Developing Online Marketing KPI’s – How to measure success.

Join us at the WigWag offices in Gardens, Cape Town, for our next WordPress Cape Town meetup.

In this talk, Bradley will teach you how to develop and track key performance indicators (KPIs) for online marketing to measure and improve your campaigns' success. He will cover essential KPIs such as website traffic, conversion rates, customer acquisition costs, and return on investment. Using tools like Google Analytics and WordPress plugins, you will discover how to set realistic targets, monitor progress, and make data-driven decisions to optimize your marketing strategies. This session is perfect for marketers, business owners, and anyone looking to enhance their online presence through measurable results.

Bradley is a Marketing and Account Manager who drives revenue growth and customer satisfaction through digital marketing, web development, and analytics.

Our venue sponsor, WigWag are the most innovative, user-friendly, and reliable payment solution for your business. With a wide range of payment products, WigWag can be used by everyone, from social sellers with no website to e-commerce entrepreneurs on WooCommerce, as well as more technical businesses that require custom integrations via REST API. WigWag offers local and international payments along with great human support, continuous innovation, as well as competitive flexible pricing.