Small Business Marketing Strategy

## Stop chasing opportunities and start attracting them by mastering the art of professional branding. ## Join us as "The Brand Architect" Kristen Henry King reveals how to align your reputation, image, and message to build instant trust. In today’s competitive market, it isn't enough to just be good at what you do; you have to be **unforgettable**. Many professionals struggle to communicate their value, leading to missed connections and stagnant growth. This session is designed to bridge the gap between your expertise and your visibility, ensuring that your personal and professional brand does the heavy lifting for you. Kristen Henry King, known as “The Brand Architect,” brings twenty years of Hollywood insight and business strategy to the EMA DC stage. She will guide you through the process of clarifying who you are and what you represent, providing practical strategies to ensure your marketing and personal interactions work in harmony. You will learn how to step into your authority so that trust is established before you even speak. Whether you are an entrepreneur, a creative, or a corporate leader, this presentation offers a blueprint for consistency across all platforms. By the end of the hour, you’ll have a clear understanding of how to align your message and image so that opportunities come to you — not the other way around.

Live Business Networking, Leadership & Entrepreneurship Event — Hyattsville, MD 🙌🏾 This Saturday, join Don Thompson, President of a multi-billion-dollar company, as he shares the mindset, leadership principles, lessons, and systems behind building one of the top organizations in his industry. This is more than just a presentation. It's an opportunity to be in a room with ambitious, growth-minded professionals, entrepreneurs, business owners, and individuals looking to expand their network and perspective. Whether you're building a business, exploring additional income streams, focused on personal growth, or simply enjoy being around motivated people, this is the kind of environment that can spark new ideas and connections. 🗓 Saturday, May 16th ⏰ 12:30PM – 5PM ET 📍 College Park Marriott Hotel & Conference Center 3501 University Blvd E Hyattsville, MD 🎟 Guests attend FREE Feel free to invite a guest, business partner, entrepreneur, or professional who enjoys networking and growth-focused environments. Register here 👉🏾 [https://lsvalive.square.site/](https://lsvalive.square.site/) Questions? Feel free to message me directly. Looking forward to connecting with everyone 🙌🏾

**Raise funds for your startup directly from leading venture capital investors and** **Join Primewise Founders Club's community where visionary entrepreneurs connect, collaborate and create magic together.** **Primewise Founders Club**, in collaboration with **a leading Venture Capital Firm**, presents an exclusive VC Connect Session – a high-impact opportunity for early-stage founders to pitch directly to active venture capital investors. This closed-door virtual event brings together selected founders and investors in a focused setting designed to foster meaningful connections, investor feedback, and potential funding opportunities across USA. If you’re building a scalable technology venture or an innovative business model, this is your chance to showcase your vision to leading investors and industry experts. Register Now: https://thepfclub.com/vc-connect-registration/ [Filling the form is a must] **What Makes This Special:** * Pitch directly to VC: Pitch your startup directly to VC and investors * Strategic partnerships: Collaborate with fellow founders on new ventures. * Scaling discussions: Exchange ideas on growth and market expansion. * Investment opportunities: Be the first to discover promising startups. * Expand your influence while contributing to the startup ecosystem. * A supportive community: Celebrate wins and overcome challenges together. **VC event:** Invite-only access - details will be shared for shortlisted founders **Date**: 16th May,2026 **Time**: 12:00 PM to 1:30 PM (EDT) **Format**: Online **Join Our Ecosystem:** 1\. Register for the event 2\. Join our LinkedIn community 3\. Get access to our exclusive WhatsApp group 4\. Connect with fellow members 5\. Start growing together\! Contact Us: Website: [[https://thepfclub.com/](https://thepfclub.com/)] Email: [[event@thepfclub.com](http://event@thepfclub.com/)] LinkedIn: [https://www.linkedin.com/company/primewise-founders-club/] To your entrepreneurial success, Primewise Founders Club Team

Serving our community by teaching financial literacy is paramount towards long term success. You will learn three main concepts towards building generational wealth. The five engines of revenu that will forever impact your. Lastly, be introduced a path to entrepreneurship that can transform your life and exceed expectations beyond your imagination Come and acquire this free education and walk out with a new drive! Dress code: Business Casual

John Brown, a long-time volunteer with Career-Confidence.org, will spend the morning encouraging you on how to build / start more professional relationships. Relationships allow you to bypass much of the online application process. They allow you to perfect your job interviewing. Relationships allow you to hear about jobs before they open up. It is essential in your job search. \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- At the end of this seminar/webinar, there will be a brief Christian story. \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- IF YOU ARE NEW TO Career-Confidence.org and want to learn about us via our team, here are some videos that we have done. PLEASE SUBSCRIBE to our channel and LIKE our videos. \-\-\-\-\-\- Career-Confidence.org, Laura Hamilton and Robert Brandau both long-time recruiters give you an overview. [https://www.youtube.com/watch?v=R20iMmWWsas](https://www.youtube.com/watch?v=R20iMmWWsas) \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- Bruce, Silvia, and Mary Beth talk about the impact of Career-Confidence.org on their job search. [https://www.youtube.com/watch?v=EYtFRWzhKLo](https://www.youtube.com/watch?v=EYtFRWzhKLo) \-\-\-\-\-\- Tim Jack, one of our current volunteers and attendees [https://www.youtube.com/watch?v=uq-qfaDVDMU](https://www.youtube.com/watch?v=uq-qfaDVDMU) \-\-\-\-\-\-\-\-\-\-\-\-\-\-\- Doris McMillon of our Board of Directors [https://www.youtube.com/watch?v=JNmOi9TsYGs&t=10s](https://www.youtube.com/watch?v=JNmOi9TsYGs&t=10s) \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- Kim DeWitt Succinctly Talks about our Team [https://www.youtube.com/watch?v=SSHCEK11jD0](https://www.youtube.com/watch?v=SSHCEK11jD0) \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- Cecilia and Nate – 2 of our Alumni give an overview of Career-Confidence.org. perspective. [https://www.youtube.com/watch?v=uNstYHVnfAA](https://www.youtube.com/watch?v=uNstYHVnfAA) \-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\-\- Sara's Experience with Career-Confidence.org - Surprise Ending – Pre-Covid [https://www.youtube.com/watch?v=fEuKuvZyEYE&t=51s](https://www.youtube.com/watch?v=fEuKuvZyEYE&t=51s)\`

Join William and Steve for small group brainstorming. Maximum 12 people for event. See you 10am. I will be wearing bright orange shirt. Text and call me 202-297-2393 if you can’t find me at Tattee Westbard. What’s your LinkedIn?

Each month Noah Gitlis teaches a different Jazz Standard with emphasis on melody, harmony, accompaniment, and rhythm. The goal of the class is to help students boost their jazz repertoire, and build the skills required to feel confident in a jazz jam session. These classes are a lot of fun and a great way to get out and play with other people while learning some really fun music. All instruments and skill levels are welcome but students should have basic proficiency on their instrument to get the most out of the class. Songs such as: Blue Bossa Autumn Leaves Footprints All of Me So what My Favorite Things Ages 14+ Register Here: https://square.link/u/e1yAgBNo

Many of you asked us to start over the Saturday Social as it is used to be in the past. Your voice is heard and here we go!:) We gather, grab a drink, grind and grin. We will rotate attendees. So that everyone meets everyone. You would get to meet your future friends/acquaintances/buddies/pals /partner-in-crimes or may be more:) To hang out/go out or do things together. Also, this is an ideal event if you are new in town or not! ***AFTER THE SOCIAL, WE HIT THE DANCE FLOOR. BRING YOUR DANCING SHOES. WE WILL DANCE THE NIGHT AWAY!*** **This is also a wicked 'MeRtUp'!** **What is MERTUP?:) Mer + Meetup = Mertup.** **Mer is known as the Meetup guy. He likes to connect people and his fans coined that name for him. So, at his events, everyone will become a Wing Person to everyone:) When you get get there, we will introduce you to someone and you will be responsible to introduce that person to another person. That is MERTUP!** We will have specials, including our usual suspect MERtini:) Dress code : Weekend Casual Event is free and 21+ * Come one, come all; YOU COULD FLY SOLO TOO:) This is the most friendliest event you have ever attended! * Feel free to invite your friends. They don't necessarily have to be a member * Ideal for either you are new in town or not, to make friends and acquaintances * RSVP on Meetup is required. That is how we check you in. * We will have a registration station and check you in. * Cover is $20. **But it is FREE with RSVP.** **Fellas, it is hard to pass on this!** http://photos1.meetupstatic.com/photos/event/d/8/c/0/600_447175488.jpeg http://photos4.meetupstatic.com/photos/event/d/8/c/7/600_447175495.jpeg http://photos3.meetupstatic.com/photos/event/b/0/8/2/600_436665186.jpeg http://photos4.meetupstatic.com/photos/event/b/0/8/8/600_436665192.jpeg http://photos2.meetupstatic.com/photos/event/9/e/8/9/600_433120585.jpeg http://photos3.meetupstatic.com/photos/event/9/f/a/d/600_433120877.jpeg http://photos3.meetupstatic.com/photos/event/a/5/8/7/600_433122375.jpeg

Join us on zoom call zoom from your phone free at 1929 436 2866; meeting id is 896 0197-4108 that's all, see you today 3rd Sunday at 12:45pm 2-15-26 ask for Howard!

**For Information Only, as I may or may not attend.** The Seventh Annual Old Town Festival of Speed & Style Exotic Cars, Motorcycles, Fashion, and Fun! Lower Blocks of King Street and Market Square in Old Town Alexandria, Virginia [https://festivalofspeedandstyle.com/home](https://festivalofspeedandstyle.com/home) Share only your very best, most interesting shots after the field trip, and keep it down to between 5 and 10 photos. By sending in an RSVP and joining this meetup event hosted by the Virginia Beltway Photography Meetup, I am also agreeing to the terms of the following release and waiver of liability, which shall be binding on my heirs, executors, administrators, successors, and assigns. In consideration of my (and my child’s) participation in the Virginia Beltway Photography Meetup, I do hereby release, discharge, and hold harmless the Organizer, its members, officers, directors, employees, and the leader(s) of this event from any and all liability by reason of any damage, loss, expenses, or injury arising from my (and my child’s) participation in this event, including that caused solely or in part by the fault of any and all of the above-named parties.

If you’ve already learned the basics of volleyball and want to keep improving your skills while having fun, this event is for you! **Skill Level:** Advanced Beginner (click [here](https://docs.google.com/document/d/1PojSi4qdlRsv1msCHhvpQ43iDc4FfzQwpWCc3kafVMY/mobilebasic) for details). **Reminders** 1. Attendance: We’ve noticed that the waitlist is growing, so please make sure your name is on the Going list if you plan to play. Our number of nets is limited so this helps avoid too many rotations. If your name is on the list but you don’t show up, it will count as an absence according to Smiley Social rules. Please update your RSVP at least 12 hours in advance if your plans change. 2. Waitlist: The waitlist is not first come first serve. We prioritize regular attendees, and will fill empty spots with new faces closer to the event date. 3. Injuries: Play safely and be mindful of others on the court. Respect positions and avoid risky moves that could lead to injury. If you’re not sure the ball is yours, call it before going for it to avoid collisions. 4. Game Rules: Let’s follow the basic volleyball rules, especially the three-touch rule so we can play properly and improve as a team! **Smiley Social documents:** 1. [Group Rules ](https://docs.google.com/document/d/1HrG35p_0M08leRvCp8XWG3CMkr_GL928XFabl5T6Dvg) 2. [Liability Waiver ](https://docs.google.com/document/d/1W2mq-7m99lmvd7gdWYaSUFtvVg4UGnzV6koafAbHmco) 3. [Volleyball Levels](https://docs.google.com/document/d/1PojSi4qdlRsv1msCHhvpQ43iDc4FfzQwpWCc3kafVMY/)

**EVERYONE MUST REGISTER ON THE WOMEN ON COURSE WEBSITE TO CONFIRM A SPOT FOR THIS EVENT. [CLICK HERE TO RSVP](https://www.womenoncourse.com/nine-amp;-wine-edp-13838-05-2026.html)** **(an RSVP on Meetup will NOT hold a spot for you)** Course ready players will enjoy a fun round of golf on this beautifully landscaped 9 hole executive course which is shorter then a traditional golf course and takes less time to play. Plan to stay after to socialize with a beverage on the patio! Price includes 9 holes of golf with push cart and a beer/soda/water. This event welcomes the first 16 people who RSVP. Come solo or bring a friend. Payment will be made upon arrival at the event venue. **$38\.00 Member \| $38\.00 Non Member** A **Non Member** registration fee of **$10.00** is due at time of registration. This fee is non refundable.

Social Sips & Bites family - ready for something new, fun, and a little competitive? We’re bringing you a Rummikub Social Gathering - a relaxed night of games, laughs, and great company. Never played before? Perfect. Miriam will be there to teach us step-by-step, so no experience needed at all. Just come ready to learn, play, and connect. What to expect • Easy-to-learn, addictive game • Plenty of laughs and friendly competition • A great way to meet new people and bond with our SSB crew Whether you’re a game night pro or just curious to try something new, this is your night. https://dunnloring.thecasualpint.com/

Social Sips & Bites crew, We’re turning up the energy in Ocean City Join us for a night at Seacrets - one of the most iconic waterfront spots on the beach. Think tropical island vibes, sand under your feet, drinks in hand, and live music all around. This place is more than a bar, it’s a full experience. Multiple areas, DJs, live bands, and that signature laid-back, high-energy atmosphere that just hits different by the water. Whether you’re dancing, chilling with a cocktail, or floating through the vibe, this is one night you don’t want to miss. Come ready to move, connect, and enjoy the night with your Social Sips & Bites crew. Let’s take over Seacrets

Free monthly Lunch + Learn for Columbus business owners. Practical local marketing strategies and real connections. Space is limited so RSVP Marketing Monday Lunch + Learn is a free monthly event for local business owners in Columbus who want practical marketing strategies and real connections with other business owners in their market. Each month covers one actionable local marketing topic. You will leave with one thing you can put to work the same week. This is not a pitch fest. It is a focused conversation with people who are serious about building their local visibility and growing their business. Register here: [https://www.eventbrite.com/e/marketing-monday-lunch-learn-tickets-1988509765237](https://www.eventbrite.com/e/marketing-monday-lunch-learn-tickets-1988509765237)

Free monthly networking for Columbus business owners. Real conversations, real connections, no forced formats. Space is limited. RSVP now. Good marketing starts with good relationships. That is what this event is built around. Networking Night is a free monthly event for local business owners in Columbus who want to build real connections with other serious operators in their market. No structured rotations. No forced elevator pitches. Just a room full of local business owners who are worth knowing, in a space that makes it easy to have an actual conversation. Register here: [https://www.eventbrite.com/e/local-marketing-networking-night-tickets-1988510112275](https://www.eventbrite.com/e/local-marketing-networking-night-tickets-1988510112275)

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!

**How to Get Off-Market Deals With Direct-to-Seller Marketing** Want to learn how to get off-market deals through direct-to-seller marketing without relying on agents, wholesalers, or the MLS for consistent deal flow? That is exactly what we are covering at this next Columbus Investors Club Meetup. Get Your Free Ticket **[HERE](https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp)**[ ](https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp)🎟️ Most investors who try to do off-market deals make the same mistake: they throw money into a marketing channel, pray that it works, and hope a deal comes out the other side. There is no real strategy, no clear math, no tracking, and no process to know what is actually working. At this meetup, we are going to break down how to reverse engineer direct-to-seller marketing using our SCALE framework so you can approach your marketing with more clarity, confidence, and consistency. We will cover how to think through inbound, outbound, and free marketing channels, how to choose the right channel for your goals, how to run the numbers before you spend, how to allocate the right budget, how to launch the campaign correctly, and how to evaluate and track performance so you can make better decisions moving forward. **SCALE Framework:** **S –** Select the right channel **C –** Calculate the numbers **A –** Allocate the budget **L –** Launch the campaign **E –** Evaluate and track it **What We’ll Cover** * How to get off-market deals through direct-to-seller marketing * How to stop guessing and start reverse engineering your marketing * The difference between inbound, outbound, and free marketing channels * How to choose the right channel for your business and market * How to calculate the numbers before launching * How to allocate a budget based on goals, not emotion * How to launch and track a campaign the right way * How to create more consistent and predictable deal flow **Date:** May 28, 2026 (Thursday) **Time:** 6 - 8pm EST **Location:** Ohio Brewing Company, 421 E 2nd Ave, Columbus, OH 43201 **Save Your Seat** → https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp **FREE DRINKS & FOOD PROVIDED!** **About Columbus Investors Club** The Columbus Investors Club is a local meetup for real estate investors, aspiring investors, contractors, vendors, lenders, realtors, and other professionals who want to grow in the Columbus market. The goal is to create real connection, real opportunity, and real growth by getting the right people in the room. Whether you are brand new or already doing deals, this is a place to build relationships, learn from others in the business, find opportunities, and grow your presence in the local real estate community.

**Building a great product is one thing—building momentum behind it is another.** Join **Senior Product Manager Adam Solaiman** and **User Experience Manager Tyson Smith** for a behind-the-scenes look at what it takes to turn complex ideas into scalable products inside large organizations. In this session, they’ll share how teams move from ambiguity to execution—navigating organizational complexity, aligning stakeholders, and continuously evolving products after launch. You’ll walk away with insights on how to: * Build and sustain momentum across teams * Adapt to changing priorities without losing direction * Scale products thoughtfully in complex environments Whether you're driving a new initiative or growing an existing product, this conversation will give you practical strategies to keep things moving forward. Come connect, learn, and swap stories with fellow product professionals. \-\-\- Food and drinks will be provided by Switchbox, our generous host. Free parking will be available at the front and back sides of the Switchbox Office.

Join us for lunch and meet our very successful group. We are each others sales team...always looking for referrals for our members. If you are looking for new clients, let us help you out! Bring your business cards and brochures to share with us. We have a speaker each week so that we can learn about their business. Because we have only one member per business, we have many of the spots filled. However, we are specifically looking for an estate attorney, a handyman/electrician, and an event planner. We have referrals for you! All visitors are welcome. Any questions contact [pmarchio@farmersagent.com](mailto:pmarchio@farmersagent.com)