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Brands that have successfully popped up; how they did it and why

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Joy F. and Danielle J.
Brands that have successfully popped up; how they did it and why

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I'm pleased to share our guests for this month's How to Popup series for the holiday. Come learn about Square (https://squareup.com/), Jake (http://www.jake.clothing/) and Audi on Demand (https://www.us.audiondemand.com/us/service/en_ondemand.html)'s popup strategy + success and receive tips + helpful hints for your own popup journey. Absorb all the resources for your retail / tech / startup / service and come get to know your popup community.

Our Contributors:

• Zack Ashley - Director of Experiential Marketing & Events at Square (http://www.squareup.com)

Square: is a leader in the point-of-sale and business management tools. Zack and the Events by Square team empower brands to become pop-up sellers by equipping them with a Square point-of-sale solution and helping them curate their store experience and reimagine the future of retail.

• Jake Wall - Founder + Designer of Jake (http://www.jake.clothing)

JAKE makes clothes that matter. Clothes that are classic--yet modern--with a defiant twist.

Founded by Jake Wall and Nathan Johnson in 2011 as Artful Gentleman, the brand reemerged as JAKE in 2015 as a luxury fashion + lifestyle brand that offers garments with classic proportions and modern conveniences. • Andrea Sievers - Product Manager @ Audi On Demand (http://www.audiondemand.com)

Audi on demand: Choose from an exclusive Audi fleet, and get the car delivered to you. Exclusive to San Francisco.

Through presence at various events, AOD learned the extreme value of personal interactions with customers to introduce the service and differentiate AOD from an Audi dealership. A pop-up provided the unique opportunity to gauge the value of a ‘brick and mortar’ location

6-6:30pm: Connect + get curious

6:30-7:30pm: About, Success Story, Why

7:30-8: Q+A

8-9pm: Chat + champagne

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[2017 series coming soon : save the date Tues Feb 7]

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[Learn more (http://www.bespokesf.co) about Bespoke]

[Inquire (http://www.bespokesf.co/apply/demos) to host your own Popup]

[Download (https://www.thestorefront.com/popup-guide) "How to Popup" guide, courtesy of our friends at Storefront (http://www.thestorefront.com)]

[Learn (https://www.beomni.com) about storage for your brand with Omni, our preferred storage partner]

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Photo of Bespoke x Retail Tech - "How to Popup" Series group
Bespoke x Retail Tech - "How to Popup" Series
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