Intellectual Friends
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Trademarks 101: Protecting Your Brand the Right Way
Join us for a practical, founder-friendly deep dive into trademarks and brand protection with a licensed business and intellectual property attorney.
**Speaker:**
Gaea Kassatly
Founder & Managing Attorney, GK Law Co.
Startup & Intellectual Property Attorney
In this session, we will break down what trademarks are, how they work, and how to use them strategically to protect and grow your brand. Whether you’re a startup founder, creative, or small business owner, this workshop will help you avoid common (and costly) trademark mistakes.
### **What we’ll cover:**
* What qualifies as a trademark (and what doesn’t)
* The core elements of a trademark, explained in plain English
* Types of trademarks (word marks, logos, slogans, and more)
* A detailed walkthrough of each trademark element
* Non-traditional trademarks (sounds, colors, product shapes, trade dress, etc.)
* Common trademark myths and pitfalls for small businesses
* How to think about trademarks strategically as your business grows
This is a paid event (small fee) to help ensure attendance and engagement.
⚠️ **Important note:**
This event will be recorded. By registering and attending, you acknowledge and consent to being recorded.
The session will include time for Q&A, and attendees will leave with a clearer understanding of how to protect their brand with confidence.
🎁 Bonus for attendees:
Everyone who attends will receive a free consultation at the end of the workshop and will be entered into a raffle to win a free trademark clearance search (a $750 value).
Philosophy of Friendship: What are the bases of "friendship"?
As you may or may not know--I didn't until late last year--Aristotle wrote extensively on "friendship" in the Nicomachean Ethics. After 69 years the concept of friendship still creates questions and uncertainty. I had close friends in high school and for a few years after high school but our interests diverged and people moved all over the country so it was hard to maintain connections.
* So if I/you haven't talked with a friend for several years, are you still friends? Are we friends who meet at Drunken Philosophy or Omnipresent Atheists?
* Can you be friends with someone with whom you have virulently divergent political views? Sartre and Camus could not.
* Aristotle regarded friendship as essential to a good life, not merely an added "bonus." Do you agree?
* In the Nicomachean Ethics (Books VIII and IX), he claims that wealth and power are meaningless without friends. Trump has wealth and power but seems to have no real friends, but wealth and power seem meaningful to him in perverted ways. Can you have meaning in your life without friends?
* Do men and women view and maintain friendships in different ways?
* Aristotle categorizes friendship into three types, based on what forms the bond:
* **Utility**: Based on mutual benefit, but this type is fragile and ends when the usefulness ceases.
* **Pleasure**: Based on shared enjoyment (e.g., humor, hobbies). Common among youth but fades as interests change.
* **Virtue (The "Complete" Friendship)**: Based on mutual respect for each other's character and goodness. You wish good for the other for their sake, not yours.
* **Key Principles of "True" (Virtuous) Friendship:**
* **Permanence**: Virtuous friendships last a lifetime whereas those based on utility and pleasure are fleeting.
* **Reciprocity**: Requires mutual goodwill; secret or unreciprocated affection does not qualify.
* **The "Second Self"**: A true friend is "another self"—their virtue helps you understand and improve yourself.
* **Time and Intimacy**: Deep ("complete") friendships are few, built on time and shared experiences.
* **Self-Love and Friendship:**
* Good friendship starts with being a friend to yourself.
* They distinguish shallow egoism (chasing honors) from real self-love (pursuing virtue).
* A virtuous person’s pleasant self-company allows them to be a stable, good friend to others.
* Aristotle argues that one's social circle ultimately reflects one's character—a view with striking relevance today. Well--the Drunken Philosophy social circle certainly reflects good character!
Sunday Afternoon Coffee at Grandview Grind
Join us for a casual chat over coffee & tea at Grandview Grind! Come out and meet some new people, enjoy your favorite drink, and make some new friends!
"The Philosophy of Alan Watts" Film on a 360 Degree Dome Theater at COSI!
Let's check out a Popular Astronomy and Science Based Film at COSI Science Center on their HUGE 360 Degree 4K Spherical Dome Screen Theater, in which is touring the nation and has already sold over 10,000 tickets!
COSI is one of the leading Science Centers in America. Alan Watts was one of the Most Influential Amateur Astronomers of the 20th Century and held fascinating views of the Galaxy.
Tickets are only $33 plus a small fee and taxes and can be purchased here:
[Trust the Universe: Immersive Dome Show](https://www.sphericalpictures.com/tickets)
PLEASE purchase tickets for the 8:15 PM Feature on Friday, February 13. There seem to be at least 10 tickets left, possibly more. We should be able to sit together in the same row or at least in the general section.
This is an exciting chance to view actual footage of the Solar System on a Large 4k Resolution Screen plus added in Cosmological and Astronomical Related Philosophy!
We will plan on meeting at about 7:50 PM by the Atomic Cafe on the first Floor of COSI, where the Movie Theater is located, in order to give us time before the show starts to purchase refreshments.
Parking is available at the COSI Garage and in the area on side streets and adjacent garages. We can also walk somewhere in the area and get food afterwards, if anyone wants to do so.
Thanks and hope to see you come out!
Investing & Personal Finance Meeting
If you are interested in selecting investment choices for your 401(k) or other workplace savings plan, minimizing your income tax liability, or identifying the most effective investments for your brokerage account, we are the group for you.
We are a local chapter of Bogleheads**®**, whose investment strategy can be found here:
https://www.bogleheads.org/wiki/Bogleheads%C2%AE_investment_philosophy
Or you can peruse the Boglehead forum here:
https://www.bogleheads.org/index.php
Rob will lead this month's meeting in my absence.
Mark Vonder Haar






