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Track What Matters: GA4 + Tag Manager for WordPress in Plain English

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Wil B.
Track What Matters: GA4 + Tag Manager for WordPress in Plain English

Details

🖥️ This is an online event!

Feeling lost with GA4? You’re not alone.

In this talk, I’ll break down the essentials of Google Analytics 4 and Tag Manager so you can track conversions, user behaviour, and content performance without a headache.

You’ll learn:
✅ What GA4 actually tracks (and what it doesn’t)
âś… How to install GA4 and set up conversion goals in WordPress
âś… Why Tag Manager is useful and how to avoid breaking stuff
âś… Tools and plugins that make GA4 setup easier

📑 BONUS: Download my GA4 Quick-Start Guide for WordPress – includes setup steps, event ideas, and a Tag Manager cheat sheet.

🎯 Target Audience:
WordPress business owners, marketers, content creators, and devs who dabble in analytics

👉 Host: Wil Brown – ZeroPoint Development
đź›  Skill Level: Beginner to Moderate

Agenda (ish)

  • 6:00 PM: Join, welcome & chat
  • 6:15 PM: Main talk
  • 7:00 PM: Q&A
  • 7:30 PM: Close (or earlier)
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