Enterprise UX, AI, and the Case for Human-Centered Design

🚀 About the Talk
The talk will be held in English.

UX inside a company like Roche means navigating legacy systems, validated environments, cross-functional politics, and now, an AI landscape that's evolving faster than any roadmap.

Nicola Marcon, UX Researcher & Designer at Roche, opens up a conversation about what enterprise UX looks like from the inside, how AI is finding its way into design workflows and why keeping humans at the centre feels both more urgent and more challenging than ever.

A session for designers, researchers, and anyone curious about the future of UX in large organisations.

🧍‍♂️ About the Speaker

Nicola Marcon is a UX Researcher & Designer at Roche, where he works on complex enterprise projects at the intersection of human-centered design and clinical trial data.

With a Master's in Human-Computer Interaction & Design and a minor in Innovation & Entrepreneurship, Nicola brings a people-first lens to some of the most data-intensive challenges in healthcare.

LinkedIn: https://www.linkedin.com/in/nicola-marcon/

🦸‍♂️ About the Host


CSS is one of Switzerland's leading health, accident, and property insurance groups, serving over 1.7 million clients. Alongside mandatory basic health insurance, CSS offers supplemental insurance and property coverage, combining strong roots in healthcare with a forward-looking approach to client services.

More info: https://www.css.ch/de/privatkunden.html

⭐ About the Organisation Team

UX Meetups Bern are the meeting point for everyone passionate about user experience - whether you’re just getting started or already a UX professional. You can look forward to inspiring talks, plenty of exchange, and a strong community. We work for UX Switzerland, the largest UX network in Switzerland, to bring you the best insights. You can find all upcoming events here on Meetup and on LinkedIn - just click on the link below and join us!

More info: https://www.linkedin.com/company/ux-meetups-bern/

UX Schweiz is the professional association for UX practitioners in Switzerland, bringing together UX experts, researchers, educators, and students to share knowledge and strengthen the field. The organisation connects employers, professionals, and educational institutions, supporting careers and promoting digital inclusion and ethical design. One of the highlights of the Swiss UX calendar is the World Usability Day, a major annual event that simply wouldn’t take place without UX Schweiz’s leadership and organisation, drawing UX professionals together for talks, workshops, and community exchange.

More info: https://uxschweiz.ch/ and https://www.linkedin.com/company/uxschweiz/

⏰ Agenda
18:00 Doors Open

18:15 Start & Introduction

18:25 Talk
19:00 Q&A

19:15 Networking & Apéro