What we’re about
Male role models, mentors and male communion are more important than ever.
We live in desperate times. Between 50 and 80% of men in the dating market are invisible to women.
These numbers can be inferred from dating apps statistics. An average guy needs to swipe thousands of times to get a few matches, out of which maybe one will turn into a coffee.
Women are complaining "Where are all the good men at?". The truth is, men are not compelling enough anymore (attractive, competent, interesting).
Men in general and NICE guys in particular are confused and isolated. Nobody is saying the quiet part out loud. Not nearly enough people are qualified and brave enough to give them the reality check they need to hear to take action and work on themselves.
We need to talk about the fundamental problem with being a N.I.C.E. (needy.insecure.clingy.emotional) guy.
