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How To Design Killer Apps for Healthy Living (KA4HL)

While this event is now closed to RSVPs, we do have limited 'walk-in' tickets available at $25. If you want to attend please come if possible before the start time and we will try our best to accommodate you! (Cash only please!)

ONC Director Dr. Farzad Mostishari has said, and many agree, that the Patient is the Blockbuster Drug of this century, but that only is true if you can get them to do things that are healthy.  What better way than with that ever present device in their hand.  Yet 95% of all downloaded apps are never used more than once.  This is why this event is so important for any of us who want to make well utilized, viral, behavior-changing apps to make people healthier.


First, our KA4HL Rock Stars will give a "Master Class" on the elements of designing KA4HLs from their unique and different perspectives for about 20 minutes each.

Next, a few "Kiler Apps" for Healthy Living will presentapps will be presented and discussed by our panel for useability, clinical utility, and UX.

Finally, the panel will discuss the state of the industry and the future of KA4HL.

Interspersed will be networking breaks and other fun stuff including a great after event location in a library, of all places!

Can't come?  Don't worry, you can watch all the action online and follow it with hashtag #KA4HL.

6:00 to 6:30 Networking: Meet, Tweet and Greet (Hashtag #KA4HL)
6:30 to 6:45 Welcome, Introductions, Opening Remarks and a brief word from our sponsor, Vigitrust
6:45 to 7:45 Three Expert Perspectives on How To Design Killer Apps
7:45 to 8:05 Networking Break
8:05 to 8:15 A Few KA4HLs for your consideration
8:20 to 9:00 Killer Apps Panel Discussion
Moderator: Ben Chodor (@s57BenChodor)
9:00 to 9:15 Wrap-up, Closing Remarks, Program Announcements

After Event The Library Bar at the Hudson Hotel, 356 W. 58th between 8th and 9th Aves.

Watch it Live thanks to OnStream Media

Follow Hashtag: #KH4HL and click here

Your KA4HL Rock Stars

Eythor Ernstsson - Gamification Designer / CTO who designed Zynga's Pioneerville and Audax Health's CareVerge.  Be careful of this guy, he will have you having fun filling out your entire life history and be 40 questions in before you realize what is going on.  Thor must have been listening when Jor-El was giving lessons to Kal-El (warning: comic geek reference), because he knows that with great power comes great responsibility, which is why he came from Zynga to Healthcare.

Alex Ressi - Creator of TweetWhatYouEat, Alex was among the first to get the power of visuals and social media to make people healthier.

Derek Flanzraich - Founder & CEO of, a health & fitness media startup dedicated to inspiring and informing the world to make one healthier choice per week.

Your Moderator:

Ben Chodor - Founder of Happtique, home to over 15,000 medical apps and host of mHealthZone, the biggest mHealth radio program anywhere.

Sponsored by:

VigiTrust: Is your KA4HL Secure?  Vigitrust can help you make sure you are following and complying with all regulations and keeping patient and physician information and communications secure.  With packages designed for startups and the largest companies in the world, we have a solution for companies of all sizes.  Learn more here.  Get a 10% discount by using the code "KA4HL0813"

Contestants for the First ever "Killer App Cup"

Vote by tweeting your vote with the #KA4HL hashtag please

Paul Dorsey, PhD is president of Dulcian Inc. Paul is an award winning speaker, author of hundreds of technical papers and coauthor of 8 technology related books. Dulcian is a software development company in business for over 20 years.  They have done projects for Blue Cross Blue Shield, Humana, the US Air Force and the Government of Ethiopia. @DulcianInc

Omri “Bob” Shor is CEO and co-founder with his brother of MediSafe Project. Based in Haifa, Israel, MediSafe is the first cloud-synced mobile app that helps users and families prevent emergencies caused by over- or under-dosing medications. Aggregated data assists drug and research companies to better understand how medications are taken. @MediSafeProject (video presentation here)

Josh Weiss - CEO of Teliapp - We need to make diagnosing certain eye-care issues remotely in to a reality. We are building an eye care visit for the iPhone by creating a slit lamp (that big machine you use at the eye doctor) attachment for your phone. @Teliapp

Natasha Gajewski is CEO + Creative Director of Symple Health. Symple is a mobile app that empowers patients to document their experience of disease. Because most health happens outside the exam room yet is clinically relevant, we built a tool that extends data capture into the home environment. Built by patients for patients, with robust guidance from the clinical community, Symple enhances patient/clinician communication, understanding and adherence. Follow at @SympleApp

Thanks for being members of Health 2.0 NYC!  We always are looking for more volunteers, so do that here.

Join or login to comment.

  • Donna C.

    For those who were there and saw the lovely silver Paul Revere bowl which was our KA4HL award, this was done same day from 9am to 4:30pm when it was picked up. Barry went above and beyond to find something within our budget that was classic, and deliver it on time. Kudos to one of those great NYC small businesses which are the heart of our city--and contact them for your award and engraving needs!

    Barry Shain
    Sales Manager
    Alpha Engraving Company
    120 West 58th Street Ste 5B (between 6th and 7th Aves.)
    New York, NY 10019
    Tel (212)[masked]

    Their sister company for engraving only is Apple Engraving which is ground floor at that location.

    August 22, 2013

    • natasha g.

      Donna, the effort in securing the trophy was totally worth it. Thank you, and I'll keep it safe until the next app showdown!

      August 22, 2013

  • Donna C.

    Thank you for attending our event and please rate it! And big thanks to our volunteers Jack Lin (The Ice Man/Pool Shark), Shruti Kalra who checked you in, Lois Drapin who helped at the start with refreshment setup, Flor DeChavez also on refreshments/cleanup.

    And special thanks to Bob Miko, without whom we would not have had the location or the setup.

    Enjoy the rest of your summer, and our team will look forward to seeing at our next event in the fall. If you can help out or support the two we have projected, or have an idea for a new topic, let us know!

    August 22, 2013

  • Ellen B.

    Alex, appreciate that we can follow on-line if we can't attend- does that mean only live? or can we view/access after the event? I will be driving my son back to school so will miss it. Please advise, Thx, EB

    August 20, 2013

    • Ellen B.

      Thanks very much for the kind comments Alex, and kudos to you on your stewardship of this meetup group; I find its content, and its members, to be the most informative.

      August 20, 2013

    • Donna C.

      Ellen--The Livestream is available and working at the Medstartr link above

      August 22, 2013

  • natasha g.

    Thanks for the support and the trophy! Sorry for the abrupt departure, but my boys were awake and so excited to welcome me home with the prize!! One of those truly wonderful work/life balance victories.

    1 · August 22, 2013

  • Alex F.

    Please watch the event live at and follow hashtag #KA4HL. Vote for your favorite Killer App and help us decide who will win the first ever Killer App Cup!

    August 21, 2013

  • Annette F.

    Is there a program that I could use to make apps? I'm not a programmer and do not want to learn coding? I would like users of the app to be able to take a photo to store in the app. I also want to be able to put in multiple daily timer alerts.

    July 24, 2013

    • Alex F.

      Yes, there are several app maker platforms that enable this.

      August 11, 2013

    • A former member
      A former member

      Best thing would be to make an MVP of your app / idea and start testing with users. You'd have to LIST all user stories and based on that using agile engineering make a minimal viable product / prototype. Making an app using a program is a waste of time.

      August 20, 2013

  • Jose A.

    Will there be any non-partisan subject matter experts, key opinion leaders, or metrics data to help support or provide a share of voice on what criteria entails a "killer healthcare app"?

    August 19, 2013

    • Alex F.

      Good question Joe. I think the ultimate non-partisan response is based on usage data - are people actually using the application. So a myfitnesspal would be the "killer app" in this case. The speakers created CareVerge, Greatist, Pioneerville, and TweetwhatyouEat are all "killer" in my book. So they will discuss their criteria and methods. The Moderator, Ben Chodor, has evaluated over 15,000 health apps via his company Happtique, so I believe he is an excellent SME on the industry. Looking forward to seeing you there!

      August 19, 2013

  • Howard R.

    Looking forward!

    August 19, 2013

  • Mohammed Sana U.

    I am a health care manager and doctoral candidate. I am looking forward to learn invaluable tips from the organizers and participants. I also believe that the meeting will help me to know many NYC small business owners. Thanks.

    August 19, 2013

  • Donna C.

    VOLUNTEERS FOR EVENT WANTED!! Please contact me directly if you would like to assist at KA4HL. For setup and checkin, be on site at 4 or so. We also need some people to stay late and help put the room back to where it should be.

    August 14, 2013

  • A former member
    A former member

    I'm interested in attending if schedule permit, as I have an idea for a consumer-oriented app relating to health care fraud. Arriving by train, what's the distance between Penn Station and John Jay Bldg? Thanks.

    August 11, 2013

    • Donna C.

      From Penn Station, it's a snap, maybe about 10 minutes on the subway. Take the 1 or the A trains to Columbus Circle/59th Street and walk west 10 minutes on 59th Street.

      August 12, 2013

  • Jerrit T.

    I'm the CEO of Canopy Apps. Part health tech, part ed tech. Eradication the language barrier in healthcare. Am interested to talk to people interested in the space to join our team. Looking for iOS/RoR devs, and people with healthcare, linguistics edu knowledge.

    1 · August 8, 2013

    • Kelley C.

      Hi Jerry, I am the originator of the idea here for an event on healthyliving apps. I would love to know more about your company. [masked]

      August 8, 2013

  • Dr. Glenda C.

    I am very interested in attending this meetup. I need a date so I can make travel reservations to attend. It's a welcome opportunity to return home to NYC.

    June 28, 2013

    • Donna C.

      It is set for August 21. Hope you can make it!

      July 27, 2013

  • Dennis

    I am very interested in this topic and would be interted in discussing this topic with Kelly directly should there not be enough votes to have this event.

    1 · March 22, 2012

    • Dr. Glenda C.

      I am also interested in talking with Kelly. I have a couple of apps in mind.

      June 28, 2013

  • Kim

    Sounds great! Could not be more interested in this topic!

    1 · March 9, 2013

  • Ivey I.

    Let's talk about human behaviors, how and why health tracking apps are successful at influencing people to lead healthier lifestyles, why they are unsuccessful and what the future looks like

    1 · March 8, 2013

  • FallStop M.

    I'm interested in designing a targeted exercise/education fall prevention app and would love to collect more info on best stratagies. Keep me posted!

    1 · December 4, 2012

    • Alex P.

      when you say app, do you mean smartphones, or do you mean widget?

      January 10, 2013

    • FallStop M.


      January 10, 2013

  • Marjorie M.

    This is a very hot space with a lot of innovation happening. Some apps are successful, but many are not; I'd like to know what the group thinks are some success factors in creating health apps.

    1 · December 9, 2012

  • A former member
    A former member

    Love to hear more on this topic!

    December 4, 2012

  • Jonathan David C.

    Just created a self-hack iPhone app called Expereal. Would greatly appreciate feedback from the community:

    November 2, 2012

  • A former member
    A former member

    Excited to participate if/when this happens. Something similar that's happening this month is a Health Literacy Hackathon in Amherst, MA (the fall foliage will be beautiful!). Check it out:

    October 3, 2012

  • A former member
    A former member

    I'd love to see this happen. I'm working on a smoking cessation app that incorporates persuasive design principles for behavior change.

    1 · September 16, 2012

  • Adel L.

    Definitively interested.
    I have been working in the Aging Business space for the last 5 years and have been responsible for developing integrated healthy living solutions for the older adults market segment.

    September 15, 2012

  • Bruce E.

    Definitely interested. We're doing a similar thread at IxDA Northern NJ, and it would be great to see it happen in the City as well.

    March 19, 2012

125 went

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