XR Now: Gamification and Artistic Expression in VR, AR & MR

Join us for an inspiring evening of talks and demos by creative studio RamJam, and immersive designer / creative artist Haohan Cui.

Gamified XR Showcase

The team at RamJam will talk through what they’ve learned over the past decade of making gamified XR experiences. Showcasing some of their past projects they’ll describe what worked (and what didn’t). Culminating in their recent project ‘The Library of Possibilities and Wonder’ that incorporates MR, VR and WebAR, this will be an essential guide for anyone wanting to know more about XR.

RamJam is an immersive creative studio based in Brighton that creates powerful gamified experiences for amazing brands.

https://ramjam.co.uk

The Creativity Revolution of AR and VR

This short talk will demonstrate how AR and VR have become new vehicles for artistic creation and imagination. Through immersive technologies, we can not only expand the boundaries of reality but also reshape modes of expression in the virtual realm, opening a new dimension of art and creativity.

Haohan Cui is a Virtual and Augmented Reality designer and creative artist. She holds a Master’s degree in Virtual Reality from the University of the Arts London and has received the Lumen Prize Student Award and dual-track championship at the Global XR Hackathon.

Her work focuses on immersive storytelling, interaction design, and art therapy, and has been showcased at international festivals and academic conferences. As both a designer and developer, she explores how AR and VR can push the boundaries of perception and imagination, opening new possibilities for artistic expression.

Echo Cui Portfolio