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Fwd: Suffering just for shoes

From: user 5.
Sent on: Wednesday, February 19, 2014 5:52 PM
 I stopped donating to PETA with that misogynist ad about the macho vegan man 'roughing up" his girlfriend.  I know how controversial they are; yet they are launching campaigns to stop animal abuse that no one else seems to know about.  Like everything else done to animals, this is heartbreaking. What  do you think?

-------- Original Message --------
Subject: Suffering just for shoes
Date: Wed, 19 Feb[masked]:27:29 -0500 (EST)
From: Ingrid E. Newkirk, PETA <[address removed]>
Reply-To: Ingrid E. Newkirk, PETA <[address removed]>
Organization: PETA
To: [address removed]


Help cows and other animals sorely abused and painfully killed for their skin by making a special gift to PETA.
  Skinned for Fashion PETA  

Cow with irritated eye
Dear James,

As you read this, cows in India are enduring horrific abuse. After a lifetime of grueling work pulling heavy loads or confinement on filthy dairy factory farms, they're sent on forced marches so that they can be skinned for the fashion industry. You can help PETA end their misery!

In 1999, I went on the road to follow the cattle trail in India. That first, groundbreaking investigation of the Indian leather trade exposed hideous suffering, and what I witnessed was burned into my mind forever.

Every year, thousands of cows face a long, arduous journey to the slaughterhouse during which they're beaten mercilessly and not offered even a drop of water. Most will have their tails broken and tobacco or hot chilies rubbed into their eyes in order to force them to keep moving. Some will collapse and die from hunger, exhaustion, or injuries en route.

Many people are surprised to find out that most leather comes from India, where the intense misery that I've just described is routine.

Will you speak out against the horrific abuse of cows and other animals for their skins by making a donation to PETA today?

I've seen firsthand what happens when the cattle who survive the marches reach the slaughterhouse: They're thrown to the blood-drenched floor, their legs are bound tightly with ropes, their necks are forcibly twisted to the side, and their throats are cut right in front of other cattle, whose short fur stands on end in terror and whose muscles twitch constantly with dread. I will never forget those hideous scenes.

The leather produced from the skins of the cows slaughtered in India and other Asian countries is exported to North America and throughout the world. Many consumers just don't realize how much suffering cows and other animals endure for leather—and they unwittingly contribute to this horror every time they buy a pair of leather shoes, a leather bag, or leather gloves.

Your donation today will be put to work immediately to help cows in India as well as other animals who need us to stop their misery.

As with the recently released PETA Asia investigation of Chinese angora farms, our leather campaign has attracted attention in India and around the world. We began a global boycott of Indian and Chinese leather that has since led more than 40 international retailers—including Casual Corner, L.L.Bean, J.Crew, Liz Claiborne, Kenneth Cole, Timberland, Eddie Bauer, Clarks, Florsheim, Nike, and Gap Inc.—to refuse to buy leather from those countries. Thanks to media coverage and PETA outreach, millions of consumers learned about the cruelty of leather as well as the growing availability of high-quality nonleather items. And designers and manufacturers were given new impetus to craft products that aren't made of leather.

Your generous donation right now will help provide the funds that we need in order to organize more attention-grabbing actions to wake people up to hideous abuses in the skins trade and strengthen our groundbreaking efforts to promote a more compassionate and cruelty-free world for animals.

Cows—and other animals who share their misery—are crying out for help. Will you please answer their calls by giving online today?

Kind regards,

Ingrid E. Newkirk

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