What we're about

ProductTank provides an opportunity for Product Managers working for (or wanting to work for) web companies in the Netherlands to exchange ideas and experiences about Product Management & Design, Business Modelling, Metrics, User Experience and all the other things that get us excited. Events include talks from guest speakers on topics around product management, networking opportunities, and a good old-fashioned chin-wag over a beer or two. We're open to companies big and small. We also welcome early-stage technology businesses looking to learn how to get their ideas off the ground. We also have a blog and encourage the community to get engaged by commenting on or writing new posts for http://www.mindtheproduct.com

Upcoming events (1)

How to do better launches with gradual rollouts, sponsored by Optimizely

Hi everyone, We're very excited to announce our next meetup with Jon Noronha from Optimizely as our speaker! ABOUT THE TALK How to do better launches with gradual rollouts Launching new products and features can be risky. No matter how much planning you do, there is always a chance that something goes wrong on launch day and your product begins throwing a bunch of errors and conversion rate starts plummeting. The damage from a bad launch can have long-lasting effects on your customers’ perception of your product and can result in lost revenue and customer churn. To prevent these issues, you could try to do more QA or beta testing but catching everything is practically impossible. Instead of trying to prevent every launch issue, embrace the idea that failure is inevitable and start releasing products with a focus on resilience and recovery from failure. Ditch the big bang launch, and instead embrace gradually rolling out your new features to validate your product with real customers while minimizing the blast radius. ABOUT THE SPEAKER Jon Noronha, Senior Director of Product Management at Optimizely, will discuss best practices for using feature flags to do gradual rollouts including how to incorporate internal and beta customers into your roll out plan, how to know when you can expand your rollout to larger portion of customers, and how to roll back safely. SCHEDULE 18.30 - Doors open 19.00 - Talk starts 19.45 - Q&A 20.00 - Drinks This talk is sponsored by Optimizely. Optimizely is the leader in digital experience optimization allowing businesses to dramatically drive up the value of their digital products, commerce and campaigns through its best in class experimentation software platform. By replacing digital guesswork with evidence-based results, Optimizely enables product and marketing professionals to accelerate innovation, lower the risk of new features, and drive up the return on investment from digital by up to 10X. To learn more, visit optimizely.com (https://www.optimizely.com/). TQ is a curated tech hub in the heart of Amsterdam. TQ is founded by TNW with the aim of helping startups grow exponentially, by providing them with the right community, programming, and facilities. To learn more, visit tq.co (https://tq.co). BY THE WAY Our friends at ProductCamp Amsterdam are back again with their yearly event this Sunday. If you're looking for practical advice from peers in Product that you can immediately apply to your daily job, this is the place to go to meet other professionals and share experiences. Instead of a traditional conference with predefined topics and plenary sessions, the participants determine what ProductCamp is about. In unconference fashion, it's about actively engaging in a day of workshops, discussions, networking and learning. To learn more, visit productcampamsterdam.org (https://www.productcampamsterdam.org). See you soon! Iris, Steven, Gavin

Past events (33)

ProductTank x Uber - Designing Global Products

Photos (166)