UX Crawl @KLM

Let’s shed some light on the UX landscape of Amsterdam!

KLM and AIR FRANCE strive to create a seamless experience across their various digital touch points. In order to do so, they’re forced to make interesting design choices based on target group, culture, technology and brands.

At the meetup, the KLM UX team will share their insights on how to combine data collected during research with contextualisation and personalisation, in order to create one smooth experience throughout the entire customer journey.

This meetup's motto is: “Being where our customers are”

Speakers

Guido van Til (https://www.linkedin.com/in/guido-van-til-24004394/), SVP Digital Strategy, will share KLM's vision on how to further strengthen the digital footprint for both brands, KLM and AIR FRANCE.

Wilbert Baan (https://www.linkedin.com/in/wilbertbaan/), UX Manager, will give an overview of the UX structure within the company and explain how KLM scale it to cover multiple touch points.

Host

KLM (https://www.klm.com) has a rich history, an ever increasing digital presence and a rapidly expanding UX Team. Their aim is to become the most customer centric, innovative and efficient European Network Carrier.

If you're interested to join the KLM UX team, feel free to contact JanWillem.Kluivers@klm.com

Schedule

19:00 Welcome: bites & drinks

19:30 Talks by Guido, Wilbert and Karlijn

20:30 Drinks & networking

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