For the past 5 years, we've brought marketers together around an expert presentation. We hosted presenters from leading companies like VMware, SiriusDecisions, Flipboard, Marketo, InVision and Demandbase.
We also hosted our local Congresswoman, Representative Jackie Speier, and Content Marketing Institute (CMI) Founder Joe Pulizzi.
Guests have traveled from near (e.g., Palo Alto) and far (e.g., Tokyo and Kazakhstan).
We used to meet once a month (in the Bay Area) over pizza. These days, we're 100% online and meet more often. All of our online Meetups are hosted on Zoom and free to attend. All are welcome!
Hope to see you on Zoom! Our upcoming Meetups are here 👇
Google Analytics is a powerful free tool that measures how people find your website, what pages they view, and what actions they take on your site.
In this session, you will learn what Google Analytics is, why you need it, and how it can help you as a content marketer.
Kyle Akerman is a Google Analytics Consultant and mentor at 2112. He has degrees in both marketing and engineering and loves helping marketers discover web data insights that lead to smarter business decisions.
For fun, he DJs for a Chicago community radio station, WCXP-LP 107.1 FM and CHIRPradio.org.
Two Chief Marketing Officers (Jill Richards and Johannes Hoech) recently published emerging insights about marketing in the current landscape.
During this Meetup, they'll share early results of what seems to work right now for B2B marketers.
They gathered insights from interviews, research, and their current client and work experiences.
(Presenter: Joe Pulizzi, Founder, Content Marketing Institute)
What we are all going through is tragic.
But at the same time, now is when the greatest businesses of the next decade will be built. Now is the time when the most innovative companies take market share from those who are just holding on.
To take advantage of this opportunity, Joe Pulizzi will share tested marketing efforts that work during a recession/depression environment, and how you can come out of the pandemic positioned for success.
Note: One lucky attendee will receive a free copy of Joe's book "Content Inc."