How can UX & Data Science be merged to deliver truly intuitive digital products?

Talk title:
How can UX and Data Science be merged to deliver truly intuitive digital products?

About the Talk:
This talk explores the intersection of UX and data science in complex technical projects, offering insights into how designers can create tools that empower users through trust, usability, and impactful outcomes. As data science and UX increasingly drive internal tools for process optimisation and informed decision-making, the discussion focuses on creating systems that not only manage complexity but also serve the real needs of their users.

Speaker's Bio:
Vlada Zdorovenko is a Senior UX Designer at Tesco Technology, working closely with the data science team to create an innovative internal simulation platform powered by big data, AI, and machine learning. Beyond her expertise in UX/UI design, Vlada gained significant experience in Sales, Marketing, Training, and Customer Experience, which helped her develop into a multidisciplinary professional. She is a visiting lecturer at Regent’s University London and an active mentor with Women in Tech and Startupbootcamp, where she shares her practical knowledge and strategic insights to inspire and guide future design leaders.

Schedule
7.10pm – Doors open (Join us for drinks and chat with lovely peers)
7.30pm – Talk starts
8.30/9pm – End
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This event is sponsored by local company:
Fruto (UX Design)