Action Design SF

Action Design SF is a group of designers, developers, entrepreneurs, economists and others who are passionate about helping people create positive change in their lives.

We sit at the intersection of product (UI / UX, data science) and behavioral science (behavioral economics, positive psychology) and we focus on exposing our members to cutting edge tools, research, and practitioners in each of these areas so they can apply the latest learning in action design in their respective fields.

Whether the goal is to help people save more money, get in shape, cut down on electricity usage, or learn a new language, the idea is the same: how can we use research in behavioral economics and psychology to help users build habits and change their daily behavior?

Each month, we'll have a new behavioral researcher or practitioner share the work they're doing.