ProductTank TLV Presents: Pivot Well or Die While Trying To!

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Google for Startups

12 HaOmanim st. · Tel-Aviv

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Have you ever got that feeling, whether as a product manager in your company or even as an entrepreneur, that something must change in the product? You get red lights from the market, you feel it from your customers, but how do you do it?

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Have you ever got that feeling, whether as a product manager in your company or even as an entrepreneur, that something must change in the product?
You get red lights from the market, you feel it from your customers, but how do you do it?
Anyone who has experienced product-pivot process will definitely be able to relate those words - you better do it right!
The decision to make a pivot for your product is dramatic, acute, and requires thought, planning, and strict execution.

In this ProductTank TLV meetup, Monday, Dec 17, Yaron Bloch and Uri Haramati will walk you through their own experience with pivoting their products.

They will present each of their own experience as a case study that will answer all the tough questions:
What is the natural evolution of product and business strategy?
How is the decision to pivot taken?
How do you get the essential stakeholders support?
What is a successful pivot? What metrics should you be using to measure it?

What are the pitfalls in the process?
What is the PM role in pivoting process?

You don't want to miss this Meetup!

The agenda for this meetup:
19:00 Mingling and Munching
19:30 Yaron Bloch with the Wibbitz's pivot lessons and takes
20:00 Uri Haramati with the story about the roller coaster of HouseParty
20:30 Re-Mingling

Yaron Bloch (bit.ly/Yaron_Bloch) is VP products at Wibbitz. With a varied background in engineering and product management, both in the media domain, Yaron is using his tech expertise to change both the way we consume media, and the press produces it.
Yaron has an Executive MBA from BGA university and a BSc in computer science from the University of Haifa.

Uri Haramati (bit.ly/Uri_Haramati) is a serial entrepreneur since 2009. Uri is the Co-Founder & CEO of Torii. Before Torii, Uri was established Yevvo, who was pivoting to 'Meerkat' that changed to 'Life on Air' and in the end - 'HouseParty'.
Uri has a BBA and graduated 'Zell Entrepreneurship Program' in IDC Herzliya

• Important to know: The event will be held in Hebrew