Skeptics on the Fringe presents:
Marie-Anne Robertson, Science Communications Manager, School of Biological Sciences, University of Edinburgh - A Rough Guide to Science in the News: How to Make Sense of Claims and Controversies
Every day science makes the news, whether it is what foods we should eat or avoid, the latest drug that could help in the fight against cancer or the looming threat of antibiotic resistance.
But how do we make sense of what we read in the media? Sometimes conflicting and controversial claims leave us confused or perhaps we feel nervous about the latest advances in science and technology, especially if they could be exploited or misused.
In this talk I will take you behind the scenes, helping you understand how science and the media works, what lessons we have learnt from past controversies and how this can help you make sense of what you read today.
Marie-Anne Robertson is the Science Communications Manager for the School of Biological Sciences at the University of Edinburgh. In her early days as a pharmacology undergraduate she discovered her passion for science was not fulfilled by sitting at the lab bench, but in finding interesting ways to communicate science.
Over the last 10 years she has worked in communication roles spanning topics including health, genetics, agriculture, international development and environmental science. Along the way she delved into the world of marketing, as well as science writing, and discovered that communicating science involves much more than the ability to explain complex topics.
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