The Data Will Tell: A Predictive Model for New Customers

In this webinar we'll talk about the power of data and share our experience building a predictive model for new potential customers.

What will we learn?

• How to build an accurate data set for a predictive model

• How to build an analytical learning model

• How to measure the predictive model success

The webinar will be led by Mor Markovich, a Media Business Analyst in Taboola's BI department. Mor has been doing magic with data for about 8 years, believing in data revolution and leading various business data projects in Taboola.

Amir Engel, the Media Analytics Team Lead will join Mor to talk more about Taboola and our segmentation process.

***The webinar will be given in Hebrew