Why your startup needs marketing more than clever products and special offers?
Details
Why your startup needs marketing more than clever products, low-cost services and special offers? [60 MIN]
- What is Marketing - why it matters more in the 21st century?
- Why getting the 4P's is more important at the start?
- Examples of Segmentation, Targeting and Positioning
- What is Positioning?
- What is Product Innovation & Lifecycle Management (PLM)?