Mobile Marketing - Priorities for 2012

The best app, mobile website or enterprise service in the World is only as good as the marketing that goes with it. Today, marketing means something much different than it did just a couple years ago. So, what's working best today and what are the priorities for 2012? Our presenters will take us through their marketing initiatives for 2012 and share their insights into strategies that work.

Panelists:

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Jim Casey, Director of Marketing for App47 (http://www.app47.com)

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Barg Upender, CEO and Founder of Mobomo (http://www.mobomo.com)

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Terry Tsiao, CEO and Founder of Hook Mobile (http://www.hookmobile.com)

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Jamey Harvey, CEO and Founder of Sponto (http://sponto.com/)

Moderator: Pete Erickson

Schedule:

6pm - Free pizza, drinks (beer, wine, soda) and networking

7pm - Introduction & announcements

7:10 - App premiers

7:30 - Mobile marketing panel

8:00pm - Q&A and Networking

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This event is in partnership with the WHAT'S NEXT DC (http://whatsnextdc.com/) conference

Monday, January 23 | 8 a.m. – 5 p.m.

The George Washington University, Grand Ballroom, Washington, D.C.

What's Next DC (http://www.whatsnextdc.com/) is about brainstorming, case studies, energy, networking, strategy and—best of all—personalized solutions to your company's most important communication challenges. We've scheduled group brainstorming/strategy sessions and niche learning sessions where you can discuss your areas of interest and expertise. There will also be an area dedicated solely to networking all day long. This is not just a conference, it is an experience. Come prepared and energized to learn and share with other marketing, public relations, advertising and communication professionals!

Speakers

Our excellent speaker roster includes members from the White House, Facebook, Harvard, Mashable, JetBlue, MTV, The World Bank, Hilton and 50 other great organizations (http://www.whatsnextdc.com/all-speakers):

Post Conference Reception

Open Bar at the British Embassy after the conference ends.

** Register here (http://whatsnextdc.eventbrite.com/) using discount code: MoDev to get 20% off registration **

Sign up before discount pricing fills up!

What's Next DC is hosted by the Green Buzz Agency (http://www.greenbuzzagency.com/), the leading video production company in the DC Metro area.

Special thanks to our sponsors!

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"Get a handle on what's what with location at the O'Reilly Where Conference. Learn what's happening now and what's lurking just below the radar from leading-edge developers, business leaders, marketers, and entrepreneurs in the mobile ecosystem--and how you can leverage location for your business. "

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