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“Investors have a deep-seated bias against hardware startup” Paul Graham wrote in 2012.
However, the data stretching back to that year tells a different story — as long as crowdfunding sites are included in a stretched definition of “investors”.

Sites like Kickstarter and IndieGogo make it possible for hardware entrepreneurs to raise money (or even take pre-orders) for concept designs or functioning prototypes.
That's why developing a Minimum Viable Product (MVP) is a foundamental step towards a successful growth path. In a city like San Francisco (software-centric), this can be difficult.

Companies like BlueThink and DGI support startups in technology -> prototype -> product development. They will share resources that founders can use to build successfully a prototype or directly a product.

------- What companies are involved? ---------

BlueThink - https://bluethink.tech- is an engineering consultancy that supports Top 500 Fortune companies with new product development. With a global presence (US, UK and Italy), 8 international patents and several scientific publications, BlueThink supports R&D challenges with technology scouting, engineering services and complex technical problems resolution.

DGI - https://www.designgroupitalia.com/en/ - is an independent eclectic and multi-cultural design firm, focused on creating value through innovation. With operation in Milan, NYC, Reykjavik and Silicon Valley -DGI- designed and shipped more than 3000 product and services, winning more than 100 national and international design awards.

--------- About the speakers -----------

Francesco Impari - Director of BlueThink US - Master in Public Policy at the UC Berkeley, Aerospace Engineer, book author and scientific articles contributor.

Leandro Agrò - Design Executive, IxD/UX expert (+20y), IoT pioneer, Speaker (TED MED live, SingularityU, Frontiers, IxDA, WUD), book author and patents contributor.

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