PROOF: evidence of the power of social research in design

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Please register for the event on the AIANY website, web link pending.

Architecture’s impact on the social and psychological well-being of humans has been recognized, however full integration of insights from the social sciences into every architectural practice remains incomplete.

This panel will showcase exemplary projects which demonstrate the power of embedding social science research in design. The tools, technologies and teams behind these exceptional projects will enable a conversation of how social science can shape constant improvement in our built environment. We will explore how quantitative and qualitative tools are being deployed to integrate the role of the social sciences into the practice of architecture.

This conversation builds upon our committee’s ongoing exploration of the value of integrating social science research by showcasing evidence of how social science research informs higher performing environments.

Experts in designing, managing, and measuring the performance of workplace, learning, hospitality and retail spaces will present tangible examples of how research-driven design has proven performative outcomes for end users, occupant organizations, and their top and bottom lines. Panelists will discuss their approach to informing design and their process for measuring the performance of design based on human, social, and business outcomes.

OUR 2016 PROGRAM Summary

OUR 2017 PROGRAM Summary

2016 PANELISTS included
Guy Geier, FAIA, FIIDA, LEED, Principal, FXFowle (

Carlo Bailey, design researcher at WeWork (

Paul McConnell, Design Director, Intersection

Melissa Marsh, Founder & Executive Director, PLASTARC and Senior Managing Director, Occupant Experience, Savills Studley
Melissa Marsh (

2017 PANELISTS included
Joanna Frank, President & CEO at Center for Active Design (

Chris Butterick, Director, Workplace Operations, Linkedin (

Caroline Kim, Founder, Paperbox Projects (

Komal Kehar, Founder, Mira Projects (

Melissa Marsh, Founder & Executive Director, PLASTARC and Senior Managing Director, Savills Studley ( (Moderator)

We appreciate your support on Meetup, but please note that you will need to register on the AIANY website. If you do not register on the AIANY website, we may not be able to admit you into the event. Thanks for registering and for your understanding.

Hope to see you there!
- The Social Science Research and Architecture Committee

Organized by: AIANY Social Science and Architecture Committee

Price: Free for AIA members and students with valid ID; $10 for general public