Virtual Production with Cart + Horse Studio

On April 15, StudioLab xR will host representatives from Cart and Horse Studio — a Michigan-based boutique design and motion studio — for an exclusive live demonstration of how commercial content can be produced inside a virtual studio environment. Join us live in the studio as they break down the making of their commercial for the Michigan State Lottery.

Using Unreal Engine and real-time workflows, Cart and Horse will showcase how to create immersive digital environments for filming commercial spots, branded content, and marketing videos — all while improving production efficiency, optimizing budgets, and maintaining creative control regardless of weather or location constraints.

What to Expect:

Live demo of virtual production capabilities
Insights into workflows for agencies and marketing teams
How to cut costs and shorten timelines without sacrificing quality
In-camera VFX, real-time previsualization, and collaborative pipelines

Whether you're part of a marketing department, creative agency, or just curious about the future of content production — this is your chance to see virtual production in action.

This event is free to attend but you must register. (Tickets are very limited)

Agenda

9:30 AM:

Presentation: Planning for Virtual Production

10:00 AM:

Presentation: Planning for Virtual Production

11:15 AM:

Lunch

12:00 PM:

Stage Demo: Filming a Commercial Scene

1:00 PM:

Q&A

3:00 PM:

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Speakers

Dan Maurer - Cart + Horse

Whether it's creating stunning visuals for films, developing immersive 3D spaces for virtual production, projection mapping or real-time interactive experiences, Cart + Horse thrive on pushing the limits of what's possible in the digital realm. To put it simply; they make fake sh*t look real.

Kris Bargen - Cart + Horse

Whether it's creating stunning visuals for films, developing immersive 3D spaces for virtual production, projection mapping or real-time interactive experiences, Cart + Horse thrive on pushing the limits of what's possible in the digital realm. To put it simply; they make fake sh*t look real.

Hosted By

David Russell, Unreal Community Leader

All things 3D, yes that's me. I professionally Scan, Print, Animate, Produce and Direct VR, do MOCAP and as much has possible do it all in Unreal!

Here is a link to the first VR Project, "Sky Stories" that I had the opportunity to Produce and Direct Some time ago:

https://vimeo.com/234392771?embedded=true&source=vimeo_logo&owner=46817418

Jonathan Le, Community Organizer

My is Jonathan Phu Son Lê, and I work for New Media Manitoba, where I lead educational projects related to virtual production at our Unreal Authorized Training Centre StudioLab xR.

Complete your event RSVP here: https://communities.unrealengine.com/events/details/epic-games-winnipeg-presents-virtual-production-with-cart-horse-studio/.