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Details

How it works?

  1. Reserve your spot here - https://events.xsolla.com/xsolladatanight2025
  2. Wait for confirmation email from us.
  3. Attend the event on December 11th @ Xsolla KL Office

Details:

Discover the fundamentals of product analytics and why it matters for building smarter products. Learn the difference between data and product analytics, explore the basics of A/B testing and Causal Impact, and see how to manage a hypothesis backlog while tracking KPIs that connect analytics to business outcomes. This session will provide practical insights and inspiration for anyone interested in making data-driven product decisions. We hope to see you there.

Venue:

Xsolla KL
Level 13, Vertical Corporate Tower B, 8, Jalan Kerinchi, Bangsar South, 59200 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur

Agenda:
| 6:00 to 7:20pm | Registration & Dinner |
| 7:20 to 7:30pm | Opening Speech |
| 7:30pm to 7:50pm | Francis Wang - Product Analytics in Action: Metrics That Drive Real Impact |
| 7:50pm to 8:20pm | Anna Mamed-Ogly - A/B Test from A to Z |
| 8:20pm to 8:30pm | Tea break |
| 8:30pm to 9:00pm | Nikita Domrachev - How to Perform A/B Test When A/B Is Not an Option |
| 9:00pm to 9:30pm | Maksim Sazonov - Making Data Count:
Managing Hypotheses and Measuring Impact |

Speakers Details:

Francis Wang: Product Analyst, Xsolla
Anna Mamed-Ogly: Product Analyst, Xsolla
Nikita Domrachev: Product Analyst, Xsolla
Maksim Sazonov: Product Analyst, Xsolla

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