Project Management Tools

Dear JUG members, We’re happy to share that ApeldoornJUG will once again serve as an official Community Ambassador for **J-Spring 2026 – The Future of Modern Java**. 📍 J-Spring Conference 2026 🗓 June 4, 2026 📌 Kinepolis Utrecht **This year’s conference will cover:** • Data, AI, GenAI & prompt engineering • Platform engineering & architecture • Security • People & Culture • New & exciting topics Featuring speakers such as **Holly Cummins, Josh Long, Marit van Dijk, Nicolai Parlog, and many more.** Expect inspiring keynotes, hands-on workshops, and labs. Also returning this year: **The Mentorship Hub powered by Bruno Souza**. **The talk schedule is now live:** 👉 [www.jspring.nl](https://eur02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.jspring.nl%2F&data=05%7C02%7Ca_de_ruiter%40belastingdienst.nl%7C757f3b88ba6a4ee59d8e08dea6c04f2b%7Cc8fba4776d4d4f00941a6e6150c721f3%7C0%7C0%7C639131542095649438%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=cPr6C5RZu19Vm4tM%2FXDakYUCx5qf1sztXzyHIqvUGgY%3D&reserved=0) Looking forward to seeing you there!

This first SpendCon Amsterdam meetup explores a simple but powerful idea: **What if procurement was treated as strategy — not support?** During this meetup, we’ll explore topics like: * Why procurement is moving from back office to boardroom * How modern companies turn supplier relationships into leverage * The biggest mistakes teams make in negotiation * SaaS spend explosion — and how to regain control * What strategic sourcing looks like in scaling organizations * Where AI and automation actually create value (vs hype) Expect real operator insights. Not theory. Not vendor slides. **Interested to speak at this meetup? Apply [here](https://tally.so/r/RGzL5d)!** **Procurement has a branding problem.** In many organizations, it’s still seen as operational. Administrative. A cost center. But in modern companies, spend is one of the largest strategic levers available. * The suppliers you choose. * The contracts you negotiate. * The risk you manage. * The tools you standardize. All of it shapes margin, resilience, speed, and competitive advantage. Join us or if you are **Interested to speak at this meetup? Apply [here](https://tally.so/r/RGzL5d)!**

¡Compartamos juntos con el grupo de personas más divertido de la ciudad!... ¡en español! No necesitas ser un hablante fluido o nativo.... ¡Solo atrévete a compartir! Te esperamos a las 20hrs.... ¡Entrada gratuita! ¡Nos vemos! ¡Hasta entonces! 😃 Let's share together with the funniest group of people in town!... in Spanish! You don't need to be a fluent or native speaker.... Just dare to share! We wait for you at 20hrs ....Free entry! Nos vemos! Tot dan! 😃 Facebook Group: https://www.facebook.com/groups/habladores/ Meetup Link: https://www.meetup.com/nl-NL/los-habladores/ Instagram page: https://www.instagram.com/los_habladores_utrecht/ Los Habladores!

**Speeddaten Utrecht** Al twaalf jaar organiseren we speeddates in Utrecht. Ontmoet je graag een groot aantal singles in korte tijd, dan is speeddaten iets voor jou! Tijdens een speeddate heb je ongeveer 15-20 dates van 4 minuten. Wanneer de bel klinkt, schuift de helft van de singles door naar de volgende tafel. Op je datekaart geef je aan met wie je verder in contact wilt komen. **Locatie** Het speeddaten vindt plaats bij [Anne&Max Domstraat](https://www.annemax.nl/vestigingen/utrechtdomstraat/), een sfeervol en ruim opgezet restaurant. We hebben een apart gedeelte van het restaurant gereserveerd, zodat je alle privacy hebt tijdens het daten. **Matchmail!** Binnen een dag na de speeddate ontvang je van ons een e-mail met de voornaam en het e-mailadres van de singles met wie je een match hebt. Heb je bij alle deelnemers ‘nee’ ingevuld? Dan is je volgende speeddate [gratis](https://aboutlove.nl/geen-klik-volgende-speeddate-gratis/)! **Kom je ook speeddaten bij About Love?** Heb je zin in een avond vol ontmoetingen in Utrecht? Schrijf je dan nu in voor deze speeddate! Bij About Love ben je in goede handen; wij zijn een ervaren speeddate-organisatie met uitstekende [recensies](https://aboutlove.nl/is-speeddaten-leuk/) en bieden speeddates aan voor de laagste prijs. Date je mee? >> [https://aboutlove.nl/event/details/speeddaten-utrecht-33-47-jaar/](https://aboutlove.nl/event/details/speeddaten-utrecht-33-47-jaar/)

Join us for an hour of writing! We’ve discovered that it’s strikingly helpful to write with other writers. See if it’s true for you at Factor-ij Amsterdam on Thursday mornings. Be it a book, blog, script, essay, dissertation, resume, melody, poem or just plain work stuff, you are invited to write it with us. No one will see what you've written or give you unsolicited advice. Instead of just thinking about writing, come and get some real writing done. SCHEDULE: 11: 15 AM - Quick introductions 11: 30 AM - Timer starts: write for 1 hour 12: 30 PM - The End: chat, take off, or keep writing OPTIONAL SOCIALIZING happens at 12:30 pm after the writing is wrapped. Writing is very solitary. Connecting (and sometimes even commiserating) with other writers is a cool thing. BEING LATE IS OKAY: just show up and get settled, then check-in with me after the session. (I’ll be the person with the Shut Up & Write! sign.) If you were on time, please be willing to make room for the friendly latecomer. Happy writing and I look forward to seeing you at Factor-ij! What Should I Bring? Whatever you need to be able to write! Bring earbuds/earplugs if you want to block the cafe’s overhead music or the occasional conversation by other patrons. Please come with your devices pre-charged, since we probably won't be always sitting somewhere with charging possibilities. Other Important Details: Travel by public transportation: 1. Take Tram 26 from the central station Amsterdam, and step out by the last stop. 2. Take bus 66 from the Amsterdam Bijlmer station, step out by Pieter Oosterhuisstraat, and further walk in the direction of the bus till the corner. FREE Wifi. Compulsory consumption is not required, but please do order a drink to honor our generous host.

Cada primer jueves del mes: café español (! atención ! : nos mudamos a Mariapaviljoen, en frente al shopping Arena) en el centro de Den Bosch, ¡bienvenid@s a tod@s! \*\*\* Para todos los amantes del español: cada primer jueves del mes nos juntamos para hablar el idioma de Frida Kahlo, Mercedes Sosa y Penélope Cruz ;). Un encuentro informal para conocer a otros hispanohablantes y compartir risas, experiencias y buenas vibras. ¡Bienvenid@s! (entrada libre y gratuita) Voor alle liefhebbers van de Spaanse taal: elke eerste donderdag van de maand komen we samen om de taal van Frida Kahlo, Mercedes Sosa en Penélope Cruz te spreken ;) Een informele bijeenkomst om andere Spaanstaligen te leren kennen, samen te lachen en ervaringen uit te wisselen. Wees welkom! (gratis entree) (Organizadora: evelyne montens > si tienes alguna pregunta, no dudes en contactarme por messenger)

We are thrilled to welcome you to our 10th edition of the AI Native Netherlands, hosted at the [Yuma](https://www.weareyuma.com/en) headquarters in Amsterdam. This edition is capped at 120 attendees. Yuma's office has limited space, so once the 120 seats are filled, registration closes and additional signups move onto the waitlist. A massive thank you to our host, Yuma, for their generosity in providing the venue, food, and drinks for this evening and for supporting the Dutch AI engineering community. **We'll cover:** * What humans still bring to software building when AI is writing the code * Tackling technical and social complexity inside distributed, fast-moving systems with legacy at the core * How to evaluate AI agents in production and catch silent regressions in under an hour * What "AI Native infrastructure" looks like in the wild: prompt changes, harness updates, RAG documentation, model swaps **Speaker 1: [Nico Krijnen](https://www.linkedin.com/in/nicokrijnen/) ([Yuma](https://www.linkedin.com/company/weareyuma/))** An explorer at heart, Nico loves to navigate the ever changing technology landscape and find practical solutions to complex problems. For a big chunk of his career, he disrupted the DAM space by building an innovative file management solution called Elvis, which is being used by media organizations all over the world. Besides leading and supporting teams and giving direction, he likes to roll up his sleeves and experience first-hand how (and whether) the latest technologies work in the real world. He is never shy of making unconventional choices to achieve radical results. **Talk: The human side of coding** Now that AI's are writing our code, what is the value that we humans still bring to building software systems? Our tech stacks are exploding in complexity, systems are more and more distributed and fast-paced development leads to an ecosystem full of fragile legacy systems that provide the backbone of business capabilities. How do we tackle that technical and social complexity? Do we take the usual route and solve it by adding more tech or AI? Or is there another way? Even in the 80's, people realized that the theory of a system can't be transferred through code and documentation alone. It requires developers to work closely together. We need to encourage human collaboration across disciplines, backgrounds and personalities (including our new AI buddies). Learn how you can use your human power skills to better understand the problems you're facing and build systems that last! **Speaker 2: [Floris Weers](https://www.linkedin.com/in/floris-weers-61392b160/) ([Biscuit](https://www.linkedin.com/company/biscuit-so/))** Floris is an ML engineer based in Amsterdam. He was responsible for continued-pretraining (or mid-training) at Apple's Foundation Model team, contributing directly to Apple Intelligence. Before that, he finished his master's degree at the University of Twente while building games on the side. He is a named author on the Apple Intelligence Foundation Language Models tech report, which describes the \~3 billion parameter on-device model and the large server-based model powering Apple Intelligence features. His research work at Apple also spanned multimodal models, mobile vision transformers, and distillation scaling laws. **Talk: The silent failures of AI: how to evaluate?** AI doesn't crash when it fails. It quietly does half the job. We'll go over a systematic way to evaluate agents in real product settings, allowing us to catch regressions and decide within an hour whether to use a newly released model or stick with the previous setup. A side-effect of the evaluation framework is that no engineer is scared of touching system prompts, making deeper harness changes or adding documentation to the RAG systems. **Agenda:** 18:00 — Arrival, food & drinks 18:30 — Talk \#1 \| Nico Krijnen 19:15 — Talk \#2 \| Floris Weers 20:00 — Networking & more drinks 21:00 — Wrapping up **What to bring:** Just curiosity and questions. If you've been working through agent evaluation, RAG system updates, or human-AI collaboration in your engineering team. **Who is this for:** Platform engineers, AI/ML engineers, SREs, architects, and engineering leaders focused on building and validating reliable AI systems in production. **Where to find us:** Yuma (4th floor), Business Centre Pedro de Medina, Pedro de Medinalaan 1, Amsterdam. 15 minutes from Amsterdam Central using tram 26. Paid parking at Parkbee Sluishuis across the street. [Maps link](https://maps.app.goo.gl/bd353dgCFd4TkDEq8)

'HOMEGOING' by Yaa Gyasi 'Two sisters with two very different destinies. One sold into slavery; one a slave trader's wife. The consequences of their fate reverberate through the generations that follow. Taking us from the Gold Coast of Africa to the cotton-picking plantations of Mississippi; from the missionary schools of Ghana to the dive bars of Harlem, spanning three continents and seven generations, Yaa Gyasi has written a miraculous novel - the intimate, gripping story of a brilliantly vivid cast of characters and through their lives the very story of America itself. Epic in its canvas and intimate in its portraits, Homegoing is a searing and profound debut from a masterly new writer.' ***Please read the book and join us for a lively discussion (in English) about the contents during our afternoon book club meeting.*** \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- **PLEASE NOTE:** This is an IN-PERSON event in Amersfoort, The Netherlands. Please cancel your attendance in advance if you are unable to join, so that those on the waitlist can participate. Looking forward to seeing you all IN REAL LIFE then! Best regards, Sandra

Join us for a fun Friday night of improv theatre in English. Play, laugh, and meet new people in Utrecht during this welcoming drop-in workshop led by Burgert Kirsten, one of Improv Utrecht’s professional trainers. Everyone is welcome. You do not need any acting experience, and you do not need to be fluent in English. Many participants are not native speakers. Each week, several people join for the very first time, alongside regulars who come back again and again. Expect a group of around 12 to 22 people in total. What to expect Meet a mix of international and Dutch players Learn the basics of improvisation, a valuable modern skill Play fun and accessible theatre games Laugh a lot and surprise yourself along the way Practical information Doors open between 19:50 and 20:00. Please enter together with the group. Workshop time is from 20:00 to 22:00. Full details and route description can be found at www.improvutrecht.nl/drop-in-workshops. After the workshop, people usually head together to the pub De Hondekop for a drink and a chat. How to sign up Please mark yourself as attending via our website at at [www.improvutrecht.nl/drop-in-workshops.](http://www.improvutrecht.nl/drop-in-workshops.) If you can no longer attend, remember to remove your signup so someone else can take your spot. Price Suggested donation €10 to €20, payable in cash or via Tikkie. If you are not able to pay much, you are still very welcome. Pay what you can or what you felt the workshop was worth. Your contribution helps cover the room rental and the professional trainers. Curious about more? Check out our improv courses at [https://www.improvutrecht.nl](https://l.facebook.com/l.php?u=https%3A%2F%2Fwww.improvutrecht.nl%2F%3Ffbclid%3DIwZXh0bgNhZW0CMTAAYnJpZBExYzVUWUpNcUx3Qmxyc0tCNnNydGMGYXBwX2lkEDIyMjAzOTE3ODgyMDA4OTIAAR4aOuBKx2VBkJDoGyYCRHQXSTHuVoJHy0WS1bZAftQYuSLPcNgmTQeaBv4hpw_aem_5jJND0IPMoJD8mXqM4l2SA&h=AT0HQGS9N7lDDerT4Jh2s7yQZ3yqXcU3N7DHXcnh_ArhUbPBNnFc1Vs5ILLXJTm8W6M0qWOaOlvHeCdiG9IvYCgONK3G7Mx7YP3_ERn_wSRix-AtI5wPA8WvGq1ijPS5zLOaIIFzJ3kK6yajLPE&__tn__=q&c%5B0%5D=AT0toyw-m6q1Kl9A4pude9T05YHtdW_ajvYBWe_MixS8-d0JBdNz089yFCaZxIjsj41oPDYTZr-pLoVp3Nbw6oS2l-b59hWsbjVnOl__PH25Cx3iZDHpMxmtl8_kxDTepak27ZG-3b10bx8fSuh2QAJtRaEuxCrWtVE) Tickets for courses via [https://improv-utrecht.weticket.io](https://improv-utrecht.weticket.com/?fbclid=IwZXh0bgNhZW0CMTAAYnJpZBExYzVUWUpNcUx3Qmxyc0tCNnNydGMGYXBwX2lkEDIyMjAzOTE3ODgyMDA4OTIAAR7kmRsV6LQrIsZqtZLBNbCbr9_NHgu23lRTafAiyzXQMBjXirebJNUXyW7-Jg_aem_Ps3bRMMWxOjgfL78fqIL8w) Follow Improv Utrecht Meetup [https://www.meetup.com/utrecht-improv-theater](https://www.meetup.com/utrecht-improv-theater?fbclid=IwZXh0bgNhZW0CMTAAYnJpZBExYzVUWUpNcUx3Qmxyc0tCNnNydGMGYXBwX2lkEDIyMjAzOTE3ODgyMDA4OTIAAR4aOuBKx2VBkJDoGyYCRHQXSTHuVoJHy0WS1bZAftQYuSLPcNgmTQeaBv4hpw_aem_5jJND0IPMoJD8mXqM4l2SA) Instagram @improvutrecht Facebook https://facebook.com/ImprovUtrecht

Iedereen is welkom op onze open Freedom Friday Bitcoin Turnhout Meetup @ het super gezellige café Sint Pieter - Grote Markt 60, 2300 Turnhout Geen presentaties. Geen workshops. Gewoon 1 onderwerp: bitcoin. **Connect with Like-Minded Minds** Engage with the Bitcoin community and mingle with fellow enthusiasts. This meetup is your chance to discuss the future, share ideas, and network with pioneers in the decentralized money world. 🏢 **Central Location**: café Sint Pieter ligt perfect centraal, een ruim cafe op de grote markt van Turnhout. Mark your calendars and spread the word!

🎭 Improv Utrecht Presents a Show Like No Other! 🎭 The graduates of the course of trainer Emma Holmes at Improv Utrecht will take the stage at Villa Concordia to showcase their skills in a very fun and interactive show, called Time Well Wasted! Expect games like Whose Line Is It Anyway, De Lama's and even improvised singing! 💡 What is Improv? Improv is live, unscripted theatre where anything can happen! The performers create characters, scenes, and entire stories from scratch, all based on audience suggestions and their quick-thinking creativity. It’s spontaneous, electric, and completely unique—no two shows are ever the same! 🎟 Tickets Now Available! Don't miss this one-night-only spectacle of storytelling and laughter. Secure your tickets online before they’re gone! Book your ticket at [improv-utrecht.weticket.io](http://improv-utrecht.weticket.com/) : €12 plus €1 service fee Before and after the show we have a very nice bar to meet & greet people. 📅 When? Sunday 7 June 2026 14:30h. Bar open 14:00 📍 Where? Villa Concordia. In your ticket confirmation mail you find directions to the theatre. Limited free parking spots available, close to Utrecht Central station. Join us for a night of creativity, comedy, and community—we can’t wait to see you there! Find out more about Improv Utrecht, our other shows and courses at [www.improvutrecht.nl](http://www.improvutrecht.nl/)

* We **start at 11:10** in front of Hotel Restaurant de Loenermark: Eerbeekseweg 4, Loenen https://maps.app.goo.gl/4W6e27ij3aqjQnFg6 * Length: \~16 km (4 - 5 hr hiking) * What to bring: lunch, water, snack. * For whom: As always, sporty folks that like to combine social event with being active in nature. **Getting there by bus:** * Bus stop: Loenen, Bruisbeek https://maps.app.goo.gl/863vGKfe8nqBvZfw7 **Getting there by Car:** * Free parking opposite of Groenendaalseweg 15, Loenen https://maps.app.goo.gl/W6213M7LwEQv8PMg6 or Free parking in the streets, close to: Eerbeekseweg 4, Loenen https://maps.app.goo.gl/awWbkpVZJVzxmX859 **Note:** * Please **pay a small fee (3 euro)** to help us cover the (increased) yearly Meetup contribution of 240 euro. We'll ask you to pay before the start of the hike (can be on the day itself). No refunds, but in the unlikely event that hike would be cancelled and you already paid, you don't need to pay for your next hike. Thank you so much! Use the **safe link** here: https://betaalverzoek.rabobank.nl/betaalverzoek/?id=eSkpxZf7TymaoFsvJkBCKQ * Keep in mind that the hike can be canceled when the weather is very bad (**always check the event before you go**). * If you RSVP 'yes' we expect you to show-up. Please do not cancel less than 24 hours before the hike. **No-shows** will lead to your removal from the group. Thanks for the understanding. * By signing up for this event, you agree to release the organizers from any responsibility and liability in all claims. As the participation is strictly voluntary and you freely choose to join, it is the responsibility of individuals participating to ensure that they are fit enough and have adequate coverage to protect themselves.

🎭 Improv Utrecht Presents a Show Like No Other! 🎭 The graduates of the course of trainer Emma Holmes at Improv Utrecht will take the stage at Villa Concordia to showcase their skills in a very fun and interactive show! Expect games like Whose Line Is It Anyway, De Lama's and even improvised singing! 💡 What is Improv? Improv is live, unscripted theatre where anything can happen! The performers create characters, scenes, and entire stories from scratch, all based on audience suggestions and their quick-thinking creativity. It’s spontaneous, electric, and completely unique—no two shows are ever the same! 🎟 Tickets Now Available! Don't miss this one-night-only spectacle of storytelling and laughter. Secure your tickets online before they’re gone! Book your ticket at [improv-utrecht.weticket.io](http://improv-utrecht.weticket.com/) : €12 plus €1 service fee Before and after the show we have a very nice bar to meet & greet people. 📅 When? Sunday 7 April 19:30h. Bar open 19:00 📍 Where? Villa Concordia. In your ticket confirmation mail you find directions to the theatre. Limited free parking spots available, close to Utrecht Central station. Join us for a night of creativity, comedy, and community—we can’t wait to see you there! Find out more about Improv Utrecht, our other shows and courses at [www.improvutrecht.nl](http://www.improvutrecht.nl/)

Couldn't make Knowledge? Or want to debrief the dancing robots or Autonomous Workforce? Join us for a Knowledge '26 recap, insights sharing, a couple rounds of golf, and fun at Topgolf. As always, drinks and food will be provided. More details to come — mark your calendar, RSVP, and save your spot today!

Get ready for a Picnic, this is our social and member appreciation event for the year! Feel free to bring family, but be sure to reach out with the number of attendees, so we can provide food for everyone. There will of course be food, music, games and fun! Event is held rain or shine, we have a covered shelter house reserved for the event. Agenda --- Moderators Kimberly Deal - Columbus Atlassian User Group Leader Kevin Stanley - Columbus Atlassian User Group Leader Greg Sprowls - Columbus Atlassian Community Leader Hosted By Kimberly Deal, Atlassian User Group Leader Kevin Stanley, Chief Everything Greg Sprowls, Agility Lead --- Global Partner Atlassian (http://atlassian.com) Millions of users globally rely on Atlassian products every day for improving software development, project management, collaboration, and code quality. For over a decade, Atlassian customers have come together to network, share ideas, solve problems, and find new ways to use Atlassian products. Today, more than 15,000 people take part in Atlassian community events in more than 30 countries. --- Complete your event RSVP here: https://ace.atlassian.com/events/details/atlassian-columbus-presents-annual-columbus-ace-summer-picnic/.

Come chat about Atlassian tools and best practices at the Reynoldsburg Sunny Street Cafe and Breakfast is on Atlassian! Let's get the day started off with breakfast with your ACE Leaders! We're always excited to talk about Atlassian Products, share our knowledge and hand out swag! Come chat with us about new product news and anything you are working on within the Atlassian product stack. This is a great opportunity to come see what we are all about, hear new business news and share with other Atlassian users your questions and experiences. We'd love to see new and old friends come out to chat and learn about Atlassian! Agenda --- Moderators Kimberly Deal - Columbus Atlassian User Group Leader Kevin Stanley - Columbus Atlassian User Group Leader Greg Sprowls - Columbus Atlassian Community Leader Hosted By Kimberly Deal, Atlassian User Group Leader Kevin Stanley, Chief Everything Greg Sprowls, Agility Lead --- Global Partner Atlassian (http://atlassian.com) Millions of users globally rely on Atlassian products every day for improving software development, project management, collaboration, and code quality. Partner Atlassian --- For over a decade, Atlassian customers have come together to network, share ideas, solve problems, and find new ways to use Atlassian products. Today, more than 15,000 people take part in Atlassian community events in more than 30 countries. --- Complete your event RSVP here: https://ace.atlassian.com/events/details/atlassian-columbus-presents-rise-and-shine-with-atlassian-reynoldsburg-5/.

Topic to be announced. **THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/ **DIRECTIONS** Franklin University Fisher Hall 300 E. Main St, Columbus, OH 43215 Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8 Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map. NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct. **Want to sponsor the pizza and/or bar tab?** Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com

## 🤝 Host Information A co-hosted event by ProductTank Columbus & Women in Product Columbus 💡 About the Workshop AI adoption is stalling across organizations — not because of a lack of motivation or tools, but because it's fundamentally a behavior design challenge. This hands-on workshop applies proven Behavior Design models and methods to help you move from a vague organizational wish to boost AI adoption to 3-5 concrete, testable interventions you can act on starting tomorrow. Whether you're a product manager, on a product team, or just someone trying to get AI to actually stick at work, you'll leave with a clear picture of what's worth focusing on, what to ignore, and how to drive real, sustained adoption — no guesswork required. 🛠️ What to Bring Laptop: Fully charged and ready to go. AI Assistant: Have your favorite AI assistant pulled up. (Dom will be using Claude, but feel free to use whichever assistant you prefer!) 🍕 Logistics & Perks Food & Drink: Pizza and drinks provided! Parking: Plenty of free spaces available on-site. ###

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

We are bringing Microsoft Build sessions to Columbus Ohio! The Central Ohio Azure Meetup and Central Ohio .NET Developer's Group (CONDG) are coming together to bring some of the labs and breakouts from Microsoft Build to your backyard. In this free, 1 day event, you are going to Build stuff with us! And yes, there will be free food. So please RSVP for a head count!