## Ever tried explaining what you do as a Product Marketer? 🤯
IYKYK - the struggle is real! Product marketing seems to wear a different hat in every company, sometimes living within the marketing team, sometimes with product, and sometimes even hanging out with the sales crew.
Join us for a lively panel discussion where we'll unravel the mysteries of product marketing with a team of seasoned experts. They'll share their diverse experiences and insights, shedding light on this often misunderstood but crucial role.
📅 Date: May 14th, 2024
⏰ Time: 18:30 - 20:30
📍 Location: Alasco office, Leopoldstraße 21, 80802
🎤 Meet Our Panelists:
- Johanna Wollenweber - Sendcloud
Johanna has built the Product Marketing function from the ground up at Sendcloud, Europe's leading All-in-One Shipping Platform. She has mastered the art of forming 'a team between all teams' and leveraging PMMs to shape product strategy. Recently transitioning to a Product Manager role, Johanna is excited to apply her learnings to build better products.
- Monica Dinu - VP Marketing at Alasco
With a diverse background in B2B sectors such as financial processes, fintechs, industrial IoT, and real estate, Monica has excelled in various roles across ad agencies, enterprises, and startups. She takes pride in nailing enterprise positioning, securing significant investments, and creating impactful pitch decks. Fun fact: Monica once ventured into selling donkey milk!
- Norman Rohr - Founder of Kiyomizu Growth Advisory & B2B Practitioners
Norman brings over two decades of experience in tech and digital media across four continents. With an impressive educational background and executive roles at Google, SVOX, Pixability, Uberall, Xentral ERP Software, and Capmo, he is a master at developing and executing successful go-to-market strategies and scaling operations in the B2B tech space.
💬 Moderator:
- Charlotte Han - AI Product Marketing Leader
Charlotte's been navigating the world of AI and product marketing for over a decade, helping people understand and get excited about new tech. She excels at connecting insights, audiences, and innovations, and will be keeping our conversation flowing and making sure we get the most out of our awesome panel.