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See all- World IA Day: Mags Hanley on the politics of navigationLink visible for attendees
Our February meetup is an official World IA Day event. Find out more about World IA Day.
We're delighted to welcome Mags Hanley, one of Australia's most experienced information architecture practitioners, as our presenter.
Navigation is just about the labels...until the politics come in
Most information architecture work feels invisible to an organisation. Does the CEO actually care about the terms in the taxonomy? No.
Navigation on the other hand is a totally different matter. It is so visible to the world. It presents the products and services the organisation creates and sells.
Many times due to its hierarchical nature, politics becomes involved. I've heard comments like:
"My area needs to be on the top navigation bar."
"Why are you putting that content into this section? We own that section, and it's not our content."
It becomes a matter of status and importance.
In this World IA Day presentation, Mags Hanley will talk about the reasons why politics becomes such a big problem in navigation projects and the process of first bringing the players into the room and then addressing concerns and problems as they appear.
About Mags
Mags Hanley is an information architect, product leader and strategist focusing primarily on IA and data products. She has built and managed multiple search, navigation and data products for companies as diverse as the BBC, Time Out and JB Hi-Fi. She brings her expertise as an information architect and UX designer, to ensure the products meet both the business and user needs.
She teaches product managers and designers how to design their systems via her popular IA masterclasses, and provides consultancy to organisations with large amounts of content to structure and organise.
Mags lives in Melbourne Australia - the coffee capital of the world - but prefers tea! She has lived across the world in the US and UK working in organisations as diverse as Argus Associates, the BBC and JB Hi-Fi.