UX Strategy in Adverse Conditions: Talking with Jillian Hudson

In these days of accelerated change and increasing uncertainty, the UX professional who can demonstrate knowledge of strategy, in contrast with mere tactics, is increasingly in demand. But how do we define UX strategy in the first place? And who can act in the capacity of a UX strategist on a project or in an organization?

Many of us have seen the conversation around UX strategy evolve and change in recent times. How has the conversation changed, and what can we expect to see around UX strategy in the near future?

Regardless of your role in an organization, learning to be a champion for the user experience will be essential for setting up yourself and your project and organization for success.

We are thrilled to invite you to a conversation on these important UX strategy-related questions with Jillian Hudson, who will present and lead a discussion around UX strategy in adverse conditions.

Whether you’re a seasoned UX professional, an emerging talent, or simply curious about how to transform the power of your research and design, this presentation is bound to move, touch, and inspire you to take action to better position yourself and your organization as even more strategic, and the successful implementer of change.

About the Speaker

Jillian Hudson is NN/g UX-certified in Research and Management. She worked as a UX Product Designer/Usability Expert at American Airlines, as a UX Strategist and Researcher for 2 major US banks, and as Principal UX Research Strategist at RXO Logistics. She recently started Beautiful Forks Consulting, a digital research and strategy coaching agency. Her superpower is getting to the “heart of the problem.”

You can learn more about Jillian at jkhudson.com or linkedin.com/in/jkhudson.

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Thank you to Professor Rupa Misra and Rutgers University for their sponsorship of this event. We are developing a sponsorship program for organizations, so that they can additionally support and assist our UXPA chapter in serving our growing community.

Agenda
7:30 - 7:45 pm: Welcome, announcements, job seekers/offers
7:45 - 8:15 pm: Presentation by speaker
8:15 - 8:45 pm: Questions from audience
8:45 - 9:00 pm: Closing

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Time: Thursday, September 26, 2023 07:30 Eastern Time (US & Canada)

Join Zoom Meeting
https://rutgers.zoom.us/j/97001486915?pwd=MktxT2xVSzlicGRoQytZQVdKU0FFZz09
Meeting ID: 970 0148 6915
Password: 794931