The Three “Know’s for Success as an Entrepreneur
Details
In this highly interactive workshop with Entrepreneur in Residence (Newcomer Focus), Jean Chow, we’ll explore how well you know yourself, know your reason why you want to own a business, and will your customers need and want to buy what you are offering. What are the key traits of an entrepreneur? Is this an opportunity worth pursuing, a T.R.U.E. (Testable, Real. Unique, Essential) value proposition? Who are your customers?
This session will include:
- Know your dominant dimension as an entrepreneur – “heart, smarts, guts, or luck”.
- Pinpoint your “why” with your T.R.U.E. value proposition and articulate the problem you are solving. Is it an opportunity worth pursuing?
- Create a buyer persona/ideal customer profile (ICP) to demonstrate how well you know your target audience.
Come early to network from 6-6:30pm!
Presented by Jean Chow, TPL's Fall 2026 Newcomer Entrepreneur in Residence (EIR) at Fort York branch.
Registration via TPL website: https://tpl.bibliocommons.com/v2/events/6aaad5e3ab7a8e0037c24145
Drop-ins welcome until room capacity is reached.
Accessibility
Live or automated closed captioning, sign language interpretation, intervenor services, or attendant services are available upon request. Please submit your request at least 2 weeks in advance to: tpl.ca/accessibility-events.