A little more info about today's C&S Rushkoff event, plus Tim Wu's
book parties today and tomorrow, and a FCC open hearing webcast to get
your teeth into.
==Computers & Society - Douglas Rushkoff==
Wednesday, November 3, 2010, 3:30pm, room 109, Warren Weaver Hall, 251 Mercer
Douglas Rushkoff, ITP Adjunct Professor will discuss his new book,
Program or Be Programmed: Ten Commands for a Digital Age.
When human beings acquired language, we learned not just how to listen
but how to speak. When we gained literacy, we learned not just how to
read but how to write. And as we move into an increasingly digital
reality, we must learn not just how to use programs but how to make
Digital tools are not like rakes, steam engines, or even automobiles
that we can drive with little understanding of how they work. Digital
technology doesn't merely convey our bodies, but ourselves. Our
screens are the windows through which we are experiencing, organizing,
and interpreting the world in which we live. We are doing more than
extending human agency through a new linguistic or communications
system. We are replicating the very function of cognition through
external, extra-human mechanisms. These tools are not mere extensions
of the will of some individual or group, but entities that have the
ability to think and operate other components in the neural
And while machines once replaced and usurped the value of human labor,
computers and networks do more than usurp the value of human thought.
They not only copy our intellectual processes?our repeatable
programs?but they often discourage our more complex processes?our
higher order cognition, contemplation, innovation, and meaning making
that should be the reward of 'outsourcing' our arithmetic to silicon
chips in the 1st place.
The more humans become involved in their design, the more humanely
inspired these tools will end up behaving. At the very least we must
come to recognize the biases ? the tendencies- of the technologies we
are using. In a digital age, failure to do so could mean relinquishing
our nascent collective agency to the machines themselves.
Rushkoff is the media theorist who first coined terms such as 'viral
media,' 'social currency,' and 'screenagers.' He is the author of a
dozen books on media, culture, and technology, the correspondent for
several Frontline documentaries, and has taught at ITP since the
Winner of the first Neil Postman award for Career Achievement in
Public Intellectual Activity, American media theorist Douglas Rushkoff
has written a dozen best-selling books on media and society, including
Cyberia, Media Virus, Coercion (winner of the Marshall McLuhan Award),
Get Back in the Box, and Life Inc. He has made the PBS 'Frontline'
documentariesDigital Nation, The Persuaders, and Merchants of Cool.
A columnist for The Daily Beast and Arthur Magazine, his articles have
been regularly published in The New York Times and Discover, among
many other publications. His radio commentaries air on NPR and WFMU,
his opeds appear in the New York Times, and he is a familiar face on
television, from ABC News to The Colbert Report.
Rushkoff has taught at New York University and the New School, played
keyboards for the industrial band PsychicTV, directed for theater and
film, and worked as a stage fight choreographer. He lives in New York
State with his wife, Barbara, and daughter Mamie.
Rushkoff's new book, Program or Be Programmed: Ten Commands for a
Digital Age is now available exclusively from OR Books www.orbooks.com
**No need to RSVP on this one - just show up - we'll fit you in! Yes
it'll be taped.
===Tim Wu Master Switch pizza party today - launch party tomorrow=======
If you are around the Upper west Side ealier in the day, and feeling a
little peckish, Tim Wu is laying on Pizza at Columbia Law School to
help launch his new book 'The Master Switch: The Rise and Fall of
Information Empires'. In the book Wu extends his Net Neutrality
arguments to their logical conclusion that a 'Separations Principle'
is necessary to preserve communication freedoms. Just like gooey pizza
slices.. 435 W 116th St Rm[masked]pm Nov 3
This is just one of a bunch of Master List related events upcoming in
NYC, including a bonzo launch party in Tribeca Thursday night that
features the great female drumming cooperative Chica Vas! Details of
all can be found at http://www.isoc-n...
==FCC Technical Advisory Council initial meeting - Nov 4 ============
Thursday afternoon, tune in to the webcast of the first meeting of the
FCC's new Tech Advisory Council as they work out their agenda. Sure to
be interesting. Will anyone mention the 'Separation Principle' one
wonders.. breath holding not advised.
Joly MacFie?[masked] Skype:punkcast
? Secretary - ISOC-NY - http://isoc-ny.or...