WordPress SEO

**PLEASE READ THE FOLLOWING IMPORTANT NOTES:** 1. The dates for this series are simply placeholders at the moment. We are working on our 2026 schedule, and adjustments are forthcoming. 2. Each class in this series has an attendance fee. 3. Each class, from BOTH a sign-up and fee perspective, is a separate entity. 4. As the Etch toolset evolves, so too will the class outline below. **Introduction:** Our Site Building with Etch class provides detailed instructions on the philosophy of the Etch development framework, as well as in-depth, hands-on instruction on using the Etch environment and associated tools. Anyone familiar with Kevin Geary and the Digital Gravy set of products will tell you that they offer ground-breaking approaches to professional WordPress site development. As we write this, the Etch toolset and environment are rapidly taking shape, with weekly quantum leaps forward in WordPress development methodologies. As early investors in the Etch product offering and its development process, we are actively testing and evaluating the toolset as it takes shape. We are beyond excited to see how WordPress site development is being modernized, and can't wait to bring this course set to you. It will be a paradigm shift in page and site development within WordPress, as well as moving your development mindset light-years forward. Join us as we explore Etch and dive deep into development approaches that will genuinely elevate your craft as a website developer and agency provider. Scalable, responsive, compliant websites are now within easy reach, and Etch provides both the platform and toolset to take you there. **The breakdown of the 10-class series is as follows:** * Class 01 - TBD * Class 02 - TBD * Class 03 - TBD * Class 04 - TBD * Class 05 - TBD * Class 06 - TBD * Class 07 - TBD * Class 08 - TBD * Class 09 - TBD * Class 10 - TBD Throughout the class sessions listed above, we cover the following key areas of web development with Etch: * **Introduction to Etch Interface:** * Familiarization with the toolset's layout and understanding how to navigate and interact with its various components. * **Visual Site Building:** * Techniques for creating layouts using Etch's interface, incorporating sections, divs, containers, and elements to build semantically correct page structures. * **Styling and Design:** * Utilizing Etch's styling approach to customize elements, apply global CSS classes for consistent design, and leverage features like Flexbox and CSS Grid for responsive layouts. * **Dynamic Content and Custom Fields:** * Integrating dynamic content from custom post types and custom field plugins (like ACF, Meta Box, and even built-in fields) to build data-driven websites. * **Component Building:** * Creating and managing reusable components for headers, footers, post type layouts, and other site-wide elements. * **Performance Optimization:** * Understanding how Etch contributes to fast-loading websites and implementing performance best practices. * **Advanced Features:** * Depending on the class level, it might delve into advanced topics such as conditional logic, interactions, and custom code integration to enable more complex functionality. The series aims to equip participants with the skills to efficiently build, customize, and maintain WordPress websites using Etch, catering to both beginners and experienced web developers alike.

Our monthly PHP meetup. A virtual shindig courtesy of Zoom. Check back here for the details around 6:15 pm

Answer Engine Optimization (AEO) has been on the mind of many developers since most of the search engines implemented AIs. The landscape of the internet is shifting beneath our feet. In 2026, users are increasingly bypassing traditional search results in favor of direct, conversational answers from platforms like ChatGPT, Gemini, and Perplexity. If your WordPress site is optimized only for "blue links," you’re missing out on a massive wave of traffic. This meetup will dive into Answer Engine Optimization (AEO), the strategic evolution of SEO. We’ll discuss why visibility in AI-generated summaries is becoming the new "Page 1" and how the "organic click" is being replaced by "brand citations" within AI responses. We can check on what solutions already exist, what can you do yourself by optimizing your Robot.txt. But, also does all this work worth it? I hope to see everyone for the discussion on June 3rd! P.S. We will not meet on May 6th. My friends having a wedding and i am surprisingly much more involved in it. But it gives us all more time to play with AEO!

PO Box 21. Is a speakeasy in the basement of Highbanks Distillery in Westerville. Check out the menu: https://www.poboxtwentyone.com/home

This is an in-person meeting. At this meeting you will get answers to depression and anxiety. Find out the source of them and how to get rid of them. Did you know that unwanted emotions like anxiety, depression, unhappiness, loneliness, hopelessness, anger, fear, or feelings of irritation don’t just fall on you for no reason. They are not random occurrences that simply happen to people's minds. They are definitely not due to a chemical imbalance in your brain from some nebulous chemical reaction "by chance". Your negative emotions are the symptoms of the painful experiences that you have which are not healed, and which are still affecting you. The effects of these painful experiences are exacerbated by the pressures or difficulties of the other problems in your life. Come to our Meetup, where we can introduce you to some of the knowledge, tools and techniques of the breakthroughs in the field of the mind that we can apply to this ever important area of life. Be sure to click on the red "Attend" button below to come to this local event. We look forward to seeing you there. This group is created by the Hubbard Dianetics Foundation of Central Ohio and Church of Scientology of Central Ohio.

**How to Get Off-Market Deals With Direct-to-Seller Marketing** Want to learn how to get off-market deals through direct-to-seller marketing without relying on agents, wholesalers, or the MLS for consistent deal flow? That is exactly what we are covering at this next Columbus Investors Club Meetup. Get Your Free Ticket **[HERE](https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp)**[ ](https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp)🎟️ Most investors who try to do off-market deals make the same mistake: they throw money into a marketing channel, pray that it works, and hope a deal comes out the other side. There is no real strategy, no clear math, no tracking, and no process to know what is actually working. At this meetup, we are going to break down how to reverse engineer direct-to-seller marketing using our SCALE framework so you can approach your marketing with more clarity, confidence, and consistency. We will cover how to think through inbound, outbound, and free marketing channels, how to choose the right channel for your goals, how to run the numbers before you spend, how to allocate the right budget, how to launch the campaign correctly, and how to evaluate and track performance so you can make better decisions moving forward. **SCALE Framework:** **S –** Select the right channel **C –** Calculate the numbers **A –** Allocate the budget **L –** Launch the campaign **E –** Evaluate and track it **What We’ll Cover** * How to get off-market deals through direct-to-seller marketing * How to stop guessing and start reverse engineering your marketing * The difference between inbound, outbound, and free marketing channels * How to choose the right channel for your business and market * How to calculate the numbers before launching * How to allocate a budget based on goals, not emotion * How to launch and track a campaign the right way * How to create more consistent and predictable deal flow **Date:** May 28, 2026 (Thursday) **Time:** 6 - 8pm EST **Location:** Ohio Brewing Company, 421 E 2nd Ave, Columbus, OH 43201 **Save Your Seat** → https://www.eventbrite.com/e/how-to-get-off-market-deals-with-direct-to-seller-marketing-tickets-1987845260686?aff=cicmeetupapp **FREE DRINKS & FOOD PROVIDED!** **About Columbus Investors Club** The Columbus Investors Club is a local meetup for real estate investors, aspiring investors, contractors, vendors, lenders, realtors, and other professionals who want to grow in the Columbus market. The goal is to create real connection, real opportunity, and real growth by getting the right people in the room. Whether you are brand new or already doing deals, this is a place to build relationships, learn from others in the business, find opportunities, and grow your presence in the local real estate community.