#LeanCoffeeKL 40 - Think Massive. Think Blue Ocean.

Everyone in a startup dreams of "changing the world" and having millions of users. This is awesome, but this is a typical, ordinary goal. Starting a company just to exit for a few million bucks may be cool and all, but you're not changing the world.

We live in a time-period of thousands of high-tech startups. How do we get beyond ordinary? How do we leave a footprint in history? How do we get billions of customers and actually change the world?

Enter (the slightly controversial) blue ocean.

At the upcoming #LeanCoffeeKL we'll be discussing the last few hundred years of human progress and cultural shift in direct relation to blue ocean markets. We will look at the innovators & products who truly changed the world and use this knowledge to assess the opportunities available to us today.

Materials:

http://en.wikipedia.org/wiki/Blue_Ocean_Strategy
http://www.slideshare.net/ymike27/blue-ocean-strategy-3626410

Should be a good one,

Brent