How to Create an Online Course to Support Your Business

Presenter: Kami Huyse, CEO of Zoetica Media, a digital marketing and public relations agency.

Adding an online course to your offerings can help to boost the bottom line for your agency and keep your employees fully billed and engaged.

Learn how one agency increased its bottom line by 25% in a pandemic year, and how you can do it for your own agency.

Many experts and organizations are launching online courses and training, but agencies have a unique opportunity as they already have credibility as a counselor to their clients and colleagues.

Also, agencies have a depth of experience and specialized knowledge that can be tuned into highly competitive courses.

In this session we will go step-by-step though how your agency can add online training into its offerings and diversify your income stream. We will share how we did it in 2020 and added an income stream that can help you to have a more balanced product suite for your agency.

You will learn how to:

👉 Decide what kind of course you should create
👉 Build and launch online a training product into your business
👉 Tips for running your new training arm