How Wedding Photographers Can Stay Viable

[PLEASE NOTE: We are meeting at a DIFFERENT LOCATION this time, not the AOL campus. Seating is limited, so please be sure to RSVP early if you plan to attend.]

http://photos1.meetupstatic.com/photos/event/7/e/9/2/event_54812402.jpegFor our latest TWiP/SmugMug meetup, we will hear Mark Zucker from Zookbinders tell us how to keep a photography business viable in the digital age, how to cater to today's tech-centric generation, and how to be profitable whether you are a full- or part-time shooter!

Wedding and portrait photographers will learn: how to keep clients happy and how to get them to pay for printed images, whether "shoot and burn" is the model of the future, and how photographers can re-invent themselves to ensure profitability whether clients want to buy images or not. Mark will also tell us why people buy albums in the first place, how album styles and trends have changed over the years, and if tablet computers are affecting album sales and how to compensate for that.

The session will also have a hands-on demo of zookie pro, the turn-key album design, printing, and binding solution recently launched by Zookbinders in partnership with SmugMug. It features a customized shopping cart that is created with each event making it easy for clients to buy more products.

The Zookbinders team will be on hand to show samples of their newest products, including various albums and satin paper for press books that looks like real photo paper but costs less.

See you there!

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