Value Investing

**How to Get Off-Market Deals With Direct-to-Seller Marketing** Want to learn how to get off-market deals through direct-to-seller marketing without relying on agents, wholesalers, or the MLS for consistent deal flow? That is exactly what we are covering at this next Columbus Investors Club Meetup. Get Your Free Ticket **[HERE](https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp)**[ ](https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp)🎟️ Most investors who try to do off-market deals make the same mistake: they throw money into a marketing channel, pray that it works, and hope a deal comes out the other side. There is no real strategy, no clear math, no tracking, and no process to know what is actually working. At this meetup, we are going to break down how to reverse engineer direct-to-seller marketing using our SCALE framework so you can approach your marketing with more clarity, confidence, and consistency. We will cover how to think through inbound, outbound, and free marketing channels, how to choose the right channel for your goals, how to run the numbers before you spend, how to allocate the right budget, how to launch the campaign correctly, and how to evaluate and track performance so you can make better decisions moving forward. **SCALE Framework:** **S –** Select the right channel **C –** Calculate the numbers **A –** Allocate the budget **L –** Launch the campaign **E –** Evaluate and track it **What We’ll Cover** * How to get off-market deals through direct-to-seller marketing * How to stop guessing and start reverse engineering your marketing * The difference between inbound, outbound, and free marketing channels * How to choose the right channel for your business and market * How to calculate the numbers before launching * How to allocate a budget based on goals, not emotion * How to launch and track a campaign the right way * How to create more consistent and predictable deal flow **Date:** May 28, 2026 (Thursday) **Time:** 6 - 8pm EST **Location:** Ohio Brewing Company, 421 E 2nd Ave, Columbus, OH 43201 **Save Your Seat** → https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp **FREE DRINKS & FOOD PROVIDED!** **About Columbus Investors Club** The Columbus Investors Club is a local meetup for real estate investors, aspiring investors, contractors, vendors, lenders, realtors, and other professionals who want to grow in the Columbus market. The goal is to create real connection, real opportunity, and real growth by getting the right people in the room. Whether you are brand new or already doing deals, this is a place to build relationships, learn from others in the business, find opportunities, and grow your presence in the local real estate community.

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!

When judging morality, should we prioritize **intentions/duty** or **outcomes/results**? It introduces two influential philosophers as representatives of these approaches. * **Immanuel Kant (deontology):** An action is moral when it is done from **duty** and follows rational, universal principles (the **categorical imperative**). Certain acts—like lying—are wrong regardless of the consequences; you can’t do a wrong thing for a right reason. * **John Stuart Mill (utilitarian consequentialism):** The morality of an action is determined by its **effects**, specifically how much **happiness/well-being** it produces. Mill argues that some pleasures are “higher” than others, and that good intentions don’t redeem harmful outcomes. ## Discussion Questions 1. **The lying dilemma:** A murderer comes to your door and asks if your friend is hiding inside. Kant would say you must not lie. 2. **Can good intentions rescue a bad outcome?** 3. **The organ harvest problem:** A surgeon has five patients dying of organ failure and one healthy patient in for a checkup. Killing the one to harvest organs would save five lives, and the math works out for the utilitarian. Why does this feel so deeply wrong? Is that feeling a point in Kant's favor, or just a bias we should overcome? 4. **Do rules need exceptions?** Kant insists moral rules must be universal, with no exceptions. But most of us can imagine extreme scenarios where any rule seems like it should bend. Does the need for exceptions fatally undermine deontology, or is the strength of the system precisely that it refuses to bend? 5. **Who gets to calculate the consequences?** Utilitarianism asks us to maximize good outcomes, but we're notoriously bad at predicting consequences. If we can't reliably know the results of our actions, is it practical to base our entire moral system on outcomes? Does this uncertainty push us back toward rules and principles? 6. **Everyday morality:** Think about a real moral decision you've made recently, even a small one. Did you reason more like a Kantian (what's the right thing to do in principle?) or more like a utilitarian (what will produce the best result?)? Do most people naturally lean one way? 7. **Justice vs. the greater good:** A town can prevent a deadly plague by sacrificing one innocent person. The greater good is clearly served. But is it just? Can an action be morally right and deeply unjust at the same time? 8. **The big synthesis question:** Are these two systems actually opposed, or do they often arrive at the same answers by different paths? Is it possible that we need both: rules to guide us in the moment and consequences to evaluate systems and policies over time?

Newark Area Traders and Exchangers Please join us! You won't want to miss this meeting! We have new investor topics every week. Finally, we will go over properties for sale, needs, and wants. Please carve out time to come join us Friday at 8 a.m. EST Don't forget to like us on Facebook, Newark Area Traders and Exchangers. NEWARK AREA TRADE & EXCHANGERS 975 Mt. Vernon Rd. (Entry at the front doors) Newark, OH 43055 Dues are $5 minimum per person, per week. Part of this goes to our treasurer to fund the meeting and the balance to the church for the use of their room. “Opportunity for Generosity”! Founders: Gerald DePalmo and Furman Tinon (and others) Established 60 +/- years ago and still going strong! Zoom meeting. Topic: NEWARK AREA TRADE & EXCHANGERS Time: 08:00 AM Eastern Time (US and Canada) Please download and import the following iCalendar (.ics) files to your calendar system. Weekly: [https://us02web.zoom.us/meeting/tZcrfuuoqTMvH9Ox4pAJb3wmj1KuwP_Vuylj/ics?icsToken=98tyKuGrqDIoGtOdtRyARpwqBIr4a_TwtlxYgvpyhEv1IgpRMRT7PLNpJ6VPL-7F](https://us02web.zoom.us/meeting/tZcrfuuoqTMvH9Ox4pAJb3wmj1KuwP_Vuylj/ics?icsToken=98tyKuGrqDIoGtOdtRyARpwqBIr4a_TwtlxYgvpyhEv1IgpRMRT7PLNpJ6VPL-7F) Join Zoom Meeting [https://us02web.zoom.us/j/83692078557?pwd=OXNKVGk4alRPNG1BdlNhdFNDQTFSUT09](https://us02web.zoom.us/j/83692078557?pwd=OXNKVGk4alRPNG1BdlNhdFNDQTFSUT09) Meeting ID: 836 9207 8557 Passcode: 215853 One tap mobile +13462487799,,83692078557#,,,,\*215853# US (Houston) +16699006833,,83692078557#,,,,\*215853# US (San Jose) Dial by your location +1 346 248 7799 US (Houston) +1 669 900 6833 US (San Jose) +1 929 205 6099 US (New York) +1 253 215 8782 US (Tacoma) +1 301 715 8592 US (Washington DC) +1 312 626 6799 US (Chicago) Meeting ID: 836 9207 8557 Passcode: 215853 Find your local number: [https://us02web.zoom.us/u/kc1yVEZLS1](https://us02web.zoom.us/u/kc1yVEZLS1)

WQC has weekly Thursday night social nights at the Westerville Java Central. Come and grab a coffee and connect with the community: low stakes, chill environment, and tasty drinks. No registration is required; come as you are.

**Building a great product is one thing—building momentum behind it is another.** Join **Senior Product Manager Adam Solaiman** and **User Experience Manager Tyson Smith** for a behind-the-scenes look at what it takes to turn complex ideas into scalable products inside large organizations. In this session, they’ll share how teams move from ambiguity to execution—navigating organizational complexity, aligning stakeholders, and continuously evolving products after launch. You’ll walk away with insights on how to: * Build and sustain momentum across teams * Adapt to changing priorities without losing direction * Scale products thoughtfully in complex environments Whether you're driving a new initiative or growing an existing product, this conversation will give you practical strategies to keep things moving forward. Come connect, learn, and swap stories with fellow product professionals. \-\-\- Food and drinks will be provided by Switchbox, our generous host. Free parking will be available at the front and back sides of the Switchbox Office.

http://photos2.meetupstatic.com/photos/event/2/a/9/6/600_348310902.jpeg Instructor - Crow, HPS Class fee is $30 at the door or approved exchange RSVP with Advance pay of $25 (discounted) by PayPal on the web or by contacting Enchanted Elements (614) 437-2642. Reservations made directly to Enchanted Elements will be added to the class list manually not online. Private Instruction ~ Closed to the Public ~ Initiated Members Only Please come prepared for ritual. Blessings ~ Crow