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MavenMini: Web User Experience

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Jasmine S.


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The event is limited to 40 attendees. Tickets are released in tiers of 10.

== MavenMini : Web User Experience Mini-Conference ==

Five hours of web user experience presentations, discussions and networking!

Topics include identifying and understanding your website users, measuring and testing the usability of your website and incorporating UX design into your website update and tuning process.

The content side of UX will be more fully addressed in Mini-Conference: Content Strategy and CMS (

== AGENDA ==

4:00 - Registration and Networking
4:30 - Session 1: Users
5:30 - Networking and Light Dinner
6:00 - Session 2: Usability
7:00 - Networking Over Cocktails
7:30 - Session 3: Planning & Tuning
8:30 - Networking Over Coffee & Dessert
9:00 - Adjourn


These are guiding topic descriptions. Each session will have 2-3 speakers.

Our speakers have been asked to either share new information or techniques, to present new methods with actionable context, to discuss complex techniques in new or unexpected ways or to otherwise introduce you to an intriguing idea or approach. All of our presentations focus on websites, web apps and mobile web.

SESSION 1: Users
Identifying and understanding your website users including personas and user journeys.

Speakers and Topics

"Persona Journeys"
Dara Pressley, CustomInk

SESSION 2: Usability
Measuring and testing the usability of your website.

Speakers and Topics

"Measuring and Testing Website Usability"
Weimin Hou, Senior Usability Specialist, UserWorks

"Turning Data into User Insights"
Emily Patterson, Senior Manager, Web Analytics, PBS

SESSION 3: Planning & Tuning
Incorporating UX into your website update/tuning process. Concepts & tools such as agile UX and wireframes/mockups/prototypes

Speakers and Topics

"Effective Visuals and Prototypes"
Faz Besharatian, Principal, GustoWorks

"Prioritizing Website Content and Features for Your Users"
Nazhin Beiramee, UX Consultant, Cirak Studios


UserWorks (

UserWorks, Inc. is a user experience research and design firm located in the Washington, DC metro area. We are a Maryland small business and offer a wide range of services, including user interface design support, usability evaluations, and accessibilty evaluation services for both hardware and software products. We help organizations design and test products, assist them in developing their own usability and accessibility capabilities, and provide both fixed and portable lab facilities on a rental basis.

1401 I Street, NW, Suite 400 · Washington, DC