Meet & Greet and discuss "Evil By Design"

And we're back!

We'll be having more frequent MeetUps now that I'm back from NYC. Our first one will be a joint "Meet & Greet" and book discussion. Come meet everyone and get re-acquainted with the group.

"Evil By Design" may sound like a UX focused book, but it's actually very interesting from a marketing and business perspective. It does a great job explaining why certain persuasive tactics work by highlighting the psychology principles behind it.

http://www.amazon.com/Evil-Design-Interaction-Lead-Temptation/dp/1118422147/ref=cm_cr_pr_product_top

Join our Facebook page:

https://www.facebook.com/PsychologyBookClub1