando la respiración y el movimiento de manera fluida. Las secuencias combinan posturas de pie, tumbados, flexiones, extensiones y torsiones. Una disciplina que aporta equilibrio, autoconocimiento y bienestar.
Interesados en el mundo Wellness, todas las edades.
Sesiones regulares y talleres de movimiento para la conciencia y el bienestar personal.
Cloud e IA. En producción
En InnoIT Consulting, estamos encantados de invitaros a nuestro próximo meetup junto a SpainClouds, el **martes 9 de junio a las 18:30h.**
🎙️*Cloud e IA. En producción*
**RESUMEN**
Contaremos con:
* **[Edu Borrego](https://www.linkedin.com/in/edu-borrego-subirada/)** (Security Delivery Senior Analyst, Accenture)
* **[Renato Terreros](https://www.linkedin.com/in/renaito/)** (Innovation Lead, CaixaBank Tech)
* **[Joaquín Gamiz](https://www.linkedin.com/in/joaquin-gamiz/?locale=en)** (Microsoft Security Expert, Softeng)
**🎙️ Entitlements as Code: gobernanza de accesos para la era cloud-native** (Edu Borrego)
Muchas empresas ya gestionan infraestructura como código, pero los accesos siguen dependiendo de procesos manuales y personas clave.
Edu compartirá cómo aplicar principios cloud-native a la gestión de identidades, permisos y gobernanza para construir sistemas más trazables, auditables y escalables.
**🎙️ Contexto listo para IA: preparar el conocimiento corporativo para agentes inteligentes** (Renato Terreros)
La IA no falla por falta de modelos, sino por falta de contexto.
Renato hablará sobre cómo estructurar el conocimiento interno de una organización para que agentes, copilots y soluciones de IA realmente funcionen en entornos enterprise con control, trazabilidad y adopción real.
**🎙️** **Seguridad en producción: automatización y defensa real en cloud** (Joaquín Gámiz)
La seguridad en cloud no trata solo de proteger, sino de responder rápido y mantener visibilidad constante.
Joaquín compartirá una visión práctica sobre automatización, observabilidad y defensa real en entornos cloud modernos.
Tras la presentación, daremos paso a nuestro *networking*. **Por supuesto, con comida 🍕 y bebida 🍻.**
**👥¿Quieres venir acompañado/a?** Comparte esta invitación entre tus contactos, o pulsa directamente el botón “compartir” que aparece en la parte inferior.
¡Te esperamos!
**FECHA:** martes 9 de junio a las 18:30h
**LUGAR:** Oficinas InnoIT Consulting, [C/ Diputació, 280, Bajos 2ª, 08009, Barcelona](https://maps.app.goo.gl/zC6Sf2jUogxauX317)
**IDIOMA:** español
📝 **¡Suscríbete a nuestro [newsletter](https://www.inno-it.es/newsletter/)!** No te pierdas ninguna de nuestras novedades: próximos eventos presenciales, webinars, ofertas de empleo y mucho más.
*InnoIT Consulting,* *SpainClouds*
Yoga Anatómico® Clases Regulares en Barcelona.
Yoga Anatómico: Una práctica revitalizante que entrena tu cuerpo y calma la mente, coordinando la respiración y el movimiento de manera fluida. Las secuencias combinan posturas de pie, tumbados, flexiones, extensiones y torsiones. Una disciplina que aporta equilibrio, autoconocimiento y bienestar.
Interesados en el mundo Wellness, todas las edades.
Sesiones regulares y talleres de movimiento para la conciencia y el bienestar personal.
Tardeo de Datos isolutions feat. PuG Barcelona
🎉 **Continúa nuestra colaboración con Power BI & Fabric Barcelona** en un evento muy especial en isolutions.
💡 Una cita imperdible con la comunidad
📌 Sesiones en español. La buena onda de siempre.
🔔 **IMPORTANTE❗:** **Para apuntarte, sigue este enlace** 👉 [Tardeo de datos en isolutions, mar, 9 jun 2026, 17:30 | Meetup](https://www.meetup.com/es-es/power-bi-barcelona/events/314933915/?eventOrigin=group_events_list)
3 sesiones de 45 minutos en un único track, seguidas de networking.
Ya tenemos agenda!
**17:30 \|** Apertura de puertas
**18:00** \| Bienvenida por parte de isolutions y Power BI & Fabric Barcelona
**18:15** **1ª Sesión \|** Fabric, filesystem and agents
Aitor Murguzur
**19:00 2ª Sesión \|** Del informe al usuario: entregando valor con Power BI
Carla Cañagueral Rosell
**19:45 3ª Sesión \|** Orquestando Fabric con Fabric
Bernat Agulló
**20:30 \|** Networking con catering ofrecido por isolutions!
**21:00** \| Cierre
Tres sesiones que tocan temas muy relevantes del ecosistema de Power BI y Microsoft Fabric. Si quieres aprender, compartir y conocer gente del sector, ¡no te lo pierdas! 📲👩💻
🔔 **IMPORTANTE❗:** **Para apuntarte, sigue este enlace** 👉[Modelado al siguiente nivel (Powered by isolutions), Thu, Nov 20, 2025, 6:00 PM | Meetup](https://www.meetup.com/isolutions-tech-meetup/events/311887759/?eventOrigin=group_past_events)
🎲🎲NEW SUBGRUPO JUEGOS de Mesa/BOARD GAMES: PARTIDA al MONOPOLY y otros juegos.
Nuestra nueva web: [https://www.patreon.com/singlesbarcelona](https://www.patreon.com/singlesbarcelona)
🎲🎲NEW SUBGRUPO JUEGOS de Mesa/BOARD GAMES: PARTIDA al MONOPOLY y otros juegos.
NOS PONEMOS DE ACUERDO POR EL CHAT JUEGOS DE MESA DONDE IR, DÍA, HORA, COMO ENCONTRARNOS Y COMENTAMOS LOS JUEGOS QUE VAMOS A TRAER.
ESTE SUBGRUPO SE ORGANIZA A TRAVÉS DE UN CHAT DENTRO DE LA PLATAFORMA PATREON SINGLES BARCELONA. COLABORA, PARTICIPA Y EMPUJA. CREA ACTIVIDAD SOCIAL. COGE LA PALA.
[https://www.patreon.com/singlesbarcelona](https://www.patreon.com/singlesbarcelona)
Marketing Analytics Events This Week
Discover what is happening in the next few days
The Future of Marketing Jobs. Beyond the AI Panic
***External link for attendance below***
Marketing careers are being rewritten. Not someday. Right now.
Some roles are quietly disappearing.
Others are evolving faster than job descriptions can keep up.
And the people making hiring decisions?
They're figuring it out in real time too.
On 11th June, The Marketing Crew is getting the whole picture in one room: marketers navigating the shift, operators rebuilding their teams, and people leaders making the actual calls.
The Future of Marketing Jobs. Beyond the AI Panic.
No recycled takes. No survival guides. Just an honest conversation about what's actually happening and where the opportunities are if you know where to look.
**We'll cover:**
\- Which marketing roles are growing vs quietly disappearing
\- How AI is changing day\-to\-day work
\- Whether junior roles are still viable and what that path looks like now
\- What skills to focus on if you want to stay relevant
\- How hiring decisions are really being made behind the scenes
**Meet your speakers**
* **Yuliia Hychka:** Fractional HR & Talent Partner, Founder of HY People Solutions, Co-Organiser of The Marketing Crew BCN. She partners with startups and scale-ups across SaaS and GameDev to build hiring functions and people strategy from the ground up. She's the one making hiring calls daily and seeing the market shift in real time.
* **Carmelo Squillaci:** Product Marketing Manager at LearnWorlds, 2x TOP100 PMM. GTM strategist with deep experience scaling marketing functions across B2B SaaS and emerging markets in Europe and beyond.
* **Cristina Ignat:** Growth & Retention Marketing Advisor, Co-Organiser of The Marketing Crew BCN. 7+ years in B2B SaaS, creator-led growth, and community building. Currently running creator-led campaigns for devtool companies at Plug.Dev.
**Agenda**
> 18:30 Open Doors
> 19:00 Welcome & Intro
> 19:15 Talks: three perspectives from people hiring, building, and navigating this shift firsthand
> 19:45 Q&A: bring your real questions, nothing is off limits
> 20:15 Networking
> 21:30 End
**Spots are limited. Request to register here: https://luma.com/95t3knmi.**
Scaling advanced AI for real-world product discovery and categorization
\-\-\-\-\-\-\-PLEASE REGISTER ONLY THROUGH [THIS LINK](https://event.meetmaps.com/DS26/en/registration)\-\-\-\-\-\-\-\-
**Join us for another Tech Talk at Glovo HQ 🚀**
We’re opening the doors of Yellow Park for the **Data Science Tech Meetup on Thursday, June 11th**, to explore how to scale advanced AI for real-world product discovery and categorization.
Glovo’s team and Anna Sánchez from Wallapop will join the conversation to share their experiences building AI solutions at scale for product discovery and categorization
* **Deploying LLMs at Scale at Delivery Hero:** Our very own team **[Aleix López](https://www.linkedin.com/in/aleixlopezpascual/)** and **[Pablo Medin](https://www.linkedin.com/in/pablojmed/)**[a](https://www.linkedin.com/in/pablojmed/) will share what they've learned deploying LLMs in production at Delivery Hero for food categorization across millions of products and multiple markets. Rather than focusing on the model itself, we'll dive into the parts that don't usually make it into papers or blog posts: hard-won takeaways on evaluation, cost optimization, and stakeholder management.
* **The Path to Semantic Search at Wallapop: [Anna Sánchez Espunyes](https://www.linkedin.com/in/anna-s%C3%A1nchez-espunyes/)**[ ](https://www.linkedin.com/in/anna-s%C3%A1nchez-espunyes/)from Wallapop will talk about how the company moved beyond rigid keyword matching. She’ll break down how they use embeddings to understand what users actually mean when typing vague or misspelled queries into a constantly changing inventory of 100M listings.
**🎤 AGENDA:**
* 18:30 – 19:00 \| Deploying LLMs at Scale at Delivery Hero \(Aleix López & Pablo Medina\) \+ 10 min Q&A
* 19:00 – 19:30 \| Path to Semantic Search at Wallapop \(Anna Sánchez Espunyes\) \+ 10 min Q&A
* 19:30 – 20:30 \| Drinks & Food
**⏰ WHEN:**
Thursday\, June 11th\, 2026 \| 18:30 to 20:30
**📍 WHERE:**
Glovo HQ - Llull 108, 08005 Barcelona
Design Market
## Details
## **June 13\| 16:00\-20:00 \- Design Market**
We’re hosting a summer edition of Design Market at Hot Spot — an afternoon with local
brands, music, flowers, and an easy, open atmosphere.
This is not a crowded fair or a commercial expo. It’s a curated gathering inside our creative
space in Poblenou, where you can take your time, discover independent brands, talk directly
to designers, and enjoy a relaxed afternoon.
Expect a mix of fashion, accessories, ceramics, home pieces, and small creative brands —
alongside music, drinks, and seasonal details that make the space feel alive.
You can drop by for 20 minutes or stay the whole evening. Come alone, with friends, with
your partner, or your kids — it’s an open, welcoming format.
**What you’ll find**
* Local designers and independent brands
* Kids corner
* Music throughout the afternoon
* Snacks & drinks available
* Kids corner
* Flowers and small spring details around the space
**Who is this for?**
* People who like discovering local brands
* Creatives and entrepreneurs
* Anyone curious about Hot Spot
* Anyone who prefers smaller, thoughtful markets over big commercial ones
**DAY & TIME**
\- 13/06 \(Sat\) \| 16:00 \- 20:00
**ADDRESS:**
* c/Pere IV, 192, Hot Spot creative space, Barcelona, Poblenou
* metro: Poblenou, Llacuna or Glories
**Free entrance, no registration needed**
🍷Grow Your Business with AI in Bcn, connecting entrepeneurs
Curious about how AI is transforming the way we build and grow businesses?
Join us for a relaxed networking night in Barcelona where entrepreneurs, creators, and professionals come together to connect, exchange ideas, and explore new opportunities.
📅 **Saturday at 20:00**
📍 **Unplug Bar – Carrer Ataülf 18, Barcelona**
🍸 **Free Access:** Join us for free! We simply ask guests to purchase a minimum drink (€4) to support the venue.
I have experience creating and implementing AI solutions for businesses, especially in the real estate and tourism sectors. During this meetup, we’ll talk about how AI is being applied in business right now — from automating processes and improving customer experience to creating travel solutions, digital products, and new business models.
💡 Real examples we’ll discuss:
• How AI can be used in real estate to automate client communication, qualify leads, improve property matching, and create faster follow-up systems
• How AI can be applied in tourism to create smarter travel experiences, including virtual guides, personalized itineraries, and multilingual support
• How automation can reduce costs, save time, and increase efficiency in service-based businesses
💡 What we’ll cover:
• How AI can help you grow your business
• Practical ways to implement AI today
• Opportunities in travel, tech, and digital business
• Networking, collaboration, and idea sharing
This is not a formal event — it’s a casual space to meet other entrepreneurs, build connections, exchange contacts, and explore ways to collaborate and create business opportunities together 🤝
Grab a drink, meet like-minded people, and talk about ideas in a relaxed atmosphere 🍻
We’ll also share a real example of how travelers are exploring Barcelona using AI-powered tools and virtual guides.
👉 You can check the concept here:
[https://tour-mate.com/](https://tour-mate.com/)
Whether you're building something, starting out, or just curious about AI and business — you're welcome to join 🙌
Let’s connect, share ideas, and grow together.
🍃🌸 PEDRAFORCA 360º - Volta completa a la muntanya ⛰️ (🥾Nivel intermedio)
**(CASTELLANO a continuación 🌲 ENGLISH below)**
Amb ganes d'un dia d'autèntica muntanya? Doncs no et pots perdre **el clàssic "Pedraforca 360º" enmig del Parc Natural del Cadí-Moixeró**. No t'espantis... avui no pujarem aquest majestuós cim... "simplement" volem fer la **volta completa al Pedraforca** entre frondosos boscos per antics camins històrics com el Camí dels Bons Homes... i per poder admirar la que molts consideren la muntanya més singular i impressionant de Catalunya... des de tots els angles!
**Una ruta increïble de 17km i 700m de desnivell que ens farà connectar amb uns boscos, un aire, unes pedres, uns prats d'alta muntanya en plena explosió primaveral i unes vistes... que són un regal per a l'ànima! ;-)**
ℹ️ **Detalls pràctics:**
* **Preu:** 25 € excursió + 15€ cotxe (es paga directament al conductor/a) = **Total: 40€**
* **Inclou:** guiatge per guia titulat, assegurança d'accidents + responsabilitat civil.
* **Targeta Nature Connect:** cada 10 rutes... **1 gratuïta!**
🥪 Què cal portar?
* Picnic per dinar en ruta
* Mínim 1,5 L d’aigua
* Calçat de muntanya i roba en capes (adaptable al temps)
* Bastons opcionals
❗️ Política de cancel·lació:
* ✅ Fins a **48 h abans**: devolució del pagament (amb descompte de 5 € per gestió) o **canvi per una altra ruta** dins dels pròxims 6 mesos.
* ❌ Passades les 48 h: **no es faran devolucions ni canvis**. Gràcies per la teva comprensió!
📲 Segueix-nos i estigues al dia!
* 📷 Al nostre Insta 👉 [Instagram](https://www.instagram.com/natureconnectbarcelona)
* 😎 a Can Facebook 👉 [Facebook](https://www.facebook.com/natureconnecthikes)
* 🥰 **i uneix-te al 👉 [Grup de WhatsApp](https://chat.whatsapp.com/H8fQ4srpGthI7j1OWyuBYQ) 👈** per estar informat de properes sortides!
Per a + INFO, no dubtis a contactar-me (preferiblement via **WhatsApp**)
☎️ **609 309 797 (Jordi)**
\-\-\-\-\-\-\- **⛰️ CASTELLANO 📷**
Con ganas de un día de auténtica montaña? Pues no te puedes perder **el clássico "Pedraforca 360º" en medio del Parc Natural del Cadí-Moixeró**. No te asustes... hoy no subiremos a la cima del Pedraforca... una ruta para montañeros muy experimentados... Nosotros hoy "simplemente" queremos darle la **vuelta completa a esta mítica montaña** entre frondosos bosques y espectaculares vistas... **Una ruta increíble de 17km y 700m de desnivel** que nos hará **conectar con unos bosques, un aire, unas piedras, unos prados alpinos en plena explosión primaveral y unas vistas... que son un regalo par el alma! ;-)**
**Hoy es el día. No te la pierdas.**
ℹ️ **Detalles prácticos:**
* **Precio:** 25 € excursión + 15€ coche (se paga directamente al conductor/a) = **Total: 40€**
* **Incluye:** guía titulado, seguro de accidentes + responsabilidad civil.
* **Tarjeta Nature Connect:** cada 10 rutas… ¡1 gratis!
🥪 **¿Qué hay que llevar?**
* Picnic para comer en ruta
* Mínimo 1,5 L de agua
* Calzado de montaña
* Ropa por capas (para adaptarnos al clima)
* Bastones (opcionales)
❗️ **Política de cancelación:**
* ✅ Hasta 48 h antes: devolución del pago (menos 5 € de gestión) o cambio por otra ruta dentro de los próximos 6 meses.
* ❌ Pasadas las 48 h: no se realizan devoluciones ni cambios. ¡Gracias por tu comprensión!
📲 **Síguenos y mantente al día:**
* 📷 En Instagram 👉 [Instagram](https://www.instagram.com/natureconnectbarcelona)
* 😎 En Facebook 👉 [Facebook](https://www.facebook.com/natureconnecthikes)
* 🥰 Y únete al **👉 [Grupo de WhatsApp](https://chat.whatsapp.com/GnAyY0TPC259jA8FC2jIJy) 👈** para estar al día de nuestras próximas salidas
**Para + INFO, no dudes en contactarme** (preferiblemente por WhatsApp)
☎️ **609 309 797 (Jordi)**
\-\-\-\-\-\-\- 🌱 **ENGLISH** 🐞
Do you feel like doing some real mountain hiking? **Today we want to complete the classic ‘Pedraforca 360’**. Don’t worry! Today we are not going to reach the peak of this majestic mountain we ‘just’ want to **complete the tour** **around the Pedraforca** so we can admire it from all angles! Some say that it is **Catalonia’s most unique and impressive mountain**. As this route is **17km long with a 700m elevation gain**, it is not particularly difficult and what is great is that we can connect with the forests, trees, stones, meadows, and views of this emblematic mountain which are real gifts to the soul.
**Today is the day. Don't miss it out!**
ℹ️ **Practical info:**
* **Price:** €25 for the hike + €15 for car transport (paid directly to the driver) = **Total: €40**
* **Includes:** certified guide + accident and liability insurance
* **Nature Connect Card:** every 10 hikes… 1 free!
🥪 **What to bring:**
* Picnic lunch
* At least 1.5 L of water
* Mountain/hiking shoes
* Layered clothing (weather can change!)
* Trekking poles (optional)
❗️ **Cancellation policy:**
* ✅ Up to 48 h before: refund (minus €5 admin fee) or a transfer to another hike within the next 6 months.
* ❌ Less than 48 h before: no refunds or changes. Thanks for your understanding!
📲 **Stay connected:**
* 📷 On Instagram 👉 [Instagram](https://www.instagram.com/natureconnectbarcelona)
* 😎 On Facebook 👉 [Facebook](https://www.facebook.com/natureconnecthikes)
* 🥰 Join our **👉 [WhatsApp group](https://chat.whatsapp.com/GnAyY0TPC259jA8FC2jIJy) 👈** to stay updated on upcoming outings
**For more info, feel free to contact me** (preferably via WhatsApp)
☎️ **+34 609 309 797 (Jordi)**
Marketing Analytics Events Near You
Connect with your local Marketing Analytics community
Data & Analytics Wednesday - Finding Product Insights
**The Behavior Gap: Where Products Win or Lose**
Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap.
Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn:
* Why understanding customer behavior is a quant and qual challenge
* How to spot the signals that actually predict behavior change
* Where AI accelerates insight, and where it creates distraction
* How to get meaningfully closer to customers, without adding more tools
This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work.
**About Our Speaker**
[Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use.
Thanks to our 2026 sponsors:
[Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro)
More info at [cbusdaw.com](https://cbusdaw.com)
Stop Guessing: A Product Person's Guide to AI Adoption
## 🤝 Host Information
A co-hosted event by ProductTank Columbus & Women in Product Columbus
💡 About the Workshop
AI adoption is stalling across organizations — not because of a lack of motivation or tools, but because it's fundamentally a behavior design challenge.
This hands-on workshop applies proven Behavior Design models and methods to help you move from a vague organizational wish to boost AI adoption to 3-5 concrete, testable interventions you can act on starting tomorrow.
Whether you're a product manager, on a product team, or just someone trying to get AI to actually stick at work, you'll leave with a clear picture of what's worth focusing on, what to ignore, and how to drive real, sustained adoption — no guesswork required.
🛠️ What to Bring
Laptop: Fully charged and ready to go.
AI Assistant: Have your favorite AI assistant pulled up. (Dom will be using Claude, but feel free to use whichever assistant you prefer!)
🍕 Logistics & Perks
Food & Drink: Pizza and drinks provided!
Parking: Plenty of free spaces available on-site.
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Battle of the personal agents
Join the Columbus AI community for a special event.
**Battle of the Personal Agents** is your chance to see what people are actually building with AI agents and personal automation systems. Whether you’re running OpenClaw, Hermes, or a completely custom solution, bring your agent and show the community how it works.
We’re interested in real-world implementations: the problems your agent solves, how you use it day-to-day, how it’s hosted and managed, how you built it, and why you’ve chosen to keep using it. Live demonstrations are encouraged, so be prepared to show your code, architecture, workflows, and your agent performing real tasks.
This is less about polished presentations and more about sharing practical experience, comparing approaches, and learning from one another. If you’d like to present, please contact Chris Slee (via meetup) before the event so we can allocate enough time for everyone’s demonstrations.
Come ready to show what you’ve built, discover what others are doing, and maybe find a few ideas worth taking home.
Whether you’re deep in the field or just getting curious, come connect with others building and exploring AI in Columbus.
Sponsored by [Transform Labs](https://www.linkedin.com/company/transformlabs/)
Sign up also accessible via [Transform Labs Luma](https://luma.com/transformlabshq)
Lewis Center Networking Lunch
Our group focuses on referral marketing and business networking to help each other grow and thrive in the local business community. We have passed over $2.6 million dollars to each other! Bring your business cards, share your story and see your opportunity to gain new business.
Our speaker this week is Jim Wilkin, Keller Williams. Jim has strong communication, negotiation, and market knowledge skills. He is organized, reliable, and dedicated to providing excellent customer service. Jim will let us know the current state of the market and what to expect in the coming months.
All visitors are welcome. Any questions contact [pmarchio@farmersagent.com](mailto:pmarchio@farmersagent.com)
June 2026 AWS Columbus - Topic to be announced
Topic to be announced.
**THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/
**DIRECTIONS**
Franklin University
Fisher Hall
300 E. Main St, Columbus, OH 43215
Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8
Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map.
NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct.
**Want to sponsor the pizza and/or bar tab?**
Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com
Free Vegetable Plant of the Month @CanalStreet Farmers Market- Sweet Pepper
Stop by the Licking County Master Gardener Volunteers’ (MGVs) table at the Farmers Market to pick up your free Veggie plant of the month to add (or start!) your vegetable garden.
The little plants come with instructions and tips.
Have other garden related questions? Bring your questions to one of the MGVs in the green shirts.
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Newark Grows
1st & 3rd Friday, May 1-Oct. 2
Our Booth at the Canal Farmers Market
4pm- 7pm
36 E. Canal Street, Newark
JOIN US AT THE CANAL MARKET DISTRICT FARMERS MARKET IN NEWARK, May – October (First and third Fridays of the month) Free plants, seeds, and gardening information!
May 1 Buttercrunch Lettuce
May 15 Double Curled Parsley
June 5 Mark Twain Tomato
June 19 Aconcagua Elongated Sweet Pepper
July 3 Market Closed for 4th of July Weekend
July 17 Silver Slicer Cucumber
August 7 Wizard Coleus
August 21 German Thyme
September 4 Sweet Bunch non heading Broccoli
September 18 Strike Shell Pea
October 2 Garlic
No RSVP needed- just show up and enjoy the market! See you there!





















