What we're about

We all know the Bay Area has tons of software meetups, but where's the hardware love? We're bringing together anyone who interested in building a business in the world of physical products: from company boards to organic soap. The purpose of the group is to start to build the hardware startup community by: bringing people together, bringing in experts in the fields of hardware & form entrepreneurs who've done it before, and also to build a better picture of the hardware scene so we can all find the resources we need to make this happen.

Upcoming events (1)

SF Hardware Meetup @ Studio 45 | Product Design + Crowdfunding

Join us for our next meet-up as we discuss the early process of getting initial hardware projects 0 to 1 with design, launch, and funding. We have Nathan from Kickstarter, Hanna co-founder of Nanu, and Tyler co-founder of Memfault.

Our host will be Studio 45, a clubhouse for the hardware community.

We have a great group of guest speakers

  • Nathan is the Senior Outreach Lead for Design & Technology at Kickstarter. His past experience spans product, program, and operations management at Cinco Design and Lucid Design along with engineering degrees from UC Berkeley and Penn State.
  • Hanna is a co-founder at Nanu. They design objects focused on the day-to-day, particularly those that reshape your relationship with time. Previously, she was the first employee and Brand Director at Fellow, a modern coffee product company.
  • Tyler, Co-founder and Head of Developer Experience of Memfault. Tyler is an embedded engineer with 9 years of industry experience and a passion for developer tools. Prior to Memfault, he worked at Pebble and Fitbit, helping them ship and maintain millions of wearable devices running RTOS-level firmware. Tyler will talk about utilizing monitoring systems to develop and deploy more reliable devices.


  • 6:30-7:00pm: Arrive, mingle, grab some food and a beverage
  • 7:00-7:10pm: Opening remarks
  • 7:10-7:30: Nathan + Q&A with the audience
  • 7:30-7:50: Hanna + Q&A with the audience
  • 7:50-8:10: Tyler + Q+A with the audience
  • 8:10-8:30pm: Open Mic.
  • Anyone in attendance can give a demo or short presentation on their hardware product, startup, or project.
  • 8:30-9:30pm: Mix, mingle, and close out the night.


informal is a freelance collective for the best independent professionals in hardware and manufacturing. Whether a client is looking for a single contractor, a full-time employee, or an entire team of professionals to work on everything from product development to go-to-market, informal has the right collection of people for the job. With projects as varied as 3D printers to electric vehicles, informal members work with companies at every scale to design, manufacture, and ship physical products.

Studio 45 is a coworking and event space located in Bernal Heights that provides the workspace, tools, resources, and community to build a business making physical products.

Past events (103)