What we're about

Analytics, technology & science are the future of marketing!

Let’s talk about the latest trends, tricks, tools, and challenges in our field, including

• MarTech: Marketing Automation and Technology

• Programmatic Buying & Trading

• Attribution and Choice Modelling

• Marketing Mix Modelling

• Product [Portfolio] Optimisation

• Web and Digital Analytics

• Customer Segmentation

• Customer Lifetime Value

• ....

Upcoming events (1)

AlphaZetta Global Analytics Summit - Sydney 2021

Novotel Sydney Manly Pacific

Registration is required on the AlphaZetta site - links below. The AlphaZetta Global Analytics Summit is a unique conference experience, built around experts sharing their knowledge, use cases, best practice and having time for meaningful interactions. It is not vendor driven - there’s no booths or selling and no big crowds - we expect only ~150 attendees. The summit provides insightful presentations, fantastic networking and discussion time at great value! We are delighted that the next GAS will be held in Sydney on Friday 5th March at the Manly Pacific Hotel. Further details including the agenda can be found here ( https://alphazetta.ai/event/global-analytics-summit-sydney-2020/ ). The day starts with presentations on the current state of the analytics market and key trends to look for in the future. The second section is about inspiring attendees with keynotes from Volt Bank on creating a new business based on data and analytics and from Raiffeisen Bank on building an analytics team to provide true value to the whole organisation. The afternoon focuses on innovation and implementation. We have presentations from some of Australia’s exciting startups (Volt, Adgile Media, Self Assured Pty Ltd) who are using analytics to disrupt their markets. To close, we will hear a keynote on how to deliver analytics and increase AI adoption. The Summit venue is the Novotel Pacific, Manly which is right on the ocean beach, with lunch and dinner included. All up, at just $350 for standard tickets, it’s a conference like no other! Here’s a video clip to highlight all of the above! (https://youtu.be/YKnFo0thEMM) Presenters Include: Steve Weston - Co-Founder and CEO, Volt Bank Stephen Brobst - AlphaZetta Advisory Board; Chief Technology Officer, Teradata; TDWI Fellow Felipe Flores - Founder, Data Futurology; GM Data Science and Analytics, Liberty Financial Martin Endrizal, BI Application Operations Manager, Vodafone Czech Republic Markus Lochner - Head of Group Digital Solutions, Raiffeisen Bank International Tony Ohlsson - Founder, AlphaZetta; Chief Analytics Officer, Volt Bank PLEASE DO NOT RSVP ON MEETUP.COM. Further details including the agenda can be found here ( https://alphazetta.ai/event/global-analytics-summit-sydney-2020/ ) Tickets are available here ( https://www.eventbrite.sg/e/global-analytics-summit-sydney-2020-tickets-85943209453 )

Photos (8)