What we’re about
This group is for anyone interested in conversion rate optimization.
Conversion rate optimization (CRO) is the method of creating an experience for a website, mobile app, or landing page visitor with the goal of increasing the percentage of visitors that turn into customers or make a transaction that leads to revenue.
If you're into online marketing, web operations, e-commerce, mobile app development, A/B testing (also called split testing) or conversion strategy then you belong here.
If you use A/B testing tools like Optimizely, Maxymiser or Visual Website Optimizer (VWO) then you too belong here.
At VanCRO meetup you'll discuss testing methods and experiences while connecting with avid A/B testers and get some great optimization ideas!
Upcoming events (1)
See all- Choosing The Right B2B eCommerce PlatformLink visible for attendees
Are you a B2B business exploring the best platform to launch or scale your eCommerce operation?
Join us for a focused 30-minute webinar that will help you confidently choose between three of the most powerful B2B platforms on the market:
Adobe Commerce | Shopify Plus | WooCommerce
Date: Wednesday, May 7th, 2025
Time: 12 PM (Pacific Time)
Duration: 30 Minutes
Location: Microsoft Teams Webinar (register here)What You'll Learn:
✔️ Side-by-side comparison of features, costs, and performance
✔️ Use case insights: Which platform works best for what kind of business
✔️ Real-world pros & cons — from integrations to scalability
✔️ A quick decision framework for choosing your ideal B2B eCommerce stack
✔️ Live Q&A with a platform-neutral expertPerfect For:
- Wholesalers & Distributors
- Manufacturers selling online
- DTC brands expanding into B2B
- Marketing or IT teams exploring eCommerce options
Platforms Covered:
Adobe Commerce (Magento): Best for large catalogs, complex pricing, full customization
Shopify Plus: Best for fast time-to-market, UX-driven brands
WooCommerce: Best for flexibility on a budget, WordPress-native usersBONUS:
If you attend, you'll receive a downloadable comparison matrix PDF and a Platform Fit Checklist to help guide your internal decision-making process.Hosted by: Darrell Hadden – Graphically Speaking
Helping businesses build the right eCommerce infrastructure for growth.
If you have any questions, please email team@graphicallyspeaking.ca
Best Regards,
Darrell Hadden
