Saying No to Good Ideas

ProductTank Auckland
ProductTank Auckland
Public group
Location image of event venue


We're kicking off 2019 with an amazing double header featuring Rich Mironov and Bruce McCarthy!

We can’t do everything, even if our executives believe we can. So how do we decide what to focus on? And how do we say NO to a huge stack of good ideas in order to focus on a few great ideas? Then stick with those and finish something?

Bruce will talk briefly about frameworks for deciding among (too many) good ideas and explaining WHY we chose those. How can we be more collaborative?

Rich will talk briefly about departmental incentives, misalignment, and playing power politics. How can we make tough decisions when not everyone agrees?

We’ll then open it up for live Q&A as well as pre-submitted questions. Questions can be submitted and voted prior to the event-more details will be posted here soon.

About our speakers:
Bruce McCarthy is a serial entrepreneur, author, organizer, and speaker at product, UX, and innovation events around the world. He helps growing organizations achieve their product visions through workshops, mentoring, and team coaching. Bruce's wrote Product Roadmapping Relaunched: How to Set Direction While Embracing Uncertainty and opines regularly about Product Culture at

Rich Mironov coaches product leaders and product management teams worldwide, occasionally dropping in as interim VP of Product for software companies. He's a survivor of 6 Silicon Valley startups, wrote "The Art of Product Management" and has been blogging about products since 2002 at