What we're about

Welcome to Understand Photography! Our main website has the most current schedule and information: http://www.UnderstandPhotography.com

We are Southwest Florida’s only established, hands-on, professionally-led photography school! We've spawned lots of competitors that come and go, and everyone keeps coming back to us. Contact us at info@understandphotography.com

Professional photographer Peggy Farren started this training center in 2009, when she saw the need for simplified photography training. Photography is "in" right now! The training opportunities are overwhelming! We strive to make our training as simple as possible. Please read the reviews of our many happy customers/students!

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Peggy screens and specially trains each teacher. Our instructors have technical knowledge and also real-world experience. You won't find any teachers who just picked up a camera last year here! It's a bit painful to see beginners teaching and giving bad advice to new photographers. One group told their students that they take 5000 pictures at a wedding! This is not the norm and no experienced photographer would ever steer you this way!

If your goal is professional photography, learn from pros who have successfully been in business for at least five years. You don't want to burn out by working long hours for little money! If you are a nature photographer, learn from photographers who have spent some time out in the field. You want to know what the best spots are at each time of year, when and where to find the wildlife or flora you want to photograph and what to be prepared for to create incredible images!

Each instructor is given tips and techniques for improving their teaching skills. We've kept our five star rating with Meetup for over ten years and we want that to continue!

Email Peggy Farren at info@understandphotography.com or call us (239) 263-7001.

We provide learning opportunities and social events for photographers from beginners to professionals.

Check out our website: http://www.UnderstandPhotography.com

Click HERE (http://www.photographynaples.com/pages/Private_Lessons_and_Photo_Excursions!) for a description of our 1/2 day and full day photography excursions. Are you interested in Nature? Birds? HDR? Night photography? Learn while doing with a pro photographer at your side!

Check out our online forum, in-house photography workshops, courses and classes. Photographers come from all over the world to attend our events.

Our friendly group comprises of beginners to professional photographers. We have nature events, model shoots and classes for every level of experience.

Upcoming events (5)

The Techie Stuff

Understand Photography & Avant-Garde Images Inc

Fine Tuning the Technical Side of Your Photography for those with cameras that shoot in the manual mode $79 early registration price through two weeks before $99 regular price This class builds on what we learned in Shoot in Manual- Exposure. It’s the fourth class in the Four Weeks to Proficiency in Photography. Bring your camera with a fully charged battery and your camera manual for this hands-on workshop! In this class, we’ll have a quick review of Exposure since it is the foundation of photography and the most important thing for you to know. • We’ll go over the Menus and how to find what you are looking for. • White Balance – You will learn how to manage the colors of your camera under any lighting condition. We talk about setting your Kelvin number and Custom White balance. Shooting in RAW is helpful but getting the color right as you shoot will give you the most beautiful images. • Focal points and Focus Modes – How to change and why you would! Sharp pictures every time! • Metering modes – Evaluative, Matrix, Spot, Center-Weighted. Your metering mode affects your exposure. Learn which metering mode is best for which circumstance. And of course, you’ll learn HOW to change them. • Drive modes – Single, continuous and timer. Why, when and how! • Exposure compensation. How to and why. • Practice time!! Practicing with the instructor right there will help you remember and seal into your brain what you just learned. Plus it’s fun!! Just by taking and UNDERSTANDING what we teach in the Four Weeks to Proficiency in Photography, you will have such a great foundation in your photography education. Everything will start making sense. Please register through this link: https://www.understandphotography.com/event/the-techie-stuff-on-your-camera-2/ Please note you CANNOT register here.

Old Naples Photo Tour

The Fountain at Fleischmann Courtyard

Canceled. Learn a little bit about Naples and its history while learning about photography and getting great pictures! We’ll walk through Old Naples 3rd Street area and end up on the beach for sunset photos. Again, there will be a lesson on creating fabulous sunset images! Only $99 for a three-hour tour. Please no walk-ons. We will have to turn you away. Bring: Fully charged cell phone or camera and lenses that you are comfortable carrying for a couple hours. All levels of photographers will enjoy this, including cell phone photographers! Tripod – this is REALLY NECESSARY for the sunset images. If you have ND or CPL filters, bring them for the sunset pictures. Sunset: 7:46 pm Park either in the Pier parking or behind Tommy Bahama’s. Pier parking costs $ but if you park there, you can leave your tripod in the car and run and get it for sunset. It’s on 12th Ave S across from Palm Cottage. Please carefully read the refund policy! If the tour is canceled, you will receive a full refund. If not, you can send someone else in your place. However, there are no refunds nor transfers to another tour within 7 days of the tour. Please register as soon as possible. We need a minimum of two participants registered three days before. This tour is limited to paid participants. We want to keep the group small so that it’s fun, intimate and educational! Please call if you are running late (239)[masked]. Please register through this link: https://www.understandphotography.com/event/old-naples-photo-tour-8/ Please note you CANNOT register here.

Brown Bag Lunch Series

Understand Photography & Avant-Garde Images Inc

Introducing the Understand Photography “Brown Bag Lunch Photography Talks”. We offer these talks at our studio in East Naples on the first Tuesday of every month from 11:45 a.m. to 12:45 pm. through season. Bring your own lunch and enjoy a talk and demo about some aspects of fine art photography. The cost is $10.00, paid in advance. You can try to drop in but there is very limited seating so it’s wise to reserve in advance. Scroll to the bottom to purchase a ticket. Topic and Speaker to be announced very soon! Rosie LaLonde – Flower Photography Peggy Farren is an award-winning, professional photographer, author, instructor and speaker. She’s been interviewed and featured on TV and in many national and local publications. She is the host of The Understand Photography Show which features prominent travel, fine art and nature photographers. The show broadcasts on Facebook, Youtube and as a Podcast at 4 pm ET every Friday. Please register through this link: https://www.understandphotography.com/event/brown-bag-lunch-series-2020-02-04/2020-04-07/ Please note you CANNOT register here.

Brown Bag Lunch Series

Understand Photography & Avant-Garde Images Inc

Introducing the Understand Photography “Brown Bag Lunch Photography Talks”. We offer these talks at our studio in East Naples on the first Tuesday of every month from 11:45 a.m. to 12:45 pm. through season. Bring your own lunch and enjoy a talk and demo about some aspects of fine art photography. The cost is $10.00, paid in advance. You can try to drop in but there is very limited seating so it’s wise to reserve in advance. Scroll to the bottom to purchase a ticket. Topic and Speaker to be announced very soon! Rosie LaLonde – Flower Photography Peggy Farren is an award-winning, professional photographer, author, instructor and speaker. She’s been interviewed and featured on TV and in many national and local publications. She is the host of The Understand Photography Show which features prominent travel, fine art and nature photographers. The show broadcasts on Facebook, Youtube and as a Podcast at 4 pm ET every Friday. Please register through this link: https://www.understandphotography.com/event/brown-bag-lunch-series-2020-02-04/2020-04-07/ Please note you CANNOT register here.

Past events (1,043)

Lighting Essentials including Flash Photography - virtual

Understand Photography & Avant-Garde Images Inc

Photos (22,333)

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