Next Meetup

Leveraging the Power of Inside Sales
In the November breakfast you will get a fresh perspective on the role of inside sales, and how it fits with both marketing and the overall sales function to drive new revenue. Matt Bertuzzi, head of Business Operations for The Bridge Group, will present the results from their latest report, 2018 SDR Metrics & Compensation Report, which provides a comprehensive look at the data, trends, and metrics driving sales development in 2018. We will then discuss how the reporting sales and marketing provide can guide you as you build out your strategy and think about what changes could possibly bring you closer to alignment with industry standards. You will learn about trends and opportunities in the following inside sales areas: • Group Structure • Ramp and Retention • Quota and Compensation • Activity and Technologies • Leadership As always, your registration includes a full breakfast, a professional presentation, and stimulating discussion. Matt Bertuzzi ( is Director, Research & Operations at the Bridge Group, where he works with clients on technology and operations planning. For the last two decades The Bridge Group has been evangelizing the power of inside sales. From the years when “tele” was a four-letter word to today’s long list of companies who’ve leveraged inside sales to grow. Since 2007, The Bridge Group has been tracking the SDR role (ADRs, BDRs, MDRs, etc.) with a focus on how metrics and compensation change over time. Internally for The Bridge Group, Matt works on operations, technology, research, and other (fun!) projects. The Bridge Group has 363 B2B tech clients from startup to global enterprises, such as BITSIGHT, kareo, and IBM. Matt is also the author of Lightning Sales Ops: Building Salesforce for Sales Development Teams.

Newton Marriott

2345 Commonwealth Ave · Auburndale, MA

Respond by: 11/15/2018