Product Tank #18: Product Design

SPEAKER #1 — Judith Yaaqoubi, Booking.com
TALK: The rise of smart speakers: how to build a product for an emerging platform.

Talk summary:
In her talk, Judith will share the insights on developing for voice-enabled assistants like Alexa and Google Assistant. She will touch upon such questions as what the circumstances are when people use voice for their travel purposes, how the voice market is growing, and how to identify product-market fit for a platform that is still developing.

About Judith:
Judith Yaaqoubi is a Senior Product Owner at Booking.com and currently explores the impact of voice and conversational interfaces on the travel industry. Her background is in human-centered design and international product development where she helped companies like Microsoft and Booking.com to improve and scale their technology products with a strong focus on the customer end-to-end experience

Judith's LinkedIn: https://www.linkedin.com/in/judithyaaqoubi/

SPEAKER #2 — Zenan Liu, StashAway
TALK: The tiny internal agency - How multidisciplinary designers can maximise impact at early-stage startups.

Talk summary:
It’s the first day of of your new job. And the founder asks you: “we need a prototype to share with investors. And by the way, we’ll need a logo too”. If this sounds familiar, you are probably a designer working at an early-stage startup.

In this talk, Zenan Liu, StashAway’s first employee and current Head of Product, will talk about how to maximise impact and create business value as a designer in the startup environment, and how human-centred design could help businesses de-risk go-to-market through discovery cycles.

About Zenan:
Zenan is the Head of Product at StashAway. Designer by background, he believes that well-designed products reside in the intersection of business insights, user needs and technology constraints.

Before joining StashAway, Zenan was with Minitheory where he worked with the companies like Aon, Evernote, JLL, and Meiji.

Zenan's LinkedIn: https://www.linkedin.com/in/liuzenan/

AGENDA

18:30 - Registration starts.

19:00 - Registration ends.

19:00 - Quick intro about ProductTank & a few words from the location host.

19:05 - 19:45 - Speaker #1 talk + Q&A

19:45 - 20:00 - More networking

20:00 - 20:30 - Speaker #2 talk + Q&A

20:30 - 21:00 - More networking

21:00 - Event ends